Remarketing is an essential part of any Google Ads strategy. It’s no longer a question of if you should run remarketing campaigns; it’s how you should...
Microsoft Ads announced a new, simplified Smart Campaigns setup experience on Thursday, September 8th. The update also includes a key new feature that sets them apart...
Google is adding a new set of data metrics to the Google Ads ad groups column reports. The new options are under a section called “Setup”...
This week, I posted the large Google webmaster report a bit late but then dug into the Google helpful content in a lot more detail, so...
Google Ads has stopped supporting the top content bid adjustments and in October 2022 will migrate campaigns using content bid adjustments to automatically default to 0%....
Instagram stories drive a ton of engagement. People see them at the top of the feed as soon as they log in, and users want to...
Google Ads is implementing a new policy requiring landing pages to meet the “better ads standards,” as the Coalition For Better Ads laid out. A change...
Google Local Service Ads is testing and may eventually launch a new user interface to allow businesses and advertisers to exclude their ads from showing in...
Google has begun rolling out the helpful content update on Thursday, August 25th. Many SEOs say they are not concerned about this update. Google also seemed...
Google Ads announced that Google will start the process of automatically “upgrading” accounts to Performance Max for Local campaigns. Automatic upgrades will gradually progress and finish...