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ChatGPT vs Google Bard – Which AI Chatbot Will Dominate 2023?

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ChatGPT vs Google Bard - Which AI Chatbot Will Dominate 2023?

Let’s look at the new artificial intelligence race that has taken the world by storm – ChatGPT vs Google Bard. Which of these dialogue applications will work the best? How reliable is artificial intelligence in its current state?

This article will explore these big tech language models, how they work, and what they can do. So far, it seems ChatGPT is more reliable for creative tasks. Google Bard AI will focus more on logical, complex answers.

Although Google’s Bard has not yet launched, there are some clues about what we can expect.

AI Models ChatGPT vs Google’s Bard – What’s the Difference?

The most obvious difference is that the one only covers data used to train it, while the other can access the web.

ChatGPT uses pre-trained machine learning. ChatGPT does not reflect events or developments from November 30, 2021, onwards.

Google’s Bard language model is LaMDA. It is a web-based language model. It will have up-to-date information as it browses the internet for answers.

Both these chatbots aim to simplify complex information.

The user can get an idea of the concept and then delve deeper into the subject.

OpenAI’s ChatGPT

ChatGPT stands for Chat Generative Pre-Trained Transformer. This chatbot learned to respond through supervised and reinforcement learning techniques.

Introducing-ChatGPT-Plus

Backed by Microsoft, there is a sign-up subscription where users can use the AI chatbot for free. A paid-for subscription is available only here in the US so far. It’s called ChatGPT Plus and costs $20 per month. This option gives priority to paying subscriptions with access and speed.

Open AI’s ChatGPT will integrate into Microsoft’s Search Engine, called “The New Bing.” It is not yet available, but you can join their waiting list and see examples of what it can do.

Introducing the new Bing

It will also integrate into Microsoft Lens and Microsoft Teams Premium. This subscription will increase to $10 per month.

ChatGPT is a text-based artificial intelligence. It can create text – some say as good as, if not better than, the average person would be able to do. It is capable of understanding and answering a wide range of questions.

But when ChatGPT can’t find an answer, it could make one up!

What Open AI’s Chatbot Can Do For You

ChatGPT will suit your needs if you want a simple, concise answer. You’ll skip wading through pages of search results with OpenAI’s tool. The only problem is you cannot always rely on the answers.

What this clever AI-powered chatbot can do for you is:

  • Education: Write complex essays (with guidance) and research topics (up to November 2021).
  • Employment: Design a professional CV or write a resignation letter.
  • Manufacturing: Provide information on how to create a production schedule or create a business efficiency outline.
  • Real Estate: Write professional and convincing home listings for real estate agents. And calculate mortgage payments.
  • Business Administration: Draft letters, agreements, sales emails, and contracts.
  • Translate an essay from English to French and at least another 12 languages.
  • IT: Simple code writing, such as JavaScript and Python. It can assist with debugging code and coding for simple websites (with guidance) and also write technical documentation.
  • Marketing: Write articles and documentation. Provide suggestions for marketing strategies. 
  • Social Media: Create high-quality, unique writing. This could be captions, blogs (but you most likely won’t want to use ChatGPT on your blog, for an AI writing assistant, you’ll want Jasper), and social media posts targeted to a specific audience.
  • Small Business and Start-Ups: Provide information on start-up ideas and creating business plans.

Although it can do all these things, it’s important to remember to fact-check all information given by ChatGPT.

You might also be interested in finding out if ChatGPT will replace human writers and how to make money with ChatGPT.

Meet Google’s Bard, the ChatGPT Rival Chatbot

The definition of “Bard” fits what this dialogue application promises to do. The name derives from Celtic culture. A Bard was a professional storyteller, composer, oral historian, and verse maker – sponsored by a patron.

Google’s Bard AI promises to do all these things with conversational AI and more! Bard AI sources information from the web. This ChatGPT rival will also provide human-like, high-quality responses.

Unfortunately, the only way to test this AI chatBot is to be a “Beta Tester.” Google is no longer accepting applications for Beta Testers. We will have to wait and see until Google Bard’s official launch to test what it can do.

Google’s Bard and LaMDA Conversation Technology

Google’s new AI model called Bard uses LaMDA, a language model for dialogue applications, to learn from the web by scanning for related words, phrases, and ideas.

Bard integrates into the Google Search Engine, offering a summary of information and links to related pages. According to Google’s AI updates page, Bard aims to combine knowledge with LaMDA’s intelligence, and it can answer any question, including current events, by utilizing the internet.

With access to the web, this tech company could overcome the current limitations of ChatGPT.

