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10 Fastest WooCommerce Themes in 2023



10 Fastest WooCommerce Themes in 2023 - Speed Test Results

In today’s digital age, having a website is essential for enhancing your online presence and building credibility with the target audience. Your website also showcases your brand identity and is a potent B2C & B2B growth marketing tool.

WordPress is undoubtedly one of the leading and most efficient content management systems for hosting and building websites, powering over 40% of websites. However, if you consider turning your website into an online store where you can sell products, WooCommerce is the ideal plugin. Add to that a managed WooCommerce hosting provider, and you’re solid.

Once you have picked WooCommerce, you’d need a theme as well. However, with multiple WooCommerce theme options, choosing the right option that will enhance your website’s speed, security, and overall performance can be challenging.

But don’t worry! We have done the heavy lifting for you, and this blog lists the lightweight and customizable WooCommerce themes to make your website faster. We’ve curated this list after testing each theme. So, let’s dive in.

Short on time? Jump directly to the list of the fastest WooCommerce themes.


Why Choose the Fastest WooCommerce Theme for Your Website?

Choosing the fastest WooCommerce theme is vital if you want your audience to experience the following:

  • Improved User Experience
  • Mobile Responsiveness
  • Better Search Engine Rankings
  • Higher Engagement Rates and Lower Bounce Rates

Choosing the fastest WooCommerce themes will help increase your site’s speed and improve its performance. The WooCommerce themes mentioned in this blog are designed to handle increased traffic, product catalogs, and additional functionalities without sacrificing performance.

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How We Tested the Fastest WooCommerce Themes? (Performance Benchmarking)

We used different tools and techniques to curate the list of the fastest WooCommerce themes in 2023. GTmetrix and PageSpeed Insights are among the tools we used to test the themes’ performance.

When it comes to the testing method, we installed a theme on the WordPress test site while leaving it as it is, with no demo content, media, or template. We ran the website on GTmetrix and PageSpeed Insights as soon as the theme was activated. This helped us rank all these WooCommerce themes.

1. GTmetrix

GTmetrix is a web performance testing and monitoring tool. It is an excellent platform to ensure whether the WooCommerce theme is cluttered with unnecessary files that adversely impact the website’s performance. The tool also facilitates optimization for faster loading times.

When we used GTmetrix to test and rank the speed of WooCommerce themes, we considered the following parameters or metrics:


i) Structure Scores

The structure scores consider the site’s raw performance and actual performance experienced by users.

ii) Performance Scores

GTmetrix provides performance scores based on factors such as Google PageSpeed and Yahoo! YSlow guidelines. These scores offer an overall assessment of the theme’s performance and optimization level. We aimed for higher scores to ensure better speed and efficiency of WooCommerce themes.

iii) Total Blocking Time (TBT)

TBT measures the total duration between FCP and Time to Interactive (TTI) during which the main thread is occupied with long tasks. Lower TBT values indicate a more responsive website.

iv) Largest Contentful Paint (LCP)

LCP measures the time it takes for the largest content element to appear on the screen. It helps evaluate the perceived loading speed of the page.

v) Fully Loaded Time

The fully loaded time indicates when all page resources, including third-party content, have finished loading. It takes into account all components, such as images, scripts, and stylesheets. A shorter fully loaded time indicates better performance.

vi) Cumulative Layout Shift (CLS)

CLS measures the visual stability of the page by quantifying unexpected layout shifts during the loading process. A lower CLS indicates a more stable and user-friendly experience.


By analyzing these parameters and considering the recommendations provided by GTmetrix, we gained insights into the speed and performance of WooCommerce themes. This information will also assist you in making informed decisions and optimizing the theme for a better user experience.

