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10 Fastest WooCommerce Themes in 2023



10 Fastest WooCommerce Themes in 2023 - Speed Test Results

In today’s digital age, having a website is essential for enhancing your online presence and building credibility with the target audience. Your website also showcases your brand identity and is a potent B2C & B2B growth marketing tool.

WordPress is undoubtedly one of the leading and most efficient content management systems for hosting and building websites, powering over 40% of websites. However, if you consider turning your website into an online store where you can sell products, WooCommerce is the ideal plugin. Add to that a managed WooCommerce hosting provider, and you’re solid.

Once you have picked WooCommerce, you’d need a theme as well. However, with multiple WooCommerce theme options, choosing the right option that will enhance your website’s speed, security, and overall performance can be challenging.

But don’t worry! We have done the heavy lifting for you, and this blog lists the lightweight and customizable WooCommerce themes to make your website faster. We’ve curated this list after testing each theme. So, let’s dive in.

Short on time? Jump directly to the list of the fastest WooCommerce themes.

Why Choose the Fastest WooCommerce Theme for Your Website?

Choosing the fastest WooCommerce theme is vital if you want your audience to experience the following:

  • Improved User Experience
  • Mobile Responsiveness
  • Better Search Engine Rankings
  • Higher Engagement Rates and Lower Bounce Rates

Choosing the fastest WooCommerce themes will help increase your site’s speed and improve its performance. The WooCommerce themes mentioned in this blog are designed to handle increased traffic, product catalogs, and additional functionalities without sacrificing performance.

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How We Tested the Fastest WooCommerce Themes? (Performance Benchmarking)

We used different tools and techniques to curate the list of the fastest WooCommerce themes in 2023. GTmetrix and PageSpeed Insights are among the tools we used to test the themes’ performance.

When it comes to the testing method, we installed a theme on the WordPress test site while leaving it as it is, with no demo content, media, or template. We ran the website on GTmetrix and PageSpeed Insights as soon as the theme was activated. This helped us rank all these WooCommerce themes.

1. GTmetrix

GTmetrix is a web performance testing and monitoring tool. It is an excellent platform to ensure whether the WooCommerce theme is cluttered with unnecessary files that adversely impact the website’s performance. The tool also facilitates optimization for faster loading times.

When we used GTmetrix to test and rank the speed of WooCommerce themes, we considered the following parameters or metrics:

i) Structure Scores

The structure scores consider the site’s raw performance and actual performance experienced by users.

ii) Performance Scores

GTmetrix provides performance scores based on factors such as Google PageSpeed and Yahoo! YSlow guidelines. These scores offer an overall assessment of the theme’s performance and optimization level. We aimed for higher scores to ensure better speed and efficiency of WooCommerce themes.

iii) Total Blocking Time (TBT)

TBT measures the total duration between FCP and Time to Interactive (TTI) during which the main thread is occupied with long tasks. Lower TBT values indicate a more responsive website.

iv) Largest Contentful Paint (LCP)

LCP measures the time it takes for the largest content element to appear on the screen. It helps evaluate the perceived loading speed of the page.

v) Fully Loaded Time

The fully loaded time indicates when all page resources, including third-party content, have finished loading. It takes into account all components, such as images, scripts, and stylesheets. A shorter fully loaded time indicates better performance.

vi) Cumulative Layout Shift (CLS)

CLS measures the visual stability of the page by quantifying unexpected layout shifts during the loading process. A lower CLS indicates a more stable and user-friendly experience.

By analyzing these parameters and considering the recommendations provided by GTmetrix, we gained insights into the speed and performance of WooCommerce themes. This information will also assist you in making informed decisions and optimizing the theme for a better user experience.

2. Pingdom

Pingdom is a web monitoring and performance testing tool used to evaluate the speed and efficiency of WooCommerce themes. This tool is quite similar to GTmetrix but features slightly different metrics. We wanted to run all these themes on both these tools since it can serve as a ‘check and balances’ situation in case of discrepancies.

i) Load Time

Pingdom measures the time the WooCommerce theme’s web page takes to load completely. By analyzing the load time, you can identify the bottlenecks or components that require any improvement.

ii) Page Size

This metric measures the webpage’s overall size in kilobytes (KB) or megabytes (MB). A smaller page size is preferable as it reduces bandwidth usage and allows faster loading.

iii) Performance Grade

The primary elements contributing to the performance grade score include size, requests, redirects, errors, etc. These metrics are measured and rated out of 100. The goal is to get as high of a score as possible.

iv) Requests

The number of requests indicates the total number of HTTP requests made by the webpage to load all the necessary resources. Fewer requests generally lead to faster loading times.

List of the Top 10 Fastest WooCommerce Themes in 2023

Now that you know about the testing methods based on which we have curated the list of fastest WooCommerce themes in 2023, let’s quickly get to know all of them:

1. Hello Elementor

If you are searching for one of the fastest WooCommerce themes in 2023, choosing Hello Elementor won’t make you regret it! It’s a lightweight theme with a total page size of 21KB and is fully optimized for the Elementor page builder.

The theme features excellent speed and performance, making it an ideal option for building a successful e-commerce store.

Key Features

  • Integrates with Elementor, one of the most complex page builders available.
  • Features some page builder elements, including video, headings, posts, portfolios, Google Maps, and more.
  • Ensures website owners receive a responsive design for all devices.
  • Competent in building multilingual and translated sites with help from RTL support.
  • Integrates with efficient plugins like WooCommerce, WPML, Yoast, etc.


This theme is available to download for free, along with a paid version for additional widgets, templates, and element builders. The price starts at $49 per year.

