Optimizely Feature Experimentation users can now benefit from an average of 87% faster data file updates. The ability to generate data files in a faster...
A massive change is coming to search. As Google experiments with AI in its standard search results and its Search Generative Experience (SGE), marketers must understand...
Victoria’s Secret & Co. (VS&Co) and Google Cloud have formed a strategic, multi-year partnership. The women’s lingerie retailer will leverage Google Cloud’s AI and generative AI...
Snapchat says that it’s the top social media platform that users associate with joy, and a happy experience, which also makes it the best place for...
In an announcement, Divya Kumar, Global Head of Marketing at Microsoft, reveals enhancements coming to the mobile versions of Bing and Edge. Features shown at the...
OpenAI’s ChatGPT and Labs experienced an outage today. Mobile users report receiving the dreaded “ChatGPT is at capacity right now” message and its outage limerick. ChatGPT...
Are you looking to improve your eCommerce store’s customer satisfaction by offering personalized experiences? With the rise of online shopping, customers have come to expect high...
When flying first class, you’re on the same plane as everyone else, but the individual experience is vastly different. From more leg room...
This is the third of a three-part series on the ROI of personalization. You can read the first part (audience measurements) here and the second part...
Customer intelligence company Acxiom has joined the Salesforce AppExchange Genie Collection, empowering brands to better understand their customers, drive personalisation at scale and unlock new opportunities...