Are LinkedIn’s collaborative articles part of SEO strategies nowadays? More to the point, should they be? The search landscape has changed dramatically in recent years, blurring...
Ever since Google’s Medic Update in 2018, E-A-T (experience, Expertise, Authoritativeness) has been a hot-button topic in the world of SEO. And not just for health...
Google’s Gary Illyes and others answered many questions related to AI at Google Search Central Live Tokyo 2023, sharing new insights about Google’s approaches and recommendations...
In part one with Glenn Gabe, we talk about Bing chat and Google Bard and also the use of AI-generated content; in part two, we dig...
This week, I posted the monthly Google webmaster report for May 2023. Google may have pushed out an unconfirmed search algorithm update on May 1st and...
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. If there is poor...
Google has been saying for years now that there is no E-A-T (or now E-E-A-T) algorithm, but Google does have factors and signals it looks for...
E-E-A-T (or Double-E-A-T) is a concept used by human quality raters to evaluate Google’s search ranking systems. Originally, it consisted of only three factors (E-A-T). But...
This was a busy week, and I honestly thought it would start to slow down, but I was wrong; I am wrong a lot. Google launched...