2. Pingdom

Pingdom is a web monitoring and performance testing tool used to evaluate the speed and efficiency of WooCommerce themes. This tool is quite similar to GTmetrix but features slightly different metrics. We wanted to run all these themes on both these tools since it can serve as a ‘check and balances’ situation in case of discrepancies.

i) Load Time

Pingdom measures the time the WooCommerce theme’s web page takes to load completely. By analyzing the load time, you can identify the bottlenecks or components that require any improvement.

ii) Page Size

This metric measures the webpage’s overall size in kilobytes (KB) or megabytes (MB). A smaller page size is preferable as it reduces bandwidth usage and allows faster loading.

iii) Performance Grade

The primary elements contributing to the performance grade score include size, requests, redirects, errors, etc. These metrics are measured and rated out of 100. The goal is to get as high of a score as possible.

iv) Requests

The number of requests indicates the total number of HTTP requests made by the webpage to load all the necessary resources. Fewer requests generally lead to faster loading times.


List of the Top 10 Fastest WooCommerce Themes in 2023

Now that you know about the testing methods based on which we have curated the list of fastest WooCommerce themes in 2023, let’s quickly get to know all of them:

1. Hello Elementor

If you are searching for one of the fastest WooCommerce themes in 2023, choosing Hello Elementor won’t make you regret it! It’s a lightweight theme with a total page size of 21KB and is fully optimized for the Elementor page builder.

The theme features excellent speed and performance, making it an ideal option for building a successful e-commerce store.

Key Features

  • Integrates with Elementor, one of the most complex page builders available.
  • Features some page builder elements, including video, headings, posts, portfolios, Google Maps, and more.
  • Ensures website owners receive a responsive design for all devices.
  • Competent in building multilingual and translated sites with help from RTL support.
  • Integrates with efficient plugins like WooCommerce, WPML, Yoast, etc.


This theme is available to download for free, along with a paid version for additional widgets, templates, and element builders. The price starts at $49 per year.

Testing Analysis

1. GTmetrix

  • Structure Score: 98%
  • Performance Score: 100%
  • Total Blocking Time (TBT): 0 ms
  • Largest Contentful Paint (LCP): 441 ms
  • Cumulative Layout Shift (CLS): 0

Hello Elementor GTmetrix

2. Pingdom

  • Load Time: 281 ms
  • Page Size: 43.0 KB
  • Performance Grade: 100
  • Requests: 8

Hello Elementor Pingdom

Hello Elementor Theme: Pros & Cons

Pros of Hello Elementor Theme:

  • Fast loading: The theme is optimized for speed, resulting in faster load times than most WordPress themes.
  • Lightweight and stripped down: It has minimal unnecessary stylings and takes up only 6kb in-memory resources, contributing to better performance.
  • Design freedom: Hello Elementor provides complete design freedom, allowing you to create your site exactly as you desire.
  • WooCommerce compatibility: The theme works well with WooCommerce, making it suitable for building e-commerce stores.
  • Supportive community: A large community of Elementor users can provide assistance and support if you encounter any issues.

Cons of Hello Elementor Theme:

  • Theming customization: You need to handle the theming yourself as the theme lacks ready-made templates and theme options to tweak the header, footer, or other elements.
  • Dependency on Elementor Pro: To access the full capabilities of the theme builder, you are required to upgrade to Elementor Pro, which comes at an additional cost.
  • Limited compatibility: Hello Elementor may not be an ideal choice if you don’t have the Elementor page builder, as it heavily relies on its functionalities and may not work well with other page builders or the default WordPress editor.

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2. Botiga

Botiga theme

One of the best free WooCommerce themes for your e-commerce website is Botiga. It is a sleek, performance-optimized, and mobile-responsive theme featuring ample customization options to differentiate your online business from your competitors.

Key Features

  • Offers an additional header, foot layouts, and an add-to-cart button.
  • Highly customizable design.
  • Optimized for performance with built-in minification, vanilla JavaScrip, etc.
  • Advanced customization option includes product filters, multiple cart layouts, sales badges, and more.


Botiga is free of cost. However, if you want to buy its Pro version, the basic price to purchase 1 license is $69 per year.