Testing Analysis

1. GTmetrix

  • Structure Score: 98%
  • Performance Score: 100%
  • Total Blocking Time (TBT): 0 ms
  • Largest Contentful Paint (LCP): 441 ms
  • Cumulative Layout Shift (CLS): 0

Hello Elementor GTmetrix

2. Pingdom

  • Load Time: 281 ms
  • Page Size: 43.0 KB
  • Performance Grade: 100
  • Requests: 8

Hello Elementor Pingdom

Hello Elementor Theme: Pros & Cons

Pros of Hello Elementor Theme:

  • Fast loading: The theme is optimized for speed, resulting in faster load times than most WordPress themes.
  • Lightweight and stripped down: It has minimal unnecessary stylings and takes up only 6kb in-memory resources, contributing to better performance.
  • Design freedom: Hello Elementor provides complete design freedom, allowing you to create your site exactly as you desire.
  • WooCommerce compatibility: The theme works well with WooCommerce, making it suitable for building e-commerce stores.
  • Supportive community: A large community of Elementor users can provide assistance and support if you encounter any issues.

Cons of Hello Elementor Theme:

  • Theming customization: You need to handle the theming yourself as the theme lacks ready-made templates and theme options to tweak the header, footer, or other elements.
  • Dependency on Elementor Pro: To access the full capabilities of the theme builder, you are required to upgrade to Elementor Pro, which comes at an additional cost.
  • Limited compatibility: Hello Elementor may not be an ideal choice if you don’t have the Elementor page builder, as it heavily relies on its functionalities and may not work well with other page builders or the default WordPress editor.

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2. Botiga

Botiga theme

One of the best free WooCommerce themes for your e-commerce website is Botiga. It is a sleek, performance-optimized, and mobile-responsive theme featuring ample customization options to differentiate your online business from your competitors.

Key Features

  • Offers an additional header, foot layouts, and an add-to-cart button.
  • Highly customizable design.
  • Optimized for performance with built-in minification, vanilla JavaScrip, etc.
  • Advanced customization option includes product filters, multiple cart layouts, sales badges, and more.


Botiga is free of cost. However, if you want to buy its Pro version, the basic price to purchase 1 license is $69 per year.

Testing Analysis

1. GTmetrix

  • Structure Score: 94%
  • Performance Score: 100%
  • Total Blocking Time (TBT): 0ms
  • Largest Contentful Paint (LCP): 464ms
  • Cumulative Layout Shift (CLS): 0

Botiga GTmetrix

2. Pingdom

  • Load Time: 314 ms
  • Page Size: 94.4 KB
  • Performance Grade: 100
  • Requests: 11

Botiga pingdom

Botiga Theme: Pros & Cons

Pros of Botiga Theme:

  • Multiple layout options: Botiga offers six archive layouts, allowing you to choose the most suitable layout for your e-commerce website.
  • Versatile header options: With five header options, you can customize the design to match your branding and navigation needs.
  • Attractive product gallery styles: The theme provides three gallery styles for product pages, allowing you to showcase your products in visually appealing ways.
  • Effective badge styles: Botiga offers multiple badge styles to notify customers about special offers, sales, and limited-time deals, helping to increase conversions.
  • Additional features: The theme includes useful features such as a built-in scroll-to-top button, customizable product card listings, related products functionality, and wishlist functionality.

Cons of Botiga Theme:

  • Limited website templates: Botiga may have a limited selection of pre-built templates, limiting your quick and easy setup options.
  • Potential customization limitations: While the theme offers customization options, the extent of customization may be limited compared to themes that provide more flexibility and options.
  • Dependency on additional plugins: Depending on your specific needs, you may need to rely on additional plugins or extensions to enhance the functionality of Botiga, which could add complexity to your website setup.

3. Astra

Astra theme

Astra is one of the most popular and fully customizable WooCommerce themes growing in popularity.
The theme offers numerous well-designed templates to set up your store. You can edit these templates with Brizy, Beaver Builder, Elementor, and the WordPress Block Editor. One of the best parts about Astra is that you can customize most elements without touching the code.

Key Features

  • Offers prebuilt demos for designs in outdoor adventure, organic stores, pet care, custom printing companies, etc.
  • Controls the entire design of your blog through the customizer.
  • Layout settings include adding sidebars, adjusting your headers, and single-page layouts.
  • You can translate the theme into multiple languages.
  • Filters and hooks are ideal for extending functionality.


Astra includes a free and a premium version with price plans ranging up to $249 per year. However, the company also offers discounts on its packages.

Testing Analysis

1. GTmetrix

  • Structure Score: 100%
  • Performance Score: 100%
  • Total Blocking Time (TBT): 0ms
  • Largest Contentful Paint (LCP): 170 ms
  • Cumulative Layout Shift (CLS): 0

Astra GTmetrix

2. Pingdom

  • Load Time: 374 ms
  • Page Size: 99.6 KB
  • Performance Grade: 100
  • Requests: 11

Astra Pingdom

Astra Theme: Pros & Cons

Pros of Astra Theme:

  • Super-fast WordPress theme: Astra is known for its excellent speed and performance, contributing to faster loading times for your website.
  • Compatibility with major page builders: The theme seamlessly integrates with popular page builders, providing flexibility and ease of use for creating custom designs.
  • Wide range of demo sites: Astra offers a gallery of over 180 demo sites, allowing you to choose from various pre-designed templates to kickstart your website.
  • Abundance of customization options: Astra provides many customization options, enabling you to tailor the theme to suit your specific branding and design preferences.
  • Affordable pricing: The pricing for Astra is very reasonable, making it a cost-effective choice for building websites.

