Danny Sullivan, the Google Search Liaison, said on Mastodon that your content does not need to be on one topic, one niche topic, for it to...
Google’s John Mueller said there is no score or threshold for the Google helpful content update. He said on Mastodon, “There is no “HCS score” or...
Quick: Name the tool most critical for effectively managing your content marketing program. No matter your role or responsibilities, the answer should be an editorial calendar....
This post was sponsored by Trisolute News Dashboard. The opinions expressed in this article are the sponsor’s own. Wondering why some of your articles’ visibility seemed...
It is that time of year when content creators take their content that has been performing well and updates it from the 2022 edition to the...
When a brand creates a new content marketing or content strategy team, they often ask, “What function or department should the content team report to?” My...
This week we had another confirmed update to the Google helpful content system; it is now global. Google also had a lot of volatility over the...
Amid ongoing concerns about its data gathering processes, and its possible linkage to the Chinese Government, TikTok’s influence continues to grow, with the platform now a...
For marketers, content is still king. It provides value to your targets, helps establish you as an expert in your field, drives traffic, and tells search...
Google has officially confirmed the launch of the second release of the Google helpful content update/system. It started lightly on December 5th but became noticeable, according...