Testing Analysis

1. GTmetrix

  • Structure Score: 94%
  • Performance Score: 100%
  • Total Blocking Time (TBT): 0ms
  • Largest Contentful Paint (LCP): 464ms
  • Cumulative Layout Shift (CLS): 0

Botiga GTmetrix

2. Pingdom

  • Load Time: 314 ms
  • Page Size: 94.4 KB
  • Performance Grade: 100
  • Requests: 11

Botiga pingdom

Botiga Theme: Pros & Cons

Pros of Botiga Theme:

  • Multiple layout options: Botiga offers six archive layouts, allowing you to choose the most suitable layout for your e-commerce website.
  • Versatile header options: With five header options, you can customize the design to match your branding and navigation needs.
  • Attractive product gallery styles: The theme provides three gallery styles for product pages, allowing you to showcase your products in visually appealing ways.
  • Effective badge styles: Botiga offers multiple badge styles to notify customers about special offers, sales, and limited-time deals, helping to increase conversions.
  • Additional features: The theme includes useful features such as a built-in scroll-to-top button, customizable product card listings, related products functionality, and wishlist functionality.

Cons of Botiga Theme:

  • Limited website templates: Botiga may have a limited selection of pre-built templates, limiting your quick and easy setup options.
  • Potential customization limitations: While the theme offers customization options, the extent of customization may be limited compared to themes that provide more flexibility and options.
  • Dependency on additional plugins: Depending on your specific needs, you may need to rely on additional plugins or extensions to enhance the functionality of Botiga, which could add complexity to your website setup.

3. Astra

Astra theme

Astra is one of the most popular and fully customizable WooCommerce themes growing in popularity.
The theme offers numerous well-designed templates to set up your store. You can edit these templates with Brizy, Beaver Builder, Elementor, and the WordPress Block Editor. One of the best parts about Astra is that you can customize most elements without touching the code.

Key Features

  • Offers prebuilt demos for designs in outdoor adventure, organic stores, pet care, custom printing companies, etc.
  • Controls the entire design of your blog through the customizer.
  • Layout settings include adding sidebars, adjusting your headers, and single-page layouts.
  • You can translate the theme into multiple languages.
  • Filters and hooks are ideal for extending functionality.


Astra includes a free and a premium version with price plans ranging up to $249 per year. However, the company also offers discounts on its packages.

Testing Analysis

1. GTmetrix

  • Structure Score: 100%
  • Performance Score: 100%
  • Total Blocking Time (TBT): 0ms
  • Largest Contentful Paint (LCP): 170 ms
  • Cumulative Layout Shift (CLS): 0

Astra GTmetrix

2. Pingdom

  • Load Time: 374 ms
  • Page Size: 99.6 KB
  • Performance Grade: 100
  • Requests: 11

Astra Pingdom

Astra Theme: Pros & Cons

Pros of Astra Theme:

  • Super-fast WordPress theme: Astra is known for its excellent speed and performance, contributing to faster loading times for your website.
  • Compatibility with major page builders: The theme seamlessly integrates with popular page builders, providing flexibility and ease of use for creating custom designs.
  • Wide range of demo sites: Astra offers a gallery of over 180 demo sites, allowing you to choose from various pre-designed templates to kickstart your website.
  • Abundance of customization options: Astra provides many customization options, enabling you to tailor the theme to suit your specific branding and design preferences.
  • Affordable pricing: The pricing for Astra is very reasonable, making it a cost-effective choice for building websites.

Cons of Astra Theme:

  • Beginner learning curve: Beginners may initially feel overwhelmed due to Astra’s abundance of options and features. However, the theme offers resources and documentation to help users navigate through the setup process.
  • Limited features in the free version: The core free version of Astra has some limitations, and upgrading to the Pro version is necessary to unlock more advanced features for website growth.
  • Update and support fees: Astra requires payment of annual fees to access updates and support. Some alternative premium themes, such as GeneratePress, may offer lower costs for similar features.

4. Divi

Divi theme

Divi is one of the most elegant themes, best known for its speed and fully responsive nature. The theme comes with a variety of customization options. It includes animation support and a drag-and-drop-builder that makes your website more interactive.

This theme also features a page builder allowing you to modify every website element precisely. You can choose from over 40 elements to incorporate into your site, including blogs, call-to-action buttons, sliders, forms, and many more.

Key Features

  • Integrate with top plugins such as WooCommerce, WPML, and many more.
  • Fully customizable theme with colors, buttons, and layouts matching your brand aesthetics.
  • Provides a great mixture of speed and customizability.
  • Offers drag-and-drop builder, built-in A/B testing, and choices of pre-made layouts.