Cons of Astra Theme:

  • Beginner learning curve: Beginners may initially feel overwhelmed due to Astra’s abundance of options and features. However, the theme offers resources and documentation to help users navigate through the setup process.
  • Limited features in the free version: The core free version of Astra has some limitations, and upgrading to the Pro version is necessary to unlock more advanced features for website growth.
  • Update and support fees: Astra requires payment of annual fees to access updates and support. Some alternative premium themes, such as GeneratePress, may offer lower costs for similar features.

4. Divi

Divi theme

Divi is one of the most elegant themes, best known for its speed and fully responsive nature. The theme comes with a variety of customization options. It includes animation support and a drag-and-drop-builder that makes your website more interactive.

This theme also features a page builder allowing you to modify every website element precisely. You can choose from over 40 elements to incorporate into your site, including blogs, call-to-action buttons, sliders, forms, and many more.

Key Features

  • Integrate with top plugins such as WooCommerce, WPML, and many more.
  • Fully customizable theme with colors, buttons, and layouts matching your brand aesthetics.
  • Provides a great mixture of speed and customizability.
  • Offers drag-and-drop builder, built-in A/B testing, and choices of pre-made layouts.


Divi is available as part of the Elegant Theme Membership, allowing you to access all Elegant Theme products. You can pay $89 per year or purchase its lifetime membership for $249.

Divi Theme: Pros & Cons

Pros of Divi Theme:

  • User-friendly builder: Divi offers a user-friendly drag-and-drop page builder, making it easy for users to create and customize their websites without coding knowledge.
  • Impressive templates: Divi provides a wide selection of stunning pre-designed templates, allowing users to create visually appealing websites quickly.
  • Streamlined maintenance: Divi simplifies the maintenance process with easy installation and regular updates, ensuring the theme remains up-to-date and secure.
  • Highly customizable: Divi offers a high level of customization, allowing users to personalize their designs and create unique website layouts.
  • Good value for money: Divi provides excellent value for the money, including a lifetime deal option and the ability to use the theme on unlimited websites.

Cons of Divi Theme:

  • Builder load time: Some users have reported slower load times when using the Divi builder, which can be a drawback, particularly for larger and more complex websites.
  • Update compatibility issues: Divi updates may occasionally cause issues with certain websites, resulting in crashes or compatibility problems. Proper backup and caution are recommended before updating.
  • Lack of integrated tutorials: The theme could benefit from more integrated tutorials within the builder to assist users, especially when transitioning ownership or for clients who require additional guidance on using the builder effectively.

5. Neve

Neve theme

A lightweight multipurpose theme, Neve is one of the cost-effective solutions for businesses looking for compatible options with WooCommerce. This mobile-first-design theme makes it easy for prospects to browse your online store on a smaller-screen device like a mobile or tablet.

Key Features

  • Works with the leading third-party page builders.
  • Features drag-and-drop header and footer builder.
  • Includes wishlist feature.
  • Turn product metadata on/off with the check of a box.
  • Offer a specific checkout page that includes options to hide certain fields.
  • 100+ editable starter sites, including many eCommerce options.


The premium version of Neve starts at $69 per month. However, the theme also offers a free version for users not looking for extra features like custom layouts, blog boosts, or updates for their site with the theme.

Neve Theme: Pros & Cons

Pros of Neve Theme:

  • Lightweight core theme: Neve is known for its lightweight nature, ensuring fast loading times and optimal performance for your website.
  • Highly customizable: The theme offers extensive customization options, allowing you to tailor the design and layout to suit your specific preferences and branding.
  • Free version is not limited: Unlike some other themes, Neve’s free version provides a substantial range of features and functionality, making it a valuable choice without requiring immediate upgrades.
  • Easy to use: Neve is user-friendly and intuitive, making it accessible for beginners and those with limited technical knowledge.
  • Modern design: The theme boasts a modern and visually appealing design, ensuring your website looks professional and up-to-date.

Cons of Neve Theme:

  • Limited support availability: The support for the Neve theme may not be available 24/7/365, which could be a drawback if you require immediate assistance or face issues during off-hours.
  • Limited color customization in the free version: While Neve’s free version offers significant features, the color customization options may need to be improved, potentially restricting your ability to customize your website’s visual appearance fully.

6. Kadence

Kadence theme

Kadence is another popular WooCommerce theme offering a vast library of website demos, including various e-commerce designs. You can purchase the Kadence shop kit to make your online store more user-friendly by adding cart notices, product image zoom, advanced reviews, and many more features.

Key Features

  • Compatible with Elementor and Beaver Builder.
  • Allows you to select footer templates and editable headers.
  • Detailed customization options in the WordPress Customizer.
  • Easily add microcopy and trust badges at key spots.
  • Features frag-and-drop header and footer builder.


At, you can get this theme for free. However, if you are looking for a pro version to access add-on features, you need to spend a minimum of $79 per year, going up to $219 per year for the most premium plan.

Kadence Theme: Pros & Cons

Pros of Kadence Theme:

  • Clean and modern design: Kadence offers a visually appealing and contemporary design, ensuring your website looks professional and up-to-date.
  • User-friendly with many features: The theme provides a user-friendly experience and offers a wide range of features and extra plugins for cutting-edge design options.
  • Free edition with good features: Even the free version of Kadence offers substantial features, making it suitable for beginners or those on a budget.
  • Lightweight and performance-oriented: Kadence is known for its lightweight nature, ensuring fast loading times and optimized performance for your website.
  • Integration with popular plugins: The theme seamlessly integrates with popular plugins like Gutenberg, Elementor, WooCommerce, LearnDash, and LifterLMS, allowing you to enhance your website’s functionality.