LaMDA our breakthrough conversation technology 3

Language is complicated. On the “LaMDA, our breakthrough conversation technology,” blog Google describes that it has always focused on language. What makes us human is the use of subtleties and nuances. At the same time, it makes the development of chatbots and artificial intelligence a grueling task.

This AI learning machine aims to notice the nuances and subtleties of language. It picks up on language differences, for example, sensibleness. LaMDA differs from other language models because LaMDA is trained on dialogue.

Bard is free to “Trusted Testers” and unavailable to the public. Yet, Google announced that some AI features are already integrated into Google Maps. Google promises its AI chatbot will be available to users within the coming weeks.

ChatGPT and the Google Search Engine

Without Bard, Google is a Search Engine, and that is all.

Google has the added benefit of the associated Google applications. These add much value to its functions in daily life. Google aims to incorporate these apps into Google Bard.

The OpenAI ChatGPT model uses natural language processing and is not a search engine.

Yet, the “New Bing” search engine will mean users no longer have to use the traditional search bar – we will have to wait and see how this will work. It will integrate into Opera and Microsoft Edge. When asked a question, the answer will be simple, concise, and easy to understand. It will summarise information.

When creating text, music, or coding, ChatGPT’s responses can be dazzling, with an eerie human touch. It makes finding information very easy.

ChatGPT’s shortcomings might motivate Google’s Bard to aim for better accuracy and credibility.

Three Test Questions for Chat GPT

ChatGPT is upfront about what it can do, its limitations, and its capabilities. This information shows on its front page before you start any dialogue with the chatbot.

We decided to put ChatGPT to the test with three random questions.

Our first question to ChatGPT was: “Write a business plan for a new company that sells automated bakery equipment.”

ChatGPT provided us with a company name, BakeBot. It was simple but very apt for the business idea.

The business plan was well written. There was some accurate information and creative ideas on how to make this business work. There were also many assumptions and inaccuracies.

Automated Bakery Equipment Business CHATGPT

Our second question was: “Explain Quantum Physics to a nine-year-old.”

We got a great response. If we were to explain Quantum Physics to a nine-year-old, this answer would be informative and appropriate, even if it is only partially accurate.

explain quantum physics

The last question was: “Write a social media post about entrepreneurship in 2023.”

ChatCPT only has information up to 2021, but we wanted to see its answer regardless.

While we enjoyed ChatGPT’s enthusiasm, the response discussed a rebounding economy. This is somewhat inaccurate in the aftermath of Covid 19. It was a made-up answer because it did not consider the facts of the current economy. It does not have access to them.

Entrepeneurship 2023

Tech Company Leaders and What They Have to Say

Industry leaders are the face of these massive corporations. They introduce new technologies to the world. Their plans and announcements often have a direct impact on shares and the value of a company.

Microsoft Bing: What Bill Gates Says About the Future of ChatGPT

Bill Gates

Open AI started in San Francisco by Elon Musk (who left the company board in 2015) and Sam Altman. Microsoft supports Open AI. Bill Gates said OpenAI’s ChatGPT is “The most important innovation right now.”

Elon Musk

Gates said the AI chatbot would now be part of Microsoft’s search engine. Microsoft introduced “New Bing” (but we’re still waiting to see it). What Microsoft Bing will mean for the Google Search Engine could be interesting! Gates also said it would impact businesses, healthcare systems, and education.

What Alphabet CEO Sundar Pichai says about Bard, the Google Chatbot

Sundar Pichai

Alphabet CEO Sundar Pichai introduced Google’s answer to ChatGPT. Bard emerged one day after Microsoft announced its “New Bing” search engine. Google engineers have been working on this AI tool for six years.

Some felt it was a rushed attempt at keeping up with the ChatGPT platform.

The Google CEO, Sundar Pichai, said Bard was an experimental AI service. Since Bards’ public appearance, we are still waiting for the official launch of the AI chatbot.

It’s All About the Credibility

Credibility is at the heart of using an AI chatbot for information. Incorrect responses will only lead us back to what we can rely on. For example, the Google Search Engine.

Unfortunately, both ChatGPT and Bard have produced incorrect information. It has led to mistrust in artificial intelligence software and many memes.

Sam Altman posted on Twitter, warning users not to rely on ChatGPT for anything important.

And unfortunately, Google had a similar experience with its recent AI Technology showcase, Bard. Google’s shares devalued by $100 billion when Bard made a factual error.

