Connect with us

SOCIAL

Twitter’s Coming NFT Profile Display Option Moves to Next Stage of Testing

Published

on

Twitter's Coming NFT Profile Display Option Moves to Next Stage of Testing

Twitter’s new NFT profile image display option is a step closer, with some users now being notified of the option in the app.

As you can see in this screenshot, posted by @flytip, some users are now being prompted to add an NFT as their profile image, which will then be displayed in a new, hexagonal format, and provide a direct link to the NFTs listing on a blockchain as proof of ownership.

As we reported back in November, Twitter’s looking to tap into the rising popularity of NFT profile images by building an official integration process, which will make it easier for NFT owners to display their ownership, with the back-end linkage to each NFT’s official information ensuring that only the actual owner of an image can display it in the new profile image format.

Twitter NFT profiles

Once that linkage is provided, profile visitors will also be able to view more information about each NFT by tapping on it, taking them through to a listing of both the owner and creator, as listed on the chain.

Twitter NFT profiles

That addresses a key criticism of NFTs, that anyone can just right-click and save your image and use it as their profile picture as well. With this new system, only the owner will have access to the official hexagonal format PFP, which will reduce unapproved use, and improve the broader NFT display process.

NFTs have become a key trend over the past few months, with Twitter being a central home for much of the NFT discussion, and for displaying your purchased art. Though despite the hype, there are still challenges and concerns in the space.

For one, underlying copyright, i.e. total ownership of the original art, doesn’t currently extend to NFTs, which makes actual ownership questionable, as you only really own a record of purchase, not the original art itself. That means that if the original creator wanted to, say, create a line of t-shirts displaying your NFT, you would get nothing for that, and there’s no official legal recourse for controlling re-use in this respect as yet.

Advertisement

Many NFT variations are also auto-generated, which adds more complexity to the ownership question, as the original artist, in some cases, is an AI system, not an actual person or company, while there are also concerns about ‘pump and dump’ schemes in the space, where scammers are looking to cash in on the popularity of these new profile images by artificially inflating the price of their own NFT projects, in order to on-sell them to unwitting investors who think that they’re getting in on the next big thing.

And despite their broader connection to the ‘Web3’ movement, which is focused on facilitating greater economic opportunity for all, current evidence suggests that only a small amount of high volume traders are actually making money off NFTs.

According to recent reports, despite total NFT sales reaching $25 billion in 2021, just 10% of traders accounted for 85% of all NFT transactions. That’s a huge disparity in the market, which also gives these higher-end investors more motivation to promote NFT projects, with a view to boosting the price of each, in order to sell them off at a profit.

There are many questionable elements within the broader ‘investor’ movement in the space, but as a project, NFTs do enable smaller art buyers and enthusiasts to pay artists for their work – and if you like the art and are keen to build the digital creative ecosystem, then it could be a good way to contribute.

But the longer-term view for NFTs is unclear. As a process, there will clearly be more buying and selling of digital goods in future, and NFTs provide a framework, of sorts, for that. But whether such investment will focus on profile image projects and digital art is not so certain, so while it may be a good starting point, the broader ‘value’ in the space will likely shift, especially as more metaverse-aligned projects come into play.

If all of that sounds confusing, it kind of is, but really, the bottom line is that NFT trading, as a process, is a strong proof-of-concept for the transaction of digital goods, which will become a much bigger deal moving forward. But would I be sinking tens of thousands of dollars into a Bored Apes picture, in the hopes of flipping it in future? No, I would not.

Advertisement

Still, for those that are caught up in the NFT hype, which seems to be focused on community and engagement as much as the projects themselves, then this new Twitter profile display option could be a great tool for showcasing your latest buys to other NFT collectors.

Twitter hasn’t provided any details on a full roll-out or test, but it looks to be coming soon.




Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address

SOCIAL

Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

Published

on

By

Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

In a recent announcement, Snapchat revealed a groundbreaking update that challenges its traditional design ethos. The platform is experimenting with an option that allows users to defy the 24-hour auto-delete rule, a feature synonymous with Snapchat’s ephemeral messaging model.

The proposed change aims to introduce a “Never delete” option in messaging retention settings, aligning Snapchat more closely with conventional messaging apps. While this move may blur Snapchat’s distinctive selling point, Snap appears convinced of its necessity.