Divi is available as part of the Elegant Theme Membership, allowing you to access all Elegant Theme products. You can pay $89 per year or purchase its lifetime membership for $249.

Divi Theme: Pros & Cons

Pros of Divi Theme:

  • User-friendly builder: Divi offers a user-friendly drag-and-drop page builder, making it easy for users to create and customize their websites without coding knowledge.
  • Impressive templates: Divi provides a wide selection of stunning pre-designed templates, allowing users to create visually appealing websites quickly.
  • Streamlined maintenance: Divi simplifies the maintenance process with easy installation and regular updates, ensuring the theme remains up-to-date and secure.
  • Highly customizable: Divi offers a high level of customization, allowing users to personalize their designs and create unique website layouts.
  • Good value for money: Divi provides excellent value for the money, including a lifetime deal option and the ability to use the theme on unlimited websites.

Cons of Divi Theme:

  • Builder load time: Some users have reported slower load times when using the Divi builder, which can be a drawback, particularly for larger and more complex websites.
  • Update compatibility issues: Divi updates may occasionally cause issues with certain websites, resulting in crashes or compatibility problems. Proper backup and caution are recommended before updating.
  • Lack of integrated tutorials: The theme could benefit from more integrated tutorials within the builder to assist users, especially when transitioning ownership or for clients who require additional guidance on using the builder effectively.

5. Neve

Neve theme

A lightweight multipurpose theme, Neve is one of the cost-effective solutions for businesses looking for compatible options with WooCommerce. This mobile-first-design theme makes it easy for prospects to browse your online store on a smaller-screen device like a mobile or tablet.


Key Features

  • Works with the leading third-party page builders.
  • Features drag-and-drop header and footer builder.
  • Includes wishlist feature.
  • Turn product metadata on/off with the check of a box.
  • Offer a specific checkout page that includes options to hide certain fields.
  • 100+ editable starter sites, including many eCommerce options.


The premium version of Neve starts at $69 per month. However, the theme also offers a free version for users not looking for extra features like custom layouts, blog boosts, or updates for their site with the theme.

Neve Theme: Pros & Cons

Pros of Neve Theme:

  • Lightweight core theme: Neve is known for its lightweight nature, ensuring fast loading times and optimal performance for your website.
  • Highly customizable: The theme offers extensive customization options, allowing you to tailor the design and layout to suit your specific preferences and branding.
  • Free version is not limited: Unlike some other themes, Neve’s free version provides a substantial range of features and functionality, making it a valuable choice without requiring immediate upgrades.
  • Easy to use: Neve is user-friendly and intuitive, making it accessible for beginners and those with limited technical knowledge.
  • Modern design: The theme boasts a modern and visually appealing design, ensuring your website looks professional and up-to-date.

Cons of Neve Theme:

  • Limited support availability: The support for the Neve theme may not be available 24/7/365, which could be a drawback if you require immediate assistance or face issues during off-hours.
  • Limited color customization in the free version: While Neve’s free version offers significant features, the color customization options may need to be improved, potentially restricting your ability to customize your website’s visual appearance fully.

6. Kadence

Kadence theme

Kadence is another popular WooCommerce theme offering a vast library of website demos, including various e-commerce designs. You can purchase the Kadence shop kit to make your online store more user-friendly by adding cart notices, product image zoom, advanced reviews, and many more features.

Key Features

  • Compatible with Elementor and Beaver Builder.
  • Allows you to select footer templates and editable headers.
  • Detailed customization options in the WordPress Customizer.
  • Easily add microcopy and trust badges at key spots.
  • Features frag-and-drop header and footer builder.


At, you can get this theme for free. However, if you are looking for a pro version to access add-on features, you need to spend a minimum of $79 per year, going up to $219 per year for the most premium plan.

