Google’s Search Relations team discusses the potential issues that can arise from site moves in the latest episode of the Search Off The Record podcast. This...
We all know that building links is crucial to any SEO strategy. The problem is that with so many link vendors and outreach specialists offering different...
And the reasons why alternative sources are falling behind Photo by Markus Spiske on Unsplash There are thousands, if not millions, of articles describing how you...
It feels like Instagram, more than any other social media platform, is evolving at a dizzying pace. As it continues to roll out new features, updates,...
Google Ads is notifying advertisers of upcoming changes to location targeting settings across campaign types starting in March. The changes aim to simplify and align the...
American filmmaker Ava Duvanay once said, “When we’re talking about diversity, it’s not a box to check. It is a reality that should be deeply felt...
Implementing a customer data platform (CDP) is no small investment. And, to paraphrase Spiderman, with great investment comes great expectations from the C suite. What they...
What if you could get products free of cost, just for reviewing them? Believe it or not, this is now a reality. Several companies offer free...
Google has recently announced new tools to enhance search ads’ performance with artificial intelligence (AI). For businesses to connect with their intended audience, monitoring changing trends...
Typical advice says that there are five to 10 content marketing goals and that you can hit them separately with different types of content. I think...