We all know that customers interact with a brand through multiple channels and campaigns (online and offline) along their path to conversion. Surprisingly, within the B2B...
While text-based content is always important when seeking answers to a question, creating visuals such as infographics, charts, graphs, animated GIFs, and other shareable images can...
The Knight Beneath plated steel lies unspeakable horror. Dead by Daylight’s latest Killer, The Knight, is an expert tactician from a bygone age, who works alongside...
The customer journey involves multiple interactions between the customer and the merchant or service provider. We call each interaction in the customer journey a touch point....
Are you having trouble securing investment into SEO initiatives, and/or explaining the potential value of targeting certain keywords within your content process? This might help –...
Business-to-consumer (B2C) marketing continues to evolve rapidly to keep up with shifting consumer behaviors and trends driven by our digitized world. B2C marketers must understand the...
Newsletters have become an increasingly popular way to stay in touch with your audience, be it for brands, individual creators, events, etc. Having direct access to...
To automate communication with website visitors, you need to create a script for the chatbot that accepts appeals. The quality of the dialogs affects the success...
Whether you run an ecommerce or brick-and-mortar retail business, chances are you’ve heard a thing or two about Google Shopping. But what is Google Shopping, exactly?...
Marketo’s Dynamic Chat updates were aimed at improving user experience — from minor updates like automating meeting links within calendar invites to more major updates like...