Wait, Twitter’s still launching ad updates, despite losing thousands of staff? Well, kind of. So, just before Thanksgiving, Twitter announced some new ad targeting options, which...
Now that online marketing is the dominant way to advertise one’s business, it’s important to learn about digital marketing channels. All businesses should consider using the...
YouTube’s launching another monetization option for Shorts, with a new experiment that will see some creators able to tag products for purchase within their Shorts clips....
It’s Creator Week at Meta, and along with various showcase events and panels, Meta has also announced some new features for creators, including expanded monetization opportunities,...
After previewing the feature at its Partner Summit earlier this year, Snapchat has now announced that its new ‘Director Mode’ advanced video creation process is being...
TikTok has announced a new partnership with Linktree which will provide TikTok creators with more referral link options, directly integrated into their TikTok profile, helping to...
As digital platforms work to find new, privacy-safe solutions for ad targeting, in line with rising consumer expectations, Google has developed a new process for Display...
As we head into the holiday shopping push, Instagram has announced that it’s testing out some new ad options, in the hopes of maximizing its revenue...
Meta sees Reels as ‘the future of video’ on its platforms, with engagement with short-form content being one of the only positive growth trends across its...
Google has announced some new updates to Ads Manager that will better enable advertisers to take a broader view of their ad assets and campaigns, and...