AFFILIATE MARKETING
11 Best Referral Software Tools to Help Grow Your Business in 2023
Have you heard about referral marketing but are unsure how to get started? Or maybe you’ve received a few referrals and want to know how to get more? Either way, using the best referral software can simplify the process, allowing you to focus on other parts of your business.
Referral marketing is rewarding existing customers for referring new people to your business who may become customers.
This is an effective type of marketing that produces high-quality leads and helps to grow the reach of online stores and local businesses.
It also keeps your current customers happy, increasing customer loyalty.
Let’s look at some of the best referral marketing software on the market today and what each can do for you.
The power of word of mouth and referrals shouldn’t be underestimated.
According to statistics, people are 4x more likely to make a purchase when referred by a friend, and customers acquired through referrals have a 37% higher retention rate.
If you want to implement your best referral program ideas, read on to learn about eleven referral marketing software tools that get clients incredible results.
InviteReferrals
InviteReferrals is a referral marketing software that’s easy to implement to help grow your business and acquire new customers.
It’s currently trusted by over 20,000 customers worldwide and can be integrated with a range of e-commerce platforms such as Shopify and WooCommerce and used across multiple devices.
InviteReferrals works like this:
- A customer invites a friend through a referral program
- Friend decides to accept and installs the mobile application
- InviteReferrals sends the referrer a coupon as a reward
Using this referral marketing software gives you access to in-depth analytics, a range of customizable campaigns, and multiple referral and social sharing options that can be implemented easily without any advanced coding or tech knowledge.
Free trial: 14-day free trial.
Paid Plans: Basic $99/month, Standard $249/month.
Referral Candy
Referral Candy is a referral marketing software platform allowing clients to set up their own referral programs.
Trusted by over 3,000 e-commerce stores, it’s one of the most effective referral tools that’s easy to use and implement.
You need to set up automated invitations asking customers to join your referral marketing program and send these out via email, social media, or popups on your website.
And you can keep an eye on referral sales, the number of new customers that have joined, and which referral partners have referred the most traffic to your website on the analytics page.
If you’re looking for a trusted referral marketing partner, Referral Candy is a great option.
Free trial: 30 days.
Paid Plans: Premium $59/month, Plus $299/month. Save 20% with yearly plans.
Referral Rock
Referral Rock is another top referral program software that helps B2B and B2C businesses drive more shares and brand awareness.
Using Referral Rock you can create an on-brand referral marketing program in days and share it across multiple marketing channels.
And you can measure your referral campaign results and understand referral behavior so you can tweak your campaigns and get more conversions.
A few things you can do with Referral Rock include:
- Customer referral programs
- Affiliate and partner programs
- Offer incentives that align with your brand
- Integrate with a range of different apps
- Offer your advocates multiple ways to share
Free trial: 30-day free trial.
Paid Plans: Starter $200/month, Growth $400/month, Established Business $800/month.
Referral Factory
Referral Factory is an easy-to-use referral program software solution that helps you to build referral programs with zero coding skills.
You get access to over 100 referral program templates designed by experts from Referral Factory. You can automate referral campaigns so you’re continually asking customers for referrals without doing extra work.
Once your customized referral program is built, you can market it to your customers and monitor your results in the Referral Factory client dashboard.
Plus, this referral marketing software supports third-party integrations with platforms such as:
- HubSpot
- Sales Force
- Intercom
- Zapier
- Zoho
- WooCommerce
- Mailchimp
- ConvertKit
- Many more…
Free trial: 15-day free trial.
Paid Plans: Starter $99/month, Basic $200/month, Pro $300/month, Enterprise $1400/month.
Extole
Extole is a referral marketing platform that helps its clients get more customers and increase revenue.
Using Extole, you can create personalized referral marketing campaigns and engage customers with a range of incentives such as coupons, points, and gift cards.
A few of the available acquisition programs on Extole include:
- Refer a friend
- Drop a hint
- Welcome offer
- Influencer marketing
You can also use sweepstakes to get current customers excited, grow your marketing list, and encourage new purchases.
Free trial: Not mentioned.
Paid Plans: Pricing is not displayed on the website. Contact them directly for more information.
Upviral is another great referral marketing software that’s currently used by over 32,600 businesses like ClickFunnels, HubSpot, and Foundr.