When asked, “Which telescope took the first picture of a planet outside our solar system,” Google Bard answered, “JWST.” It was, in fact, incorrect, as the first picture came from Chauvin et al. (2004) with the VLT/NACO. It was Bard’s first public appearance as Google rushed to compete with Open AI’s ChatGPT. This error created a Twitter frenzy as the excitement grew, correcting Google’s Bard.

Ethical Concerns, Bias, and Plagiarism

When people use information from the internet, they must report their sources.

Using Google Bard or ChatGPT means the sources of information are not available. Yet, with the integration of ChatGPT into the “New Bing,” this has changed. OpenAI promises that citations will appear as a footnote using the “New Bing.” This is to avoid plagiarism and stealing someone else’s intellectual property.

There are ethical and plagiarism concerns when using information from these chatbots. Some answers have proved biased. These answers can be, for example, sexist or racist. The language model’s algorithms cannot differentiate between prejudices and learned knowledge. This is even though there are guardrails in place to decline offensive questions.

On this very subject, Davey Alba from Bloomberg wrote:

ChatGPT Is Spitting Out Biased Sexist Results Bloomberg

This very aspect is what separates humans from artificial intelligence. Humans are sensitive and can use compassionate, sensitive, and empathetic language. It is not something an AI chatbot can learn with data. Humans have an understanding of feelings and emotions. We are aware of prejudices. We seek to be kind and considerate. How does an AI chatbot learn humanity?

The AI Technology Race – What Does the Future of AI Look Like

There are multiple perspectives on the artificial intelligence race. We cannot escape technology. Artificial intelligence is growing, and new developments come to light every day. We are coming closer to replacing human intelligence with computer systems.

The design of artificial intelligence is to perform tasks usually performed by people. It is evident with ChatGPT and its ability to give human-like responses. It could change the way the world sources information. Tasks conducted by people for centuries have become redundant yet streamlined. What does this mean for employment, education, or business?

AI could mean home robots with human capabilities or self-driving cars. There are possibilities for robotic teachers, space exploration, and even robotic soldiers. These advancements will have a significant impact on our lives.

Artificial intelligence also affects security, CCTV cameras, facial recognition, and biometrics, to name a few advancements. But with this, there is a loss of freedom that comes with the positive aspects of security. “Big brother is watching you” comes to mind.

We asked ChatGPT how artificial intelligence will change the future. Here is its response:

Future impact of AI

ChatGPT said that artificial intelligence will “enhance personalization.” In-person meetings, schooling, social gatherings, entertainment, and the arts are human experiences. These are the cultural aspects of life that define humanity. AI cannot replace these human interactions.

Artificial intelligence simplifies daily life by providing instant access to information, automating business processes, and making marketing and social media more manageable.

However, this can lead to our lives being ruled by devices, resulting in a lack of independent thinking. While AI can enhance our lives, we must strive to balance relying on AI and human decision-making to avoid replacing life with technology.

ChatGPT vs Google – Who is Leading the Chatbot Race?

ChatGPT

Looking at ChatGPT vs Google Bard, the clear winner is the tech company with a usable chatbot. Google needs to catch up in the race. When Google’s Bard is finally released, the race winner will have the most credibility.

Google tested ChatGPT. The results showed that ChatGPT was better at creative tasks. Google’s Bard dealt better with complex logic problems like math and riddles.

Users will also look at which chatbot offers the best integration into different applications. Both tech company chatbots will sometimes be inaccurate or produce some biased information. Yet, both also can change how the general population lives. We have instant, human-like data at our fingertips.

Regardless, it is an exciting time. We can’t wait to see what the ChatGPT vs Google Bard race will produce in the coming months!



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How to Build Trust and Transparency With Your Customers While Taking Their Data

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How to Build Trust and Transparency With Your Customers While Taking Their Data

Opinions expressed by Entrepreneur contributors are their own.

Innovation starts with identifying the outcomes customers want to achieve — which is why most companies rely on modern tools and technologies to acquire vast amounts of customer information for creating personalized customer experiences.

You need your customers to share their details, including preferences, to ensure you create a seamless, engaging and personalized customer journey. However, this need is at odds with the growing concerns surrounding customer privacy. Now, more than ever, customers are growing increasingly protective of their personal data.

According to a survey conducted by Gartner, consumers are less comfortable with brands collecting other types of data, including browsing history. Only 27% of respondents feel comfortable sharing information pertaining to their employment, financial data and personal health.

Users know the risks associated with their personal information fueled by various privacy breaches, data thefts and increasing regulatory scrutiny. Hence, businesses striving to innovate and meet customer demands must navigate the complexities of privacy protection since customers trust brands that value their privacy security.

