“Composable CDP is not a thing. Composable architecture is,” my colleague Craig Howard previously penned in an internal missive. He explained that customer data platforms (CDPs)...
As the digital landscape evolves, so do the tools and strategies needed to make businesses succeed online. Search Engine Optimization itself, as a business marketing strategy,...
Have you heard about referral marketing but are unsure how to get started? Or maybe you’ve received a few referrals and want to know how to...
Recently, there was a discussion on Twitter about the validity of using custom elements in the <head> section of web pages. Custom elements are part of...
We all know that link building is a crucial part of any SEO campaign. But to be successful, it is all about quality over quantity. This...
“Knock, knock!” “Who’s there?” “Happy Birthday Jonas! Here’s your gift of cakes & flowers xoxo.” Now imagine if an email with a similar subject line landed...
Today’s Ask An SEO question comes from Fadi, who asks: When Google says human first, does that mean we should search for other articles with high...
One powerful tool that has revolutionized the way affiliate marketers engage with their audience is ChatGPT, an AI-powered language model. ChatGPT allows marketers to create dynamic and interactive...
Here’s how to adjust your SEO content campaigns for the “new Google” now. What do you think? How will you adjust your SEO copywriting strategy? Leave...
I’m a lucky content creator. Why? Well, for many reasons. One of the biggest involves working as part of a remarkable strategic content team that includes...