Cons of Kadence Theme:

  • Limited number of starter sites: The theme has a relatively limited selection of starter sites, which may restrict your options for initial website designs.
  • Lack of white labeling feature: Kadence lacks a white labeling feature, which could be a drawback for users who want to customize the branding and remove theme-related references.
  • Confusing theme customizer options: The theme customizer options may be overwhelming or confusing for first-time users, requiring some learning and exploration to understand and utilize them fully.

7. GeneratePress

GeneratePress theme

If you are looking for a fast-loading premium WordPress theme, your search is over with GeneratePress. This theme comes with 50 pre-made demo sites, allowing you to kickstart your next project seamlessly.

This WordPress theme is compatible with WooCommerce and supports a dedicated module allowing you to customize other options for your e-commerce store. It also facilitates incorporating premium elements such as an advanced hook system and dynamic hero images.

Key Features

  • Compatible with WordPress plugins, including WooCommerce, bbPress, and page builders.
  • Offers an extensive range of typography and color options for customization.
  • Allows you to add backgrounds to different parts of your theme.
  • Importing or exporting all theme options is just a click away.


You can download its free version. However, the pro version sells for $59 per year. If this theme is compatible with your brand’s aesthetics, you can make a one-time payment of $249 and get it for a lifetime.

GeneratePress Theme: Pros & Cons

Pros of GeneratePress Theme:

  • Lightweight and fast: GeneratePress is known for its exceptional speed and performance, placing it among the fastest WordPress themes.
  • Easy to customize: The theme provides many options for editing and customizing your site.
  • Theme built for performance: GeneratePress is designed to focus on clean and efficient code, ensuring optimal performance for your website.
  • Extensive documentation and support: The theme offers extensive documentation and a helpful support forum, making it easier to find solutions and receive assistance when needed.

Cons of GeneratePress Theme:

  • No drag-and-drop development: GeneratePress does not have a drag-and-drop interface, which may be a drawback for users who prefer a more visual and non-technical approach to website building.
  • Limited integration with third-party plugins: Compared to some other themes, GeneratePress does not integrate as easily with a wide range of third-party plugins, potentially limiting the options for expanding your website’s functionality.
  • Lacks crucial tools like blog layout editing: GeneratePress lacks certain essential tools, such as specific options for editing blog layouts, which could be a limitation for users who prioritize blog customization.

8. OceanWP

OceanWP theme

OceanWP is a free WordPress multipurpose theme that integrates with WooCommerce sites to quickly create an e-commerce store. The free version comes with limited e-commerce demos. You can unlock more demos and features if you get its pro version.

Key Features

  • Features native cart pop up and floating add-to-cart bar to increase the conversion rate.
  • Supports translation tools.
  • Fully responsive theme that runs and looks perfect on smaller devices.
  • Choose from extensions like the full-screen scrolling tool and Instagram integration.
  • Offers various importable demo sites for e-commerce stores.
  • Multi-step checkout with progress bar.


With the premium version of OceanWP, you get advanced features and extensions. The price starts from $27 yearly and goes up to $80 yearly. Other than that, you can also opt for its free version.

OceanWP Theme: Pros & Cons

Pros of OceanWP Theme:

  • Free with affordable paid extensions: OceanWP offers a free core theme with the option to purchase paid extensions for additional functionality, making it accessible to users on a budget.
  • Easy to use and customize: The theme provides a user-friendly interface and offers numerous customization options, allowing users to personalize their websites easily.
  • WooCommerce integration: OceanWP seamlessly integrates with WooCommerce, making it an excellent choice for creating and managing online stores.
  • Fast, lightweight, and SEO-friendly: OceanWP is optimized for speed, ensuring fast loading times, and incorporates SEO-friendly practices, such as schema markup and proper HTML tags.

Cons of OceanWP Theme:

  • Premium extensions required for some features: Some advanced features and functionalities may require the purchase of premium extensions, even in the free demos, which could be a limitation for users looking for fully-featured free options.
  • Overwhelming customizer: The extensive range of options in the theme’s appearance customizer can be overwhelming for beginners, making navigating and finding specific settings challenging.
  • Compatibility issues with speed optimization plugins: OceanWP may not be fully compatible with certain speed optimization plugins, limiting the ability to use specific optimization techniques or configurations.

9. Woostify

woostify theme

Woostify is a WordPress theme that can be enhanced with paid add-ons. However, make sure you add only the ones you need, do not unnecessarily weigh down your site by adding useless add-ons.

The theme 100% focuses on WooCommerce. Its core version is designed lightweight to improve load times.

Key Features

  • Offers multiple product pages, header templates, and listing layouts.
  • Allows all starter websites to be edited with Elementor, either free or paid.
  • Paid add-ons include a bundle of customization options.
  • Built-in integration with popular wishlist plugins, such as TI Wishlist and YITH Wishlist.
  • Features video product gallery support.
  • Slide-out cart.


You can get the core Woostify theme for free at To unlock demo sites and get advanced features, you will need to spend a minimum of $49 per year by choosing the pro version starting plan.

Woostify Theme: Pros & Cons

Pros of Woostify Theme:

  • Flexible customization: Woostify offers almost unlimited customization possibilities, allowing website owners to create personalized and unique online shops that meet their specific needs and preferences.
  • Integration with popular page builders: The theme is integrated with Elementor page builder and is compatible with other popular page builders like Beaver Builder, Divi, Visual Composer, and more.
  • Conversion rate optimization: Woostify includes features specifically designed to improve conversion rates, such as FOMO (fear of missing out) elements, countdown urgency, and sale notifications. These features create a sense of urgency and encourage customers to make quick purchasing decisions.
  • Lightweight and fast loading speed: Woostify is built with clean code, small files, and optimized CSS, resulting in a lightweight theme with a fast loading speed.

