To no one’s surprise, consumers spend an inordinate time viewing, reading, and scrolling content. In the U.S., they spend over 12 hours a day consuming digital...
Google started to roll out the Google September 2023 Helpful Content Update last Thursday afternoon and I’ve been seeing mixed signals about how strong and widespread...
In the previous article, we discussed the three core pillars of content marketing strategy. Much like the 4 Ps of marketing, these three pillars contain the...
A picture is worth a thousand words. But, are words always worth the effort you put into them? You can write the most compelling copy your...
Are you looking for ways to improve your social media marketing strategy? Want to share the most effective types of content with your followers online? The...
Last night at about 4:20 pm ET, Google began to roll out an update to the Helpful content system – the Google September 2023 Helpful Content...
For the original iTunes version, click here. We got another official Google ranking update, the September 2023 helpful content update. This week, we had our...
Viral video success doesn’t happen often. For brands, especially in industries like insurance, consumers treat their content as an uninspiring necessity – not a source of...
Amazon has taken a significant step forward in simplifying the lives of its sellers by employing generative artificial intelligence (AI) to generate listing content. Initially spotted...
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Few aspects of my...