Today, Integral Ad Science (IAS) introduced its Control Panel for contextual advertising partners. This suite of reporting and planning tools are offered to customers who use...
Google has published its annual web spam report and in that report, Google has named its machine learning based systems for spam identification with its own...
TikTok now allows advertisers to incorporate interactive add-ons to in-feed ads. These interactive elements, which include popups, gestures and stickers, are intended to help brands attract...
A new solution for ecommerce sites provides Google-quality search and recommendations on retailers’ digital properties. Google Cloud has announced the release of Retail Search, a tool...
Today, customer engagement software company Intercom launched two new products – Surveys, a real-time insights tool, and Switch, a tool that transfers customers from a phone...
Google is giving advertisers in the automotive industry a new tool to fuel their marketing efforts in the form of an ad unit customized for vehicle...
Big social media companies will be required to assess risks of the types of legal harms against adults which could arise on their services, and will...
GumGum, a contextual-first digital advertising platform, has launched The Mindset Matrix, a framework for delivering targeted ad campaigns, across current and future channels, without the use...
Roku announced the Roku Advertising Watermark, a new authentication technology for its ad ecosystem. Free to use by publishers and advertisers, it confirms that ads are...
Google Ads introduces a new set of recommendations for Discovery and Video campaigns. Here’s a breakdown of how the recommendations will affect your account’s Optimization Score....