Cons of Woostify Theme:

  • Paid features: While the free version of Woostify provides basic functionality, many advanced features and add-ons are only available in the paid versions. This means that users who want access to all the powerful features of Woostify will need to invest in the paid version.
  • Learning curve: Although Woostify aims to provide a user-friendly experience, a learning curve may still be involved, especially for users unfamiliar with website customization and page builders. It may take some time to fully grasp and utilize all the customization options available.
  • Limited free version: While the free version of Woostify is a great starting point, it may have limitations regarding design options and advanced features. Users requiring more advanced functionality may need to upgrade to the paid version, which has additional benefits and features.

10. Sydney

Sydney WooCommerce theme

A fast-loading, lightweight multipurpose theme, Sydney is consistently offering performance improvements. This helped this theme earn a spot in the list of the fastest WooCommerce themes in 2023.

It is a responsive theme that looks perfect on small devices. With Sydney, you can access the front page and blog customizations in the Theme Customizer option.

Key Features

  • Comes with three WooCommerce demo sites along with several non-WooCommerce demos.
  • Deep Elementor integration, including custom Elementor blocks.
  • Add a video to your website header with a click of a button.
  • Social media buttons allow linking your website to your social accounts.
  • Built-in schema markup to enhance SEO.
  • Customizable styling for sales badges, product prices, and more.


You can get this WooCommerce theme for free. However, you will want the premium version to access all WooCommerce features. The plan starts at $69 per year and goes up to $199 per year.

Sydney Theme: Pros & Cons

Pros of Sydney Theme:

  • Versatile and adaptable for various website types.
  • Free version available, offering cost savings.
  • Fully customizable, allowing for a personalized design.
  • Compatible with the popular Elementor builder, enhancing functionality.
  • Regular updates ensure compatibility with the latest WordPress version.

Cons of Sydney Theme:

  • The free version has limitations, potentially requiring the purchase of the pro version for advanced features.
  • The pro version may be slightly more expensive compared to similar themes on the market.
  • Lacks certain features and functionalities offered by competing themes in the same category.

Fastest WooCommerce Themes – Key Features

Let’s look into the top features of WooCommerce themes to level up the appearance and functionality of your website:

1. Ecommerce Integration

WooCommerce themes provide prebuilt templates optimized to showcase products, process payments, manage inventory, and handle other e-commerce functionalities.

2. Product Description and Customization

WooCommerce themes provide customizable product pages, sliders, and grids. Moreover, they let you showcase your merchandise in an appealing and organized manner.

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3. Responsive Design

Building a responsive website is crucial in this mobile-driven world. These mobile-friendly themes ensure your website is compatible with various devices like smartphones and tablets. It will help improve user experience and reach prospective clients better.

4. SEO-Optimization

These themes are designed with best SEO practices, such as faster loading times, clean code, and optimized page structures. It will increase your website’s traffic and help boost your sales.

5. Social Media Integration

Using WooCommerce themes, you can feature sharing buttons on your product pages. It will allow your customers to share your products with their networks.

6. Customization Options

You can personalize your website to align with your brand and vision by customizing the colors, fonts, page layouts, and more. The best part is that even nontechnical users can customize their websites using WooCommerce themes, as they provide drag-and-drop builders and theme customization panels.

Final Words

With a faster WooCommerce theme, you can benefit your website by improving the user experience without allowing visitors to experience significant delays.

You can choose any of the WooCommerce themes we have mentioned above. These themes are compatible with almost every online store. Moreover, they have optimized their structure to boost your website’s speed.

So, which one did you choose? Don’t forget to let us know in the comments section below.

Frequently Asked Questions

Which is the fastest WooCommerce theme?

Themes like Hello Elementor, Botiga, and Astra are known for their blazingly-fast loading times. These WooCommerce themes provide a clean and performance-optimized code that makes load times as low as 0.5 seconds.

How to increase my WooCommerce speed?

You can speed up your WooCommerce store by optimizing key WooCommerce settings, using a performance-optimized WooCommerce theme, a managed WooCommerce hosting provider, Cloudflare, setting up a content delivery network (CDN), and using a WordPress caching plugin or a web host that supports HTTP/2.

What is the fastest WooCommerce filter?

Acsell is among the fastest WooCommerce filters that require no coding and is considered beginner friendly. It allows you to have different filter groups for every website category page.

10 Fastest WooCommerce Themes in 2023 - Speed Test Results 1 Nikita Sikri is a content creator and marketer who simplifies complex ideas and structures words to make them easy to understand for all audiences. She creates the voice for the brands and lets them deliver a unique way to communicate with their prospects. She is a professional writer and editor- currently running a content writing agency, Aim2write, in Gurugram, India.

Customer Review at 10 Fastest WooCommerce Themes in 2023 - Speed Test Results 2

“Great performance for the price, and plenty of control”

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10 Fastest WooCommerce Themes in 2023 - Speed Test Results 3

Sarim Javaid

Sarim Javaid is a Digital Content Producer at Cloudways. He has a habit of penning down his random thoughts and giving words and meaning to the clutter of ideas colliding inside his mind. His obsession with Google and his curious mind add to his research-based writing. Other than that, he’s a music and art admirer and an overly-excited person.

Keep reading the article at The Official Cloudways Blog. The article was originally written by Sarim Javaid on 2023-07-10 09:35:43.

The article was hand-picked and curated for you by the Editorial Team of WP Archives.

