SEO and PPC – making the correct choice

How do you ensure that potential customers come across your business at the right stage of the buying process? Digital Marketing trainer Ethan Giles of novi.digital explains. Ethan will run…

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Study: Pay-per-click (PPC) Advertising Industry 2019 Rising Trends, Share, Size, Global Demand …

Global Pay-per-click (PPC) Advertising market report researches the market size of Pay-per-click (PPC) Advertising industry, spots light on the need for the up-to-date market data for the business management, offering…

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Snapchat goes after retailers and DTC brands with new Dynamic Ads

Snap today is announcing a new kind of advertising product, Dynamic Ads, that will help it to better attract ad dollars from retail, e-commerce and other direct-to-consumer brands — a…

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TikTok explains its ban on political advertising

Already under fire for advancing Chinese foreign policy by censoring topics like Hong Kong’s protests and pro-LGBT content, the Beijing-based video app TikTok is now further distancing itself from U.S….

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