Real-time Data Streaming is data that is created continuously by thousands of data sources, which usually sends data to registers simultaneously, and in small sizes. Real-time data streaming contains a wide range of data such as log records created by customers using your mobile app or web applications, in-game player activity, e-commerce purchases, financial trading floors, information from social networks, or geospatial services, and telemetry from connected devices or instrumentation in data centers. Streaming technologies are at the forefront of the Hadoop ecosystem.
The first point to create when seeing streaming in the data lake is that though many of the offered streaming technologies are very flexible and can be used in many situations, a well-executed data lake offers strict instructions and progressions around ingestion.
Kafka is the fresher of the data streaming technologies but is speedily gaining traction as a strong, accessible and fault-tolerant messaging method. Kafka is more of a transmission, making information “topics” presented to any subscribers who have the approval to listen in. Where Kafka does fall small is in marketable support.
Flume has generally been the one choice for flowing ingest and as such, is well-established in the Hadoop ecosystem and is sustained in all marketable Hadoop deliveries. Flume is a push-to-client scheme and works between two endpoints fairly than as a broadcast for any customer to plug into.
Once you have a stream of data controlled for your information lake, there are some options for receiving that data into a storable, useable form. With Flume, it’s possible to compose straight to HDFS with in-built sinks. Kafka does not have any in-built connectors.
A storm is a factual real-time handling structure, taking in a stream as a whole “event,” slightly than a sequence of small collections. This means that Storm has very small latency and is well-matched to information that must be consumed as a sole entity.
Spark is broadly known for its in-memory treating abilities and the Spark Streaming technologies works on much of a similar basis. Spark is not a truthfully a “real-time” method. Instead, it procedures in micro-batches at distinct breaks.
Flink is a bit of a hybrid between Spark and Storm. While Spark is a batch structure with no true flowing support and Storm is a flowing structure with no batch provision, Flink contains frameworks for both streaming and group processing.
Apache Samza is another spread stream processing structure that is strongly knotted to the Apache Kafka messaging system. Samza is created especially to take benefit from Kafka’s unique style and assurances fault acceptance, buffering and state stores.
We have plenty of choices for processing within a big data system. For stream-only workloads, Storm has wide language provision and so can bring very short latency processing. Kafka and Kinesis are gathering up fast and given that their set of benefits. For batch-only workloads that are not time-sensitive, Hadoop MapReduce is the best choice.
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How Hotels and Resorts are Adopting Virtual and Augmented Reality
Once upon a time, virtual reality (VR) and augmented reality (AR) were only used for video games or seen in movies (think Tony Stark and all of his cool gadgets in Iron Man).
But today, thanks to all of the advances in technology, the use of AR and VR is no longer something you see only in sci-fi thrillers or something that you use for entertainment. No today, AR and VR are becoming much more commonplace, and this technology is being used in a variety of useful applications across a variety of industries. The hotel and hospitality industry is just one field that is making use of augmented and virtual reality, and its popularity is really exploding!
In fact, AR and VR have become powerful marketing tools for hotels and resorts around the globe. These technologies are really changing the way people are travelling, and it’s definitely for the better.
How are hotels and resorts utilizing augmented and virtual reality and how are these technologies helping both entrepreneurs and travellers alike? Read on to discover the exciting technologically advanced future or travel!
What is Augmented and Virtual Reality?
Before we jump in and explore how hotels and resorts are using augmented and virtual reality, it’s first important to understand exactly what these technologies are.
Both AR and VR create experiences that fully immerse users into different environments or allow them to experience things in a whole new way, but these two technologies do differ. Loosely defined, virtual reality means near-reality (virtual meaning near and reality meaning the here and now; what you are actually experiencing.). Virtual reality immerses users into an interactive computer-generated environment. It incorporates a variety of senses, primarily sight and sound, to create a life-like experience. In other words, you feel as if you have been transported to another location even though you never physically left your current location.
Augmented reality, on the other hand, involves adding to the reality that you already see; it doesn’t replace your reality, but rather enhances it. AR has the ability to bring elements of the digital world into the real world (again, think Tony Stark in Iron Man).
So, now that you have a basic understanding of virtual and augmented reality, let’s examine how hotels and resorts are utilizing these technologies.
Providing an Experience Before Booking
How many times have you reserved a hotel, only to find, much to your dismay, that it was not at all what you were expecting. Sure, pictures can help you get a vague idea of what to expect, but they really can’t give you a clear idea.
With virtual reality, you can get a real idea of where you’re going to be travelling before you make a reservation. You can slip on a headset and be transported to a resort or hotel and actually walk through the lobby, see the guest rooms, and check out all of the amenities.
VR is not only beneficial for travellers’, it is also beneficial to hotels and resorts; particularly lesser-known properties or those that are located in remote areas, as it allows them to give people the opportunity to see what they have to offer.
Establishing a Competitive Edge
The hotel and hospitality industry is extremely competitive. Travellers’ have so many options when it comes to where they can stay. And with hotel and resort database sites, like Booking.com and Travelicity.com, the competition has become even steeper.
With so much competition, it can be hard for hotels and resorts to set themselves apart from the crowd. Photos and marketing content can only do so much. But augmented and virtual reality can really help hotels and resorts establish a competitive edge. It allows them to distinguish themselves and showcase their unique selling points. In other words, it gives them the chance to show prospective travellers the chance to explore the gardens, visit the restaurants, and lounge by the pool that resort A has to offer, thus allowing the resort to stand out in the crowd and attract more people.
Making Booking Easier
Another way that hotels and resorts are adopting advanced technologies to simplify the booking process for their guests. For example, most hotels and resorts offer different types of accommodations; standard rooms, suites, handicap accessible rooms, and so forth. By using augmented and virtual reality, guests can actually see what different accommodations offer to determine what will best meet their needs.
When potential visitors have the opportunity to really experience different accommodations, the process of making reservations becomes a lot easier for them.
Ensuring Guest Satisfaction
Hotels and resorts are also using AR and VR as a way to improve guest satisfaction. When people have the chance to see what they are going to get before they arrive, it’s much more likely that they are going to have a more pleasant experience, and when they have a more pleasant experience, guests are much more satisfied. When guest satisfaction improves, so does the reputation of a hotel or resort, which translates to much greater success.
A lot of properties are using AR as a way to make the environment of their hotel or resort more enjoyable for their guests. For instance, some hotels are using AR to allow guests to use their smartphones to see them alongside images of their favourite celebrities or cartoon characters. Other hotels are using AR as a means for showcasing products or entertainment options the hotel/resort features.
Summing It Up
Augmented reality and virtual reality are already proving to be invaluable tools for hotels and resorts around the globe. These technologies are a truly effective way to develop a competitive edge, allow guests to see what properties have to offer, improve the booking process, and ensure guest satisfaction.
Given the incredibly positive effects that augmented reality and virtual reality have had for hotels and resorts, it is exciting to think of how these technologies will further be adopted by hotels and resorts, and how AR and VR will enhance marketing for establishments and experiences for travellers in the future.
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