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8 Best Zapier Alternatives to Automate Your Website




8 Best Zapier Alternatives to Automate Your Website

Are you looking for a Zapier alternative to automate your website?

Zapier is a popular web service that allows you to connect different apps and services to automate workflows. However, you may be looking for an alternative due to pricing, advanced features, ease of use, or more.

In this article, we will share the best Zapier alternatives that can be used to automate your WordPress site.

Best Zapier alternatives for your website

What Is Zapier and Why Use a Zapier Alternative on Your Website?

Zapier is a cloud-based automation tool that lets you connect different apps and services with your WordPress website. It enables users to create ‘Zaps’, which are workflows that trigger one event in one app when another event happens in another app.

For example, you could create a Zap that will automatically add new customer information to your CRM every time someone fills out a form on your website.

Zapeir can connect with many applications, including HubSpot, WooCommerce, PayPal, Facebook, Twitter, and more.

However, you may be looking for an alternative because Zapier’s free version offers limited Zaps, only supports the English language, does not offer some of the native apps, and is not as affordable as other solutions.

If you have a small business website and need to automate a lot of workflows, then you can use a Zapier alternative that offers affordable pricing and more workflow customization options.

Having said that, here is our list of the best Zapier alternatives that you can use to automate workflows on your website.

1. Uncanny Automator

Uncanny Automator websiteUncanny Automator website

Uncanny Automator is the best WordPress automation plugin on the market that makes it super easy to create workflows without using any code.

It can integrate with 140+ WordPress plugins and third-party tools like Twilio, Instagram, Google Sheets, and Zoom, making it the best Zapier alternative for your website.

With Uncanny Automator, you can easily set triggers and actions to create a recipe and also use conditional logic to control when and how your automation runs.

To create an Uncanny Automator recipe for your website, just head over to the Automator » Add new page from the WordPress admin dashboard and click the ‘Everyone’ option as the recipe type. After that, click the ‘Confirm’ button.

The Everyone recipes can be triggered by any user, while logged-in recipes can only be activated by users logged in to your website.

Choose everyone as recipe typeChoose everyone as recipe type

Next, type a name for your recipe and choose an integration for the trigger. Keep in mind that the trigger is the event that will start the recipe, and the action is the task that runs after the trigger takes place.

For example, if you want to post a tweet every time a new post is published on your website, then you will have to select ‘WordPress’ as the trigger integration.

Choose WordPress as trigger integrationChoose WordPress as trigger integration

This will open a list of WordPress triggers on the screen from where you have to select the ‘A post in a taxonomy is published’ option.

Next, open the ‘Post type’ dropdown and choose the content you want to share on Twitter.

Choose a WordPress triggerChoose a WordPress trigger

After that, you will have to choose an integration that will perform the action of the recipe. Here, you can choose Twitter as the platform and then connect it to Uncanny Automator by providing your credentials.

Once you’ve done that, choose the ‘Post a status to Twitter’ option from the list of Twitter actions.

Choose your action for TwitterChoose your action for Twitter

For more detailed instructions, please see our tutorial on how to create automated workflows in WordPress using Uncanny Automator.


  • It is super easy to use and provides unlimited recipes and actions.
  • Uncanny Automator has a free version.
  • It has advanced features, such as delays, scheduling, and user creation.
  • If you have multiple WordPress sites, then you can also connect them using Uncanny Automator.
  • It can integrate with popular plugins like WooCommerce, WPForms, and MemberPress.


  • The free version allows you to create only a limited number of automations with a limited number of app integrations.

Why we recommend using Uncanny Automator: It is the most powerful Zapier alternative that allows you to create detailed workflows in just a few clicks, is easy to use, and is super cost-effective. We recommend using Uncanny Automator if you have a small business website and need to create a lot of automated workflows.

2. Thrive Automator

Thrive Automator websiteThrive Automator website

Thrive Automator is a powerful and free WordPress automation plugin that allows you to connect your website with 40+ apps. These include Constant Contact, HubSpot, and WooCommerce.

With this plugin, you can create complex workflows to add a customer to your mailing list upon a purchase, create a user account, tag your email subscribers when they post a comment, and so much more.

Thrive Automator also has an easy-to-use interface, amazing customer support, and a list of premade actions and triggers, making it a great alternative to Zapier.


  • Thrive Automator is a completely free WordPress plugin.
  • It allows you to add filters to your automation workflows.
  • It comes with the conditional logic feature to help create complex automations. This means that the tool checks for certain conditions before performing an action.
  • Thrive Automator is a part of the Thrive Themes Suite, which is a set of plugins that can improve lead generation and boost conversions on your site. It includes popular plugins like Thrive Architect, Thrive Leads, Thrive Quizzes, Thrive Optimize, and more.


  • All of the other plugins in the Thrive Themes Suite are paid plugins, meaning that if you want to unlock other features, you will have to buy them.

Why we recommend using Thrive Automator: We recommend picking Thrive Automator if you are on a budget. This tool is super powerful, allows you to create unlimited workflows, integrates with numerous apps, and is completely free.

3. HubSpot Automation

HubSpot AutomationHubSpot Automation

HubSpot is an all-in-one marketing software that also comes with an automation tool that connects with 47+ apps and platforms.

It is an amazing Zapier alternative that lets you automate repetitive tasks and workflows across your marketing, sales, and service teams.

With HubSpot Automation, you can send automated emails, publish social media posts, update landing pages, assign leads to sales reps, create deals, and send follow-up emails.

Additionally, you can also use HubSpot to create an automated chatbot that can open support tickets, notify customers of updates, and send surveys.