They provide tested and proven templates so you can:
- Boost audience engagement
- Expand your reach with social media sharing
- Fill your email list quickly
- Launch products successfully
- Generate a buzz for promos
- Run referral programs
- Create custom and seasonal campaigns
You can easily customize your referral campaigns with the drag-and-drop editor and connect Upviral to various marketing tools such as HubSpot, AWeber, Drip, ConvertKit, and hundreds more.
Free trial: 14-day free trial.
Paid Plans: Starter $79/month, Business $119/month, Premium $299/month.
Ambassador
Ambassador is a complete word-of-mouth marketing and customer loyalty platform that allows you to design incentive-based programs to acquire better customers quickly and easily.
By creating unique links and QR codes, your customers can share them online and in person. Or, you can even add QR codes to receipts, yard signs, and mail flyers.
The benefits of using Ambassador as your referral marketing solution include:
- Easy to set up
- Customizable branding
- Flexible integration
- Detailed analytics and advanced referral tracking software
- Multiple reward options
- Great customer service
Free trial: Request a free demo.
Paid Plans: Starter $250/month, Professional $750/month, Enterprise/custom pricing.
Referral SaaSquatch
SaaSquatch is a powerful referral software that helps marketers and business owners drive more referrals from their websites and e-commerce stores.
Using this referral software, you can create:
- Customer referral programs
- Cash-back referral campaigns
- Employee referral programs
- VIP programs
- Welcome offers
- Point marketplaces
- Much more…
Trusted by a range of saas companies worldwide, this is a flexible referral software solution to start creating reward programs. Plus, you can enjoy award-winning customer service.
Free trial: Email to request a free demo.
Paid Plans: Referral $1,750/month, Loyalty $1,750/month. Both also incur a setup fee.
Mention Me
Mention Me is a referral program software that helps you acquire more customers through word-of-mouth marketing and tracked referrals.
You can create A/B split tests for your referral campaigns in just a few clicks, so your results constantly improve over time.
Plus, you can deliver rewards easily to the referring customer and new customers and keep an eye on referral data in your analytics dashboard.
Free trial: Not mentioned.
Paid Plans: Not stated on the website. Email sales for more information.
FriendBuy
FriendBuy offers some of the best referral programs and loyalty programs for a range of brands and businesses.
Customers can share their referral links anywhere and start earning points to redeem for custom rewards.
Using this referral solution, you can build referral programs, offer referral rewards, create A/B test campaigns, and track your results.
Not only that, but you can grow your phone and email subscriber lists with effective integrations.
Free trial: 30 days.
Paid Plans: Starter $249/month, Deluxe $749/month, Enterprise/custom pricing.
VYPER
VYPER is a referral program software that allows you to run a range of marketing campaigns to engage your audience and create brand loyalty.
One of the best referral marketing software tools, you can set up loyalty and reward programs, giveaways, and referral campaigns to increase customer acquisition.
Design beautiful referral campaigns with zero design knowledge and create viral contests to increase the shareability of your content.
And choose to launch your campaigns via customized landing pages, website-embedded forms, a chat widget, or a combination of all three.
Free trial: Free for an unlimited amount of time.
Paid Plans: Enterprise $149/month, Agency $299/month.
Final Thoughts on the Best Referral Software
Those are the best referral marketing software options that’ll supercharge your customer acquisition and help keep your existing customers happy and loyal.
Setting up your own customer referral program is one of the most cost-effective and successful ways to do this and is well worth including in your marketing arsenal.
And once you’ve created an effective referral campaign, you can branch out to create your own affiliate program and use affiliate marketers to market it online.
Want more ways to reach customers? Check out the best SMS marketing platforms and these top all-in-one marketing platforms to help grow your business.
AFFILIATE MARKETING
Gen Z Is Choosing Trade Schools as a Fast Track to Business
It’s no secret that Gen Z is entrepreneurial, with research showing that the majority would take a social media creator job over a standard 9-to-5. Nearly half are going the extra mile by starting a side hustle to be able to afford “the normal stuff.”
Now, new research shows that trade school could also play into Gen Z’s entrepreneurial aspirations, especially with rising AI capabilities and growing education costs.
According to a January National Student Clearinghouse report, vocational community college enrollment has grown 16% since 2018. Growth was concentrated mainly in cities and suburbs, which recorded 3.5% and 3.7% respective increases in students opting for trade programs.
