A month ago, Microsoft Advertising announced that automated bidding seasonality adjustments would be rolling out globally this month. Well, now advertisers are starting to see it....
Are you thinking about integrating user-generated content into your paid ad campaigns? Want to learn the UGC ad stats and trends before going live? The team...
Instagram’s taken another small step towards its next evolution, with ad partners now being informed that in-stream video ad placement is no longer available as an...
Microsoft Advertising announced its “biggest reporting update in our history” by making the search ads reports “faster, easier, and more intuitive,” the company said. The company...
Today, Edison Interactive, a CMS focused on connected devices, announced that Vistar Media is integrating with a platform they developed in order to bring ads to...
Facebook parent Meta says its was told by Russian authorities to stop the work of its fact-checkers – Copyright AFP Charly TRIBALLEAU The Australian Competition and...
Turning an idea for an advertising campaign into reality isn’t exactly simple, but it always begins with creating a concrete and detailed advertising plan.
30-second summary: Digital marketers experience a potential ROI tunnel vision when it comes to search advertising Seriously, do you need to burn dollars over those high-competition...
At MarTech, we’ve been caught up in our own March Madness. The conference will be held virtually March 29 and 30 (and registration is free). For...
The revelation that Gannett sent billions of ads to the wrong places is raising fresh concerns about reliability in programmatic advertising. The Wall Street Journal reports...