On the other hand, the stringent privacy regulations, including the GDPR and CCPA, are even more concerning. These regulations demand businesses to collect, store, and manage customer data securely. Failing to adhere may entitle the business to pay hefty fines and even reputational damages.

In a nutshell, if a business wishes to jump on the innovation bandwagon, it can’t ignore the inherent privacy risks, especially when collecting vast amounts of customer data. Let’s unpack why businesses must be more vigilant about customer data security and privacy when innovating and learn how to navigate this complex landscape.

Related: Why Your Company Needs to Rethink Its Purpose to Acquire Loyal Customers — And Drive More Sales.

Why you need to innovate with privacy on top of mind

Delivering seamless user experiences is vital, but ignoring privacy security wouldn’t please your users. Stats reveal that users worldwide are more concerned about their privacy than ever and wish to do more to protect it.

On the other hand, when we see things from an organization’s perspective, they have a typical mindset of invoking technology’s true potential to innovate for improving user experiences. However, ignoring privacy and security could be the worst strategy in today’s business landscape, especially when your customers know the importance of their privacy.

No matter how unreasonable it may seem to prioritize privacy in today’s world, where data-driven decisions dominate, embracing privacy protection can eventually open up new avenues for growth and innovation.

Users are more likely to engage with digital platforms and applications when they trust that their privacy is respected and their personal data is secure. They love to share personal information, along with their preferences and participate in innovative initiatives.

Consequently, a deeper understanding of user preferences and needs helps businesses develop effective and targeted innovations.

Why ignoring privacy regulations will spell trouble for your business

The relationship between innovation and privacy is quite evident. As organizations navigate their technological advancement journey, privacy regulations guide them toward a sustainable future where innovation does not affect or compromise users’ fundamental rights.

Whether it’s CCPA or GDPR, every regulation guards privacy rights and protects organizations from legal obligations. Furthermore, organizations that cater to customers across the globe shouldn’t ignore the importance of adhering to various data privacy regulations, as failing to do so may entitle them to pay hefty fines.

What’s worrisome is that if your organization’s reputation is tarnished for not adhering to global privacy compliances, your potential customers won’t trust you and will inch toward your competitors with all the necessary compliances in place.

And regarding innovation, you can freely collect essential information about users, and they won’t mind if you adhere to the latest data privacy and security regulations.

Strategies for privacy-driven innovation

1. Prioritizing a privacy-first mindset

Organizations that don’t prioritize privacy at every stage of their product development and innovation initiatives will not be able to win customer trust.

Hence, it’s essential to lay the foundation of your product by equally emphasizing privacy along with other aspects, including user experience, usability, compliance and marketing. Collaborating development, security, user experience and marketing teams to emphasize privacy security is perhaps the need of the hour for every business striving for success.

2. Prioritize transparency tactics — communicate clearly, win trust

If you establish clear communication with your customers regarding data collection, usage and protection, you can quickly win customer trust and loyalty. Most customers are reluctant to share their personal information just because they aren’t sure why an organization is demanding it in the first place.

Once they’re comfortable sharing essential information, you can use this data to drive meaningful innovation, such as offering personalized recommendations, suggesting products/services based on their preferences, and more.

3. Tap the potential of technology

Embracing cutting-edge privacy-enhancing tools and technologies can help you navigate your innovation journey seamlessly. Using robust privacy management tools, identity management platforms and multi-factor authentication can eventually help build lasting customer trust and loyalty.

Furthermore, using cloud platforms to scale rapidly would further enhance user experience without compromising security.

4. Optimize data collection

A data-minimization approach in which organizations collect only essential data and maximize its value helps deliver impactful results. Admit it: No innovation is possible without knowing what your customers want and their pain points. Effectively analyzing essential data can help boost targeted innovation efforts, ensuring impactful outcomes.

5. Skyrocket innovation with powerful partnerships

Last but not least, collaborating with privacy experts, regulatory bodies, and industry peers to exchange knowledge and best practices can accelerate your innovation efforts. Businesses can embark on an innovation journey flawlessly through collective support and expertise.

Related: This Unique Marketing Strategy Is Winning in 2024 — Here’s Why (and How You Can Implement It Successfully)

Navigating the nexus of innovation and privacy

While navigating the innovation landscape, organizations shouldn’t overlook the undeniable nexus between innovation and privacy. Hence, ignoring privacy while pursuing innovation could hamper customer trust and lead to legal obligations.

Emphasizing a privacy-first mindset, coupled with transparent communication and technological advancement, are undoubtedly pivotal strategies for unlocking the true potential of innovation while safeguarding customer privacy.