  • HubSpot offers a free plugin that you can use to create automated workflows.
  • It lets you create and manage automation with a user-friendly, drag-and-drop interface.
  • HubSpot has its own built-in CRM, help desk software, a self-service customer portal, form builder, and other powerful marketing tools.


  • HubSpot does not integrate with all third-party systems.
  • Its premium plan can be a bit expensive for some users.

Why we recommend using HubSpot Automation: It has a free version, a drag-and-drop interface, and allows you to integrate with numerous tools, making it a great Zapier alternative. We recommend using HubSpot Automation if you are looking to manage all your marketing and sales tasks in a central place.

4. FunnelKit Automations

FunnelKit AutomationsFunnelKit Automations

FunnelKit Automations is the best marketing automation platform for WooCommerce websites.

If you have an online store, then FunnelKit Automations can act as a great alternative to Zapier by allowing you to easily set up automated email and SMS campaigns for abandoned carts, win back coupons, lead nurturing, purchase anniversaries, and more. 

FunnelKit Automations can integrate with over 200 plugins, comes with a drag-and-drop interface, and also offers ready-made email sequences from its built-in library.


  • It allows you to create no-code workflows by setting a trigger and action along with conditional logic.
  • FunnelKit Automations offers A/B testing, contact profiles, broadcast campaigns, email and SMS marketing, and more.
  • It provides detailed analytics and reports for your automated emails.


  • FunnelKit Automations is a paid plugin.
  • It does not integrate with as many third-party tools as some other automation plugins.

Why we recommend using FunnelKit Automations: This is the go-to Zapier alternative if you have a WooCommerce store. That’s because FunnelKit Automations easily integrates with WooCommerce, connects it with other plugins, and allows you to send automated emails to all your customers.

5. Constant Contact

Constant Contact Constant Contact

Constant Contact is the best WordPress email marketing service for small businesses that allows you to manage all the emails on your website.

However, it can also act as a Zapier alternative by letting you create automated email sequences to build customer relationships, sell products, remind customers about abandoned carts or anniversaries, and so much more.

Constant Contact can integrate with more than 300 tools, including WooCommerce, Shopify, PayPal, and Salesforce.

If you are looking for a tool that allows you to create automated workflows for email marketing, then Constant Contact is the best choice.


  • With Constant Contact, you can create drip campaigns where a series of automated emails are sent to subscribers over time.
  • You can also create workflows for event-triggered emails that will be sent to users upon taking a certain action.
  • The software also offers a list of other tools, including CRM, A/B testing, list-building tools, SMS marketing, social media marketing, and more.


  • Constant Contact’s automation interface can be difficult to use for beginners. 
  • It does not offer a free plan.

Why we recommend using Constant Contact: Constant Contact is the best Zapier alternative if you are looking to send automated emails to your users. It will allow you to manage and automate your emails effortlessly.



IFTTT is also an amazing Zapier alternative that lets you automate workflows without using any code. It offers a free version, is super easy to use, connects with over 700 services, and also comes with a library of pre-built applets, which are automated workflows.

You can use IFTTT to create WordPress posts from YouTube videos, post new Instagram photos to WordPress, and much more.

For more details, you can see our guide on how to automate WordPress and social media with IFTTT.


  • With IFTTT, you can use conditional logic to control how your automation runs.
  • It offers a number of advanced features, such as loops, delays, and variables.
  • You can run an unlimited number of workflows with applets.


  • Some of IFTTT’s applets can be unreliable and do not work as expected.
  • Creating a custom applet can be difficult for beginners.

Why we recommend using IFTTT: Overall, IFTTT is a great choice if you are on a tight budget, as its free version has all the features required to create an automated workflow.

7. Make

Make websiteMake website

Make is an automation tool that allows you to create advanced automated workflows for your site.

It is a great Zapier alternative that integrates with over 1000 apps and services, including Gmail, Slack, Twitter, Asana, and more. Make also offers around 100 premade templates that let you set up workflows on your site in minutes.

It is a great choice if you want to use automated workflows for your sales, marketing, HR, and operations teams.


  • The tool provides detailed analytics about the performance of your automations. 
  • It is super easy to use and comes with a visual builder to create and manage automations.
  • It can help you create advanced automated workflows like setting up a new user account and updating product statuses.


  • The free version of Make has some limitations.
  • It reserves priority support for premium plans only.

Why we recommend using Make: We recommend opting for Make if you want to create advanced workflows or use a lot of apps. It is also a good choice to create different workflows for your support, sales, and marketing teams.

8. Pabbly Connect

Pabbly Connect websitePabbly Connect website

Pabbly Connect is a popular Zapier alternative that comes with a user-friendly interface and highly customizable workflows.

It offers 1000+ integrations, comes with a visual builder, and even has a library of pre-built automation templates that you can use to get started quickly.

Additionally, Pabbly offers advanced features like automation scheduling, delays, and routers.


  • Pabbly offers a free plan.
  • It can also act as an email marketing platform, form builder, subscription billing, and affiliate marketing platform.
  • Pabbly provides detailed analytics on the performance of your automations, email campaigns, and subscription plans.


  • Its free version has some limitations.
  • It does not offer any live chat support.

Why we recommend using Pabbly: You should pick Pabbly if you want to create highly customizable workflows, as it comes with pre-made templates, a visual builder, and integrations with over 1000 apps.

Which Is the Best Zapier Alternative for Your Website?

In our expert opinion, Uncanny Automator is the best Zapier alternative for WordPress websites. It has a user-friendly interface, integrates with more than 140 tools, offers a free version, and lets you create unlimited recipes.

However, if you have an online store, then you could pick FunnelKit Automations instead. It is specifically built for WooCommerce and even lets you set up email and SMS marketing for customers.

