Ever since the launch of Performance Max (also sometimes called PMax) campaigns in 2021, Google has continuously doubled and tripled down on the new campaign type....
WordPress released an official plugin that adds support for a cutting edge technology called speculative loading that can help boost site performance and improve the user...
This post was sponsored by Ahrefs. The opinions expressed in this article are the sponsor’s own. With AI taking the digital world over, constant Google algorithm...
Performance marketing is one of the most effective ways for B2B and B2C businesses to reach their target audience and generate sales or leads. However, for...
Reddit’s IPO is almost here, with the company filing its S-1 registration with the SEC today, which outlines its current finances and strategic goals, ahead of...
Google Ads Performance Max campaigns can be a great tool to help you reach further into the Google network and attract new customers as well as...
There’s an anomaly in X’s web traffic data that’s been hurting my head in recent months. As per data from SEMRush, which measures referral traffic from...
Is LinkedIn going to be a bigger focus for your business in 2024? With the social media landscape fragmenting somewhat, especially for business communication, many are...
Google’s Performance Max campaigns came out of beta more than three years ago, and have grown to be a wildly popular campaign type among new and...
Google has added to the Performance Max product campaigns within Google Ads brand and custom labels. This allows advertisers the quick ability to segment your products...