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How to Determine The Ideal Length of Your Marketing Emails Your Customers Will Actually Read

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How to Determine The Ideal Length of Your Marketing Emails Your Customers Will Actually Read

Opinions expressed by Entrepreneur contributors are their own.

Email marketing is booming: last year, 52% of marketers said their campaign’s return on investment (ROI) doubled, while 5.7% of marketers experienced an ROI four times larger compared to 2022, a Statista report shows.

How can you create similar results for your business this year?

The effectiveness of email marketing comes down to a few key factors:

  • Knowing your audience and its pain points and desires.
  • Creating emails that respond to those specific needs.
  • Getting your emails in the inbox, where your subscribers can interact with them.

As the CEO of a B2B email marketing company, I often hear from customers about their top challenges. A big one? Creating emails that really engage and drive results. Getting the content, length and audience targeting just right is tough.

Related: How to Get People to Open – And Read – Your Emails

Most of your prospects prefer shorter emails

If you’re struggling to make your emails more engaging, here’s an aspect you may be overlooking: just make them shorter. Recent data from a ZeroBounce report shows that 66% of consumers prefer short emails, and only 6% favor longer ones.

But keep this caveat in mind: For 28% of people, email length becomes irrelevant if the content is well-tailored to their needs and interests.

It’s no surprise that people prefer shorter marketing emails. When inboxes are clogged with messages, why would you opt for a long message instead of a quick note? Concise and direct emails respect your prospects’ time and have a higher chance of getting their attention. But while most people prefer brevity, the quality and relevance of your emails are what truly capture and retain interest.

The message is clear for the 28% who don’t mind the length: When an email resonates well with their needs or interests, they’re willing to invest more time, regardless of word count. This segment of your audience is receptive to more in-depth content that speaks directly to their challenges.

How to determine the right email length

So, how do you strike the right balance between brevity and substance? The key is to start with understanding your audience. Segment your email list based on behaviors, preferences and past interactions. This segmentation allows you to tailor your messages more precisely. Also, you probably send different types of emails. That aspect alone should guide your approach:

  • Newsletters can be longer and cover several pieces of information in more depth.
  • Drip campaigns can consist of a series of emails that gently push your prospects closer to a purchase. Those emails can be short — sometimes, a few lines followed by a call-to-action (CTA) is enough.
  • Targeted campaigns, such as a discount or free offer, can have an engaging image paired with a couple of sentences and a catchy CTA button.

If you’re still unsure whether your email is too long, here are a few tips to save you time and make things easier.

Start with a clear goal

Every email should have a clear purpose. Whether it’s to inform, increase engagement or drive sales, your goal will dictate the necessary length. Don’t add fluff just to extend an email; keep it as long as necessary to fulfill its purpose.

Choose simplicity and clarity

Use simple language and clear CTAs. Marketing emails rarely benefit from any metaphors. Your email should guide readers smoothly from the opening line to the desired action without unnecessary detours.

Personalize to the last detail

Use what you know about your customers to tailor your emails. When marketing emails feel personal, people care more about the message and less about the length.

Test and adjust to what your audience likes

Studies can point you in the right direction in terms of consumer preferences, but only you can determine what your audience responds to the most. Before sending your next email, consider A/B testing different lengths. Then, analyze your metrics to see what performed best.

Improve your layout

Sometimes, the way information is presented can affect how we perceive the length of an email. Breaking text with relevant images or using bullet points can make longer emails appear more digestible and engaging.

Related: 4 Things You Can Automate in Your Email Marketing That Will Save You Time and Drive Sales

Ask your subscribers

Asking for opinions shows you care about serving your audience better, so why not include a poll in your next newsletter? Allow your subscribers to tell you how long they’d like your emails to be. Nothing beats direct customer feedback in helping you create more effective campaigns.

Bonus tips to increase email engagement

Here are a few extra tips to help your next emails get more clicks:

  • Try to keep your subject lines between 30 and 50 characters. Not only will your subscribers process them faster, but keeping your subject lines short ensures they display well on all devices.
  • Check your email list health to avoid bounces and the likelihood of landing in the spam folder.
  • Assess your spam complaint rate – it should be under 0.1% to comply with Yahoo and Google’s new email-sending rules.

Also, remember your goal is to connect with your audience genuinely, no matter how many words it takes to get there. If your email ends up longer than you’d planned but addresses a topic many of your subscribers care about, don’t worry. Engaging content can often justify a longer read.

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Get $60 off This Portable VPN Travel Router

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Get $60 off This Portable VPN Travel Router

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

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