Google seems to be testing showing a promotion for Amazon Prime membership directly in the Google Shopping search results interface. It is this line that has...
There was a bit of discussion late this week about a new arrangement between Amazon and Meta, which will enable Facebook and IG users purchase Amazon...
Fulfillment by Amazon (FBA) is a program where Amazon stores, packs, ships, and handles customer service for the products you sell on Amazon. FBA gives you...
ByteDance-owned TikTok is boldly stepping onto the e-commerce battlefield this holiday season, taking on behemoths Amazon.com, Inc. AMZN and Walmart Inc. WMT with scorching discounts. Launching its month-long discount spree in late...
Amazon has taken a significant step forward in simplifying the lives of its sellers by employing generative artificial intelligence (AI) to generate listing content. Initially spotted...
ChatGPT has become a global phenomenon for its ability to generate human-like responses, but knowing how to utilize the tool is important. With the right skills,...
New Delhi: Digital-first fashion and lifestyle brands are set to grow into a $10 billion industry by FY28, up from the current $2.4 billion, driven by...
As Amazon has become more competitive, refining your content for your ideal customers is vital to maximizing conversions and ad performance. Amazon advertising adoption rates have...
Influencers are thriving with offers from companies or brands in promoting products, but this seems to not be the case for Amazon, especially as its latest...
For nearly a decade now, Google and Meta have enjoyed a duopoly in the digital advertising space in India, with almost a 90% share in what...