Google has begun rolling out the helpful content update on Thursday, August 25th. Many SEOs say they are not concerned about this update. Google also seemed...
Google Ads announced that Google will start the process of automatically “upgrading” accounts to Performance Max for Local campaigns. Automatic upgrades will gradually progress and finish...
Google Ads is beginning to roll out a tool that allows advertisers to self-upgrade eligible Smart Shopping and Local Campaigns to Performance Max. Earlier this year,...
Google’s John Mueller was asked what percentage of content-to-ad ratio is too much to rank well in Google Search. As you can imagine, John said there...
Having a million-dollar marketing funnel is nothing to scoff at. It’s a huge accomplishment that deserves its’ kudos. There’s a lot of automation, dedication, and ideation...
Google has released version 11.1 of the Google Ads API. Version 11 of the Google Ads API was released in June, so this is a minor...
TikTok’s taking the next steps forward in its eCommerce integration push, with the introduction of new Shopping Ads, which will provide more ways for brands to...
TikTok continues its e-commerce push with the introduction of three types of shopping ads with expanded placement options that go beyond the For You page. The...
In the last few years, COVID has changed how businesses host special events and interact with customers and the community. Special events have changed, and time-sensitive...
As the IAB rolls out new ad standards for gaming, marketers at brands and agencies are preparing for the future of in-game ads. That’s because more...
