Connect with us

SOCIAL

Trump social network unwelcome in Google store over moderation issues

Published

on

Google says that it notified Truth Social that its app violated Play policies

Google says that it notified Truth Social that its app violated Play policies – Copyright AFP Arun SANKAR

Former US president Donald Trump’s Truth Social app is unwelcome in Google’s app store until it abides by rules regarding content moderation including violent threats, the company said Wednesday.

The internet giant made the statement after the Trump camp argued that it didn’t know why its social network app had yet to be approved for the Google Play Store, which offers content for Android-powered smartphones.

A Google spokesperson said the company notified Truth Social on August 19 that its app violated Play policies and required “effective systems for moderating user-generated content” in order to be offered on the platform.

The app breaks rules barring content that incites physical threats and violence, according to the tech firm.

“Last week Truth Social wrote back acknowledging our feedback and saying that they are working on addressing these issues,” the Google spokesperson said.

Truth Social would still be able to make its app available on its website or other online venues that don’t involve Google’s online shop.

Advertisement

As of Wednesday a version of Truth Social was still available on Apple’s App Store, which is the lone gateway onto the company’s mobile devices.

Truth Social is Trump’s answer to platforms such as Twitter, from which he was ejected after a mob he egged on assaulted the US Capitol in January 2021.

Signs are growing meanwhile that Truth Social is in financial trouble.

Fox Business Network reported last week that the platform had halted payments to the company that hosts it, RightForge, and owes $1.6 million.

Trump Media and Technology Group said in a regulatory filing that it has raised some $15 million in additional funding that it believes will enable it to pay its bills until the end of April of next year.

Meanwhile, a merger between Trump Media and Technology with blank check company Digital World Acquisition Corp, which was formed specifically to carry out the merger, has yet to take place 10 months after the announcement that it would happen. This fusion is supposed to bring in fresh funding for the Trump platform.

Regulators are reported to be scrutinizing the merger to determine if anything was amiss.

Advertisement

Source link

SOCIAL

Twitter Tests New Tweet View Count Display to Better Highlight Content Reach

Published

on

Elon Musk Launches Hostile Takeover Bid for Twitter

Not entirely sure about this.

Today, Twitter has launched a public test of a new ‘Views’ count on some users’ tweets, which displays the total number of times that each of your tweets was seen in the app.

As you can see in this example, posted by @chimponsey, in the expanded tweet activity display, some users are now also seeing a ‘Views’ listing, alongside ‘Retweets’ and ‘Likes’.

The count is also indicated by an eye icon in the main tweet stream.

Tweet view count

So, cool, right? Now, instead of thinking that people are seeing your tweets and not engaging with them, you’ll know for sure, which should do wonders for your self-esteem.

Technically, the feature doesn’t add anything new, in that you can already view your tweet impression count in the full tweet analytics display (accessible via the graph icon on your tweets).

Twitter impression data

‘Views’ and ‘Impressions’, of course, are not the exact same thing, but as confirmed by Twitter, this is the data that people seeing.

So why put it in the general info display, and confront people with that figure?

At a guess, I would assume that this is part of Twitter’s ongoing effort to demonstrate that it’s more popular and influential than its general usage numbers may suggest.

Advertisement

Twitter, for example, currently has 238 million monetizable daily active users, which puts it well behind Facebook (1.9b), Snapchat (347m) – basically, every other big social app has more users than Twitter, which has struggled to grow its audience over time.

But according to Twitter, this doesn’t tell the whole story, as many people are consuming tweet content regularly, despite not logging into the app. At one stage, Twitter pegged its ‘logged out’ monthly user count at 500 million, more than double its actual usage figure.

Twitter logged out users chart

That’s a significant story for Twitter to tell, because it points to the broader influence of the app, which could make it a more valuable consideration for brands, thought leaders, creators, etc.

Maybe, by making tweet view counts more present, that will help to reiterate this – because maybe, even though your tweet only got 10 likes, 10,000 people actually saw it.

I mean, that still doesn’t seem like hugely helpful data to have from a self- confidence perspective. But maybe, by knowing that you are actually reaching a lot more people than the Like and retweet figures suggest, that will help you revise and refine your tweet approach to improve engagement and response.

Some users have also reported seeing profile view counts in the app as well, which falls into the same category, with profile view data also already available in your tweet analytics.

Maybe, by making these insights more front of mind, that could have a positive effect – or the negatives of such are minimal enough to justify a full test either way.

I guess, what Twitter really needs to know now is whether having this data more immediately available then reduces people’s propensity to tweet. If you’re seeing that a lot more people are viewing your tweets than you’d thought, because your other engagement stats are low, that could make you feel like you’re not great at tweeting, and see you share less as a result.

If that happens, Twitter will no doubt switch it back – but it could also, as noted, give users more context as to the true reach potential of the app.

Advertisement

Twitter has confirmed that the new view count display is currently being tested with a small group of users.



Source link

Continue Reading

DON'T MISS ANY IMPORTANT NEWS!
Subscribe To our Newsletter
We promise not to spam you. Unsubscribe at any time.
Invalid email address

Trending

en_USEnglish