Last year’s version of the report found that enrollment in programs across the construction, culinary, and mechanic trades increased 19.3%, 12.7%, and 11.5% respectively from 2021 to 2022.
“We’re seeing that 75% of Gen Z is saying they are interested in being an entrepreneur,” career coach and The Ramsey Show co-host Ken Coleman told Fox Business. “They want to work for themselves… trades offer a quicker, cheaper path to being able to work for themselves, create jobs for other people, and plug into—which is the real backbone of our economy—small business.”
While students were choosing trade schools in higher numbers, fewer were deciding to go for a four-year undergraduate degree.
A separate April report from the National Student Clearinghouse detailed that the number of students completing undergraduate degrees dropped by nearly 3% in the 2022 to 2023 school year — continuing an overall decline from the previous year.
In an NPR article published last week, Sy Kirby, a 32-year-old who owns a construction company, said he knew early that he was going to choose a trade school — and he has no regrets.
Kirby chose to work at a local water department when he was 19 years old rather than go to college, he told NPR. He calls Gen Z the “toolbelt generation,” a term also used by The Wall Street Journal.
“I was facing a lot of pressure for a guy that knew for a fact that he wasn’t going to college,” Kirby told NPR. “I knew I wasn’t going to sit in a classroom, especially since I knew I wasn’t going to pay for it.”
AFFILIATE MARKETING
This Set of Chef’s Knives Is Nearly $300 Off
Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.
Cooking at home can be great for busy professionals because it’s budget-friendly, easier to stay healthy, and meditative. Whether you’re a home cook or an entrepreneur on the hunt for a unique gift that could stand out to a colleague, potential business partner, or friend, this limited-time deal is well worth checking out.
This Seido Japanese Master Chef’s 8-Piece Knife Set comes with a gift box and is on sale for $109.97 (reg. $429). These high-quality knives are made with very durable and strong high-carbon stainless steel. Their forged construction incorporates a sloped bolster and acute 15° angles (compared to the typical 25° seen more commonly with Western knives).
This set includes the following knives:
- 8″ chef’s knife
- 8″ slicing knife
- 8″ bread knife
- 7″ cleaver
- 7″ Santoku knife
- 5″ Santoku knife
- 6″ boning knife
- 3.5″ paring knife
To add an air of high-class presentation to this deal, it also comes with a stylish gift box that can securely store the knives for travel or passing on to a business partner.
This set has an impressive 4.6/5 star average rating among verified purchasers. One recent perfect five-out-of-five star review reads, “Affordable price. Excellent workmanship. Fast shipment. Overall, great product that’s hard to beat.”
Discover the quality of a high-end set of knives to improve your home cooking, or gift them to someone you work with.
This Seido™ Japanese Master Chef’s 8-Piece Knife Set comes with a gift box and is on sale for $109.97 (reg. $429).
StackSocial prices subject to change.
AFFILIATE MARKETING
Gear up for Summer Camping with $22 Off This Power Bank Flashlight
Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.
Summer is almost here and spending time outdoors is known to ease stress and anxiety and enhance cognition. If you plan on spending some time in the great outdoors with clients, employees, or family, you should make sure you have the right tools. We’re not talking about tents and camping stoves; we’re talking about emergency tools, like this Outdoor Flashlight with Flame Simulator & 2400mAh Power Bank.
This light can keep your devices powered up, which keeps you reachable and able to handle any potential work emergencies. It also has a cool LED screen that simulates a campfire to add to the fun.
Most importantly, this outdoor flashlight provides ultra-bright LED lighting to give you visibility at night. The fireplace simulator mode also adds some light, with an adjustable flame setting that helps set the ambiance and provides some additional visibility while mimicking a real fire.
The durable flashlight is made with COB technology to provide a bright and even light output and is rechargeable via a USB-C charger or via solar panels during the day. It can last for up to 24 hours on a single charge and is built to withstand all weather conditions.
And perhaps best of all, it features a compact, portable design that makes it easy to pack in your car or carry in your backpack. Whether you’re going fully off the grid or just spending a night in the backyard with the family, it will come in handy.
Gear up for summer entertaining and fun.
Right now, you can get this Outdoor Flashlight with Flame Simulator and 2400mAh Power Bank for just $39.99, a 36% savings from the original price of $62.
StackSocial prices subject to change.
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