Your ability to track conversions is one of the most important foundational pieces of knowledge you can have in the world of paid advertising. Biggest Mistake...
Photo — © AFP Australia announced Friday it is suing Facebook owner Meta over scam adverts for cryptocurrency schemes that falsely claimed to be endorsed by...
Google has added a new ad unit to its AdSense suite, with ‘Related Search for Content’, which aims to help drive users to more related elements...
Google announced that the vehicle ads are now available to all US advertisers. Vehicle ads are a performance-focused, lower funnel ad format which allows auto advertisers...
Here is a weird Google issue where Google is showing a Google Ad slot in the search results that ends up leading to an error that...
With more and more people using the web to search for auto purchase options, Google is leaning into this trend, with new vehicle ads on Search,...
Microsoft Advertising announced yet another set of vertical ad formats for Bing Search – professional service ads for insurance services, real estate services and tax services....
Figures from omnichannel data-driven creative platform CreativeX suggest the advertising industry has little to celebrate about the representation of women in ad creative this International Women’s...
This is a weird one, Google is testing using a lighter font color for parts of the URLs displayed in the search ads in the search...
![What's A Good Google Ads CTR/CPC/CPA In 2022? [STUDY]](https://articles.entireweb.com/wp-content/uploads/2022/02/1646039160_Whats-A-Good-Google-Ads-CTRCPCCPA-In-2022-STUDY.png "What's A Good Google Ads CTR/CPC/CPA In 2022? [STUDY]")
“Is this a good click-through rate?” “Why is our cost per conversion high? Is this in line with our competitors?” “What’s a good conversion rate?” How...