Kadence Theme: Pros & Cons

Pros of Kadence Theme:

  • Clean and modern design: Kadence offers a visually appealing and contemporary design, ensuring your website looks professional and up-to-date.
  • User-friendly with many features: The theme provides a user-friendly experience and offers a wide range of features and extra plugins for cutting-edge design options.
  • Free edition with good features: Even the free version of Kadence offers substantial features, making it suitable for beginners or those on a budget.
  • Lightweight and performance-oriented: Kadence is known for its lightweight nature, ensuring fast loading times and optimized performance for your website.
  • Integration with popular plugins: The theme seamlessly integrates with popular plugins like Gutenberg, Elementor, WooCommerce, LearnDash, and LifterLMS, allowing you to enhance your website’s functionality.

Cons of Kadence Theme:

  • Limited number of starter sites: The theme has a relatively limited selection of starter sites, which may restrict your options for initial website designs.
  • Lack of white labeling feature: Kadence lacks a white labeling feature, which could be a drawback for users who want to customize the branding and remove theme-related references.
  • Confusing theme customizer options: The theme customizer options may be overwhelming or confusing for first-time users, requiring some learning and exploration to understand and utilize them fully.

7. GeneratePress

GeneratePress theme

If you are looking for a fast-loading premium WordPress theme, your search is over with GeneratePress. This theme comes with 50 pre-made demo sites, allowing you to kickstart your next project seamlessly.

This WordPress theme is compatible with WooCommerce and supports a dedicated module allowing you to customize other options for your e-commerce store. It also facilitates incorporating premium elements such as an advanced hook system and dynamic hero images.

Key Features

  • Compatible with WordPress plugins, including WooCommerce, bbPress, and page builders.
  • Offers an extensive range of typography and color options for customization.
  • Allows you to add backgrounds to different parts of your theme.
  • Importing or exporting all theme options is just a click away.


You can download its free version. However, the pro version sells for $59 per year. If this theme is compatible with your brand’s aesthetics, you can make a one-time payment of $249 and get it for a lifetime.

GeneratePress Theme: Pros & Cons

Pros of GeneratePress Theme:

  • Lightweight and fast: GeneratePress is known for its exceptional speed and performance, placing it among the fastest WordPress themes.
  • Easy to customize: The theme provides many options for editing and customizing your site.
  • Theme built for performance: GeneratePress is designed to focus on clean and efficient code, ensuring optimal performance for your website.
  • Extensive documentation and support: The theme offers extensive documentation and a helpful support forum, making it easier to find solutions and receive assistance when needed.

Cons of GeneratePress Theme:

  • No drag-and-drop development: GeneratePress does not have a drag-and-drop interface, which may be a drawback for users who prefer a more visual and non-technical approach to website building.
  • Limited integration with third-party plugins: Compared to some other themes, GeneratePress does not integrate as easily with a wide range of third-party plugins, potentially limiting the options for expanding your website’s functionality.
  • Lacks crucial tools like blog layout editing: GeneratePress lacks certain essential tools, such as specific options for editing blog layouts, which could be a limitation for users who prioritize blog customization.

8. OceanWP

OceanWP theme

OceanWP is a free WordPress multipurpose theme that integrates with WooCommerce sites to quickly create an e-commerce store. The free version comes with limited e-commerce demos. You can unlock more demos and features if you get its pro version.

Key Features

  • Features native cart pop up and floating add-to-cart bar to increase the conversion rate.
  • Supports translation tools.
  • Fully responsive theme that runs and looks perfect on smaller devices.
  • Choose from extensions like the full-screen scrolling tool and Instagram integration.
  • Offers various importable demo sites for e-commerce stores.
  • Multi-step checkout with progress bar.


With the premium version of OceanWP, you get advanced features and extensions. The price starts from $27 yearly and goes up to $80 yearly. Other than that, you can also opt for its free version.

OceanWP Theme: Pros & Cons

Pros of OceanWP Theme:

  • Free with affordable paid extensions: OceanWP offers a free core theme with the option to purchase paid extensions for additional functionality, making it accessible to users on a budget.
  • Easy to use and customize: The theme provides a user-friendly interface and offers numerous customization options, allowing users to personalize their websites easily.
  • WooCommerce integration: OceanWP seamlessly integrates with WooCommerce, making it an excellent choice for creating and managing online stores.
  • Fast, lightweight, and SEO-friendly: OceanWP is optimized for speed, ensuring fast loading times, and incorporates SEO-friendly practices, such as schema markup and proper HTML tags.