Similarly, if you only want to send automated emails to users, then Constant Contact and HubSpot Automation are also great choices.

Finally, if you are on a budget, then IFTTT and Thrive Automator are also good Zapier alternatives.

Frequently Asked Questions About Zapier Alternatives

Here is a list of some questions frequently asked by our users who are looking for Zapier alternatives.

What is Zapier?

Zapier is a no-code automation tool that integrates with over 4000 apps and allows you to automate tasks such as sending emails, creating new tasks in project management tools, and posting updates to social media.

However, even though Zapier is popular, it is not the only automation tool on the internet.

To create automated workflows, you can also use tools like Uncanny Automator, Constant Contact, Make, Thrive Automator, and Pabbly, which are more reliable, cost-effective, and easy to use.

Why should I use a Zapier alternative?

You might want to use a Zapier alternative because Zapier’s premium plan isn’t affordable for everyone, and its free plan does not offer all the features you will need to automate your workflows.

Additionally, Zapier can also be slow and unreliable, especially when running complex automations.

Which is the best free Zapier alternative?

If you are on a shoestring budget and looking for a free alternative to Zapier, then Thrive Automator is the perfect choice.

It is a free WordPress plugin that is super powerful, has an easy-to-use interface, integrates with 40+ apps, has amazing customer support, and so much more.

Best WordPress Guides for Automating Your Website

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Watch Live on December 11 – News




Watch Live on December 11 – News

Join us virtually on December 11 for WordPress’s annual State of the Word event.

It’s almost time for State of the Word 2023! Join us for this live stream event on December 11th at 10am ET.

State of the Word is the annual keynote address delivered by the WordPress project’s co-founder and Automattic CEO, Matt Mullenweg. Every year, the event shares reflections on the project’s progress and the future of open source. Expect all that and more in this year’s edition.

For the first time ever, this event is venturing beyond North America, bringing the WordPress community to a new and vibrant city: Madrid, Spain! The event will be live-streamed to WordPress enthusiasts and newcomers alike via the WordPress YouTube channel.

Join Matt as he provides a retrospective of 2023, demos the latest in WordPress tech, and comments on the future of the WordPress open source project.

Watch State of the Word 2023 live!

What: State of the Word 2023

When: Monday, December 11, 2023 @ 10:00 am ET (15:00 UTC)

How: The live stream is embedded in this post, just above, and will go live at the time of the event. It will also be available through the WordPress YouTube channel. Additionally, there are a number of locally organized watch parties happening around the world if you’d like to watch it in the company of other WordPressers.

Don’t worry, we’ll post the recorded event early next week if you aren’t able to catch it live.

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Enhanced WordPressing With the Updated Jetpack Mobile App – News




Enhanced WordPressing With the Updated Jetpack Mobile App – News

The Jetpack app’s latest update offers an enhanced mobile experience for all your needs.

The Jetpack app is getting better and better every single day. We’re excited to share a few updates we’ve made across the mobile experience to make your content creation and management more efficient and enjoyable.

Look for these updates when your app updates to version 23.7.

Posts and Pages improvements

Redesigned posts and pages screen

The Posts and Pages screen has a fresh new look. Notably, the “default” and “compact” display options have been consolidated, making the user interface more streamlined. This means that you now have a more intuitive way to navigate your content and find what you need.

New context menu

Screenshot of new context menu on Jetpack mobile app, for both iOS and Android.

Navigating to  “Stats,” “Comments,” and “Settings” has been moved to the context menu for a cleaner and more organized look. This enhancement simplifies the user interface, making it easier to access and manage your content.

New swipe actions on iOS

Screenshot of new swipe actions on Jetpack mobile app — iOS only.

With the introduction of swipe actions, you can now swipe left to view a post or page, and swipe right to share or delete it. This intuitive feature adds a layer of convenience to your workflow, allowing you to perform actions with a simple gesture.

Improved search and filtering on iOS

Screenshot of improved search function on Jetpack mobile app — iOS only.

This Jetpack app update also includes various search and filtering improvements on iOS. You can now perform full-text searches and filter content by “author” or “tag.” This makes it easier to locate specific content within your collection.

Streamlined dashboard and personalizations

Screenshot of new personalization options on Jetpack mobile app, for both iOS and Android.

We’ve refined the dashboard interface, offering a more personalized experience. You can now customize shortcuts and cards on your dashboard, tailoring it to your specific needs and preferences, so you can easily access the features that matter most to you. 

Updated “Me” tab

Screenshot of new "Me" tab placement in the Jetpack mobile app, for both iOS and Android.

By moving the “Me” section to the bottom tab, we’ve simplified the app’s navigation. This means you can now access your profile, account settings, and app settings from anywhere within the app, without interrupting your workflow. 

Optimized site media on iOS

Screen shot of new media optimizations for iOS in the Jetpack mobile app.

We’ve re-engineered the screen for managing and selecting your site’s media on iOS, focusing on performance optimizations. The previews load significantly faster and use less memory, ensuring a smooth scrolling experience.

We’ve also added three new gestures to help you manage your media on the fly:

  • Long press on an image to quickly preview a photo and access some of the common actions
  • Quickly select multiple items by dragging your finger over the images
  • When checking the media details, swipe from left to right to switch between items

There are many other minor improvements and fixes that add up to a significantly better overall experience of working with your media, and we’ll continue to build on this new foundation in the upcoming releases to deliver the best experience possible.

Download the latest update

Experience the new and improved Jetpack mobile app by downloading the latest update

Thank you for being part of the community! We’re thrilled to continue this journey of improvement with you.

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