How we got 75% more e-commerce orders in a single A/B test for this major brand
The Conversion Wizards, a conversion rate optimization (CRO) consultancy, was entrusted with boosting the conversion rates of a multibillion dollar company. We used research to optimize the page and ran…
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Twine raises $3.3M to add networking features to virtual events
Twine, a video chat startup that launched amid the pandemic as a sort of “Zoom for meeting new people,” shifted its focus to online events and, as a result, has…
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Facebook’s use of ad data triggers antitrust probes in UK and EU
Facebook is facing a fresh pair of antitrust probes in Europe. The UK’s Competition and Markets Authority (CMA) and the EU’s Competition Commission both announced formal investigations into the social…
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5 predictions for the future of e-commerce
Ethan Choi Contributor Ethan Choi is a partner at Accel, where he invests in SaaS companies that are redefining workflow and collaboration, enterprise automation and e-commerce infrastructure. He also focuses…
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How to Use Amazon Posts to Promote Your Products
If you’re serious about digital marketing, you’ve likely spent thousands of dollars on testing, experimenting, and workshopping only to find that you simply aren’t reaching your target audience. That’s where…
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10 Alternative Affiliate Networks to Clickbank
If you’ve listened to much of my training, when it comes to showing you how to find affiliate products to promote quite often I personally refer to the Clickbank Marketplace….
Read more »Microsoft Azure expands its NoSQL portfolio with Managed Instances for Apache Cassandra
At its Ignite conference today, Microsoft announced the launch of Azure Managed Instance for Apache Cassandra, its latest NoSQL database offering and a competitor to Cassandra-centric companies like Datastax. Microsoft…
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Amazon eyes launching its computer science education program in India
Amazon is planning to extend its computer science program Future Engineer to India, demonstrating its growing interest in the education space in the world’s second largest internet market. In a…
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Twitter taps AWS for its latest foray into the public cloud
Twitter has a lot going on, and it’s not always easy to manage that kind of scale on your own. Today, Amazon announced that Twitter has signed a multi-year agreement…
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An Intro to Amazon Sponsored Display Ad Campaigns
Amazon has rolled out many important updates in the last 12 months and one of those is Sponsored Display Ads. Now that Amazon has opened this ad type to Sellers…
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