Cons of OceanWP Theme:

  • Premium extensions required for some features: Some advanced features and functionalities may require the purchase of premium extensions, even in the free demos, which could be a limitation for users looking for fully-featured free options.
  • Overwhelming customizer: The extensive range of options in the theme’s appearance customizer can be overwhelming for beginners, making navigating and finding specific settings challenging.
  • Compatibility issues with speed optimization plugins: OceanWP may not be fully compatible with certain speed optimization plugins, limiting the ability to use specific optimization techniques or configurations.

9. Woostify

woostify theme

Woostify is a WordPress theme that can be enhanced with paid add-ons. However, make sure you add only the ones you need, do not unnecessarily weigh down your site by adding useless add-ons.

The theme 100% focuses on WooCommerce. Its core version is designed lightweight to improve load times.

Key Features

  • Offers multiple product pages, header templates, and listing layouts.
  • Allows all starter websites to be edited with Elementor, either free or paid.
  • Paid add-ons include a bundle of customization options.
  • Built-in integration with popular wishlist plugins, such as TI Wishlist and YITH Wishlist.
  • Features video product gallery support.
  • Slide-out cart.


You can get the core Woostify theme for free at To unlock demo sites and get advanced features, you will need to spend a minimum of $49 per year by choosing the pro version starting plan.

Woostify Theme: Pros & Cons

Pros of Woostify Theme:

  • Flexible customization: Woostify offers almost unlimited customization possibilities, allowing website owners to create personalized and unique online shops that meet their specific needs and preferences.
  • Integration with popular page builders: The theme is integrated with Elementor page builder and is compatible with other popular page builders like Beaver Builder, Divi, Visual Composer, and more.
  • Conversion rate optimization: Woostify includes features specifically designed to improve conversion rates, such as FOMO (fear of missing out) elements, countdown urgency, and sale notifications. These features create a sense of urgency and encourage customers to make quick purchasing decisions.
  • Lightweight and fast loading speed: Woostify is built with clean code, small files, and optimized CSS, resulting in a lightweight theme with a fast loading speed.

Cons of Woostify Theme:

  • Paid features: While the free version of Woostify provides basic functionality, many advanced features and add-ons are only available in the paid versions. This means that users who want access to all the powerful features of Woostify will need to invest in the paid version.
  • Learning curve: Although Woostify aims to provide a user-friendly experience, a learning curve may still be involved, especially for users unfamiliar with website customization and page builders. It may take some time to fully grasp and utilize all the customization options available.
  • Limited free version: While the free version of Woostify is a great starting point, it may have limitations regarding design options and advanced features. Users requiring more advanced functionality may need to upgrade to the paid version, which has additional benefits and features.

10. Sydney

Sydney WooCommerce theme

A fast-loading, lightweight multipurpose theme, Sydney is consistently offering performance improvements. This helped this theme earn a spot in the list of the fastest WooCommerce themes in 2023.


It is a responsive theme that looks perfect on small devices. With Sydney, you can access the front page and blog customizations in the Theme Customizer option.

Key Features

  • Comes with three WooCommerce demo sites along with several non-WooCommerce demos.
  • Deep Elementor integration, including custom Elementor blocks.
  • Add a video to your website header with a click of a button.
  • Social media buttons allow linking your website to your social accounts.
  • Built-in schema markup to enhance SEO.
  • Customizable styling for sales badges, product prices, and more.


You can get this WooCommerce theme for free. However, you will want the premium version to access all WooCommerce features. The plan starts at $69 per year and goes up to $199 per year.

Sydney Theme: Pros & Cons

Pros of Sydney Theme:

  • Versatile and adaptable for various website types.
  • Free version available, offering cost savings.
  • Fully customizable, allowing for a personalized design.
  • Compatible with the popular Elementor builder, enhancing functionality.
  • Regular updates ensure compatibility with the latest WordPress version.