According to Snap, the decision stems from user feedback and a commitment to innovation based on user needs. The company aims to provide greater flexibility and control over conversations, catering to the preferences of its community.

Currently undergoing trials in select markets, the new feature empowers users to adjust retention settings on a conversation-by-conversation basis. Flexibility remains paramount, with participants able to modify settings within chats and receive in-chat notifications to ensure transparency.

Snapchat underscores that the default auto-delete feature will persist, reinforcing its design philosophy centered on ephemerality. However, with the app gaining traction as a primary messaging platform, the option offers users a means to preserve longer chat histories.

The update marks a pivotal moment for Snapchat, renowned for its disappearing message premise, especially popular among younger demographics. Retaining this focus has been pivotal to Snapchat’s identity, but the shift suggests a broader strategy aimed at diversifying its user base.

Advertisement

This strategy may appeal particularly to older demographics, potentially extending Snapchat’s relevance as users age. By emulating features of conventional messaging platforms, Snapchat seeks to enhance its appeal and broaden its reach.

Yet, the introduction of message retention poses questions about Snapchat’s uniqueness. While addressing user demands, the risk of diluting Snapchat’s distinctiveness looms large.

As Snapchat ventures into uncharted territory, the outcome of this experiment remains uncertain. Will message retention propel Snapchat to new heights, or will it compromise the platform’s uniqueness?

Only time will tell.

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

SOCIAL

Catering to specific audience boosts your business, says accountant turned coach

Published

on

Catering to specific audience boosts your business, says accountant turned coach

While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best thing you can do for your business is focus on your niche. Here’s how she did just that.

When running a business, reaching out to as many clients as possible can be tempting. But it also risks making your marketing “too generic,” warns Sandra Parker, the founder of Just The Tonic Coaching.

“From the very start of my business, I knew exactly who I could help and who I couldn’t,” Parker told My Biggest Lessons.

Parker struggled with alcohol dependence as a young professional. Today, her business targets high-achieving individuals who face challenges similar to those she had early in her career.

“I understand their frustrations, I understand their fears, and I understand their coping mechanisms and the stories they’re telling themselves,” Parker said. “Because of that, I’m able to market very effectively, to speak in a language that they understand, and am able to reach them.” 

“I believe that it’s really important that you know exactly who your customer or your client is, and you target them, and you resist the temptation to make your marketing too generic to try and reach everyone,” she explained.

Advertisement



“If you speak specifically to your target clients, you will reach them, and I believe that’s the way that you’re going to be more successful.

Watch the video for more of Sandra Parker’s biggest lessons.

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

SOCIAL

Instagram Tests Live-Stream Games to Enhance Engagement

Published

on

Instagram Tests Live-Stream Games to Enhance Engagement

Instagram’s testing out some new options to help spice up your live-streams in the app, with some live broadcasters now able to select a game that they can play with viewers in-stream.

As you can see in these example screens, posted by Ahmed Ghanem, some creators now have the option to play either “This or That”, a question and answer prompt that you can share with your viewers, or “Trivia”, to generate more engagement within your IG live-streams.

That could be a simple way to spark more conversation and interaction, which could then lead into further engagement opportunities from your live audience.

Meta’s been exploring more ways to make live-streaming a bigger consideration for IG creators, with a view to live-streams potentially catching on with more users.

That includes the gradual expansion of its “Stars” live-stream donation program, giving more creators in more regions a means to accept donations from live-stream viewers, while back in December, Instagram also added some new options to make it easier to go live using third-party tools via desktop PCs.

Live streaming has been a major shift in China, where shopping live-streams, in particular, have led to massive opportunities for streaming platforms. They haven’t caught on in the same way in Western regions, but as TikTok and YouTube look to push live-stream adoption, there is still a chance that they will become a much bigger element in future.

Advertisement



Which is why IG is also trying to stay in touch, and add more ways for its creators to engage via streams. Live-stream games is another element within this, which could make this a better community-building, and potentially sales-driving option.

We’ve asked Instagram for more information on this test, and we’ll update this post if/when we hear back.

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

Trending

Follow by Email
RSS