TikTok now allows advertisers to incorporate interactive add-ons to in-feed ads. These interactive elements, which include popups, gestures and stickers, are intended to help brands attract...
A new solution for ecommerce sites provides Google-quality search and recommendations on retailers’ digital properties. Google Cloud has announced the release of Retail Search, a tool...
Today, customer engagement software company Intercom launched two new products – Surveys, a real-time insights tool, and Switch, a tool that transfers customers from a phone...
Google is giving advertisers in the automotive industry a new tool to fuel their marketing efforts in the form of an ad unit customized for vehicle...
Big social media companies will be required to assess risks of the types of legal harms against adults which could arise on their services, and will...
GumGum, a contextual-first digital advertising platform, has launched The Mindset Matrix, a framework for delivering targeted ad campaigns, across current and future channels, without the use...
Roku announced the Roku Advertising Watermark, a new authentication technology for its ad ecosystem. Free to use by publishers and advertisers, it confirms that ads are...
Google Ads introduces a new set of recommendations for Discovery and Video campaigns. Here’s a breakdown of how the recommendations will affect your account’s Optimization Score....
The Stunning Wonders of Australia Come to Life in Microsoft Flight Simulator! Soar over the renowned Great Barrier Reef, visit the vast regions of Western Australia,...
The days of confusing drafts and experiments in Google Ads are over. Google launched a much-needed update to this testing feature in the online interface, and...