Cons of Sydney Theme:

  • The free version has limitations, potentially requiring the purchase of the pro version for advanced features.
  • The pro version may be slightly more expensive compared to similar themes on the market.
  • Lacks certain features and functionalities offered by competing themes in the same category.

Fastest WooCommerce Themes – Key Features

Let’s look into the top features of WooCommerce themes to level up the appearance and functionality of your website:

1. Ecommerce Integration

WooCommerce themes provide prebuilt templates optimized to showcase products, process payments, manage inventory, and handle other e-commerce functionalities.

2. Product Description and Customization

WooCommerce themes provide customizable product pages, sliders, and grids. Moreover, they let you showcase your merchandise in an appealing and organized manner.

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3. Responsive Design

Building a responsive website is crucial in this mobile-driven world. These mobile-friendly themes ensure your website is compatible with various devices like smartphones and tablets. It will help improve user experience and reach prospective clients better.


4. SEO-Optimization

These themes are designed with best SEO practices, such as faster loading times, clean code, and optimized page structures. It will increase your website’s traffic and help boost your sales.

5. Social Media Integration

Using WooCommerce themes, you can feature sharing buttons on your product pages. It will allow your customers to share your products with their networks.

6. Customization Options

You can personalize your website to align with your brand and vision by customizing the colors, fonts, page layouts, and more. The best part is that even nontechnical users can customize their websites using WooCommerce themes, as they provide drag-and-drop builders and theme customization panels.

Final Words

With a faster WooCommerce theme, you can benefit your website by improving the user experience without allowing visitors to experience significant delays.

You can choose any of the WooCommerce themes we have mentioned above. These themes are compatible with almost every online store. Moreover, they have optimized their structure to boost your website’s speed.

So, which one did you choose? Don’t forget to let us know in the comments section below.


Frequently Asked Questions

Which is the fastest WooCommerce theme?

Themes like Hello Elementor, Botiga, and Astra are known for their blazingly-fast loading times. These WooCommerce themes provide a clean and performance-optimized code that makes load times as low as 0.5 seconds.

How to increase my WooCommerce speed?

You can speed up your WooCommerce store by optimizing key WooCommerce settings, using a performance-optimized WooCommerce theme, a managed WooCommerce hosting provider, Cloudflare, setting up a content delivery network (CDN), and using a WordPress caching plugin or a web host that supports HTTP/2.

What is the fastest WooCommerce filter?

Acsell is among the fastest WooCommerce filters that require no coding and is considered beginner friendly. It allows you to have different filter groups for every website category page.

10 Fastest WooCommerce Themes in 2023 - Speed Test Results 1 Nikita Sikri is a content creator and marketer who simplifies complex ideas and structures words to make them easy to understand for all audiences. She creates the voice for the brands and lets them deliver a unique way to communicate with their prospects. She is a professional writer and editor- currently running a content writing agency, Aim2write, in Gurugram, India.

Customer Review at 10 Fastest WooCommerce Themes in 2023 - Speed Test Results 2

“Great performance for the price, and plenty of control”

Sean P [SMB Owner]

10 Fastest WooCommerce Themes in 2023 - Speed Test Results 3

Sarim Javaid

Sarim Javaid is a Digital Content Producer at Cloudways. He has a habit of penning down his random thoughts and giving words and meaning to the clutter of ideas colliding inside his mind. His obsession with Google and his curious mind add to his research-based writing. Other than that, he’s a music and art admirer and an overly-excited person.

Keep reading the article at The Official Cloudways Blog. The article was originally written by Sarim Javaid on 2023-07-10 09:35:43.


The article was hand-picked and curated for you by the Editorial Team of WP Archives.

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13 Best HubSpot Alternatives for 2024 (Free + Paid)




13 Best HubSpot Alternatives for 2024 (Free + Paid)

Are you looking for alternatives to HubSpot?

HubSpot is a popular customer relationship management (CRM) software that offers popular solutions for all your marketing and sales needs. However, it can be very expensive to use as your business grows.

In this article, we will share some of the best HubSpot alternatives for your website.

Best HubSpot alternatives

Why Do You Need a HubSpot Alternative?

HubSpot is a comprehensive CRM software that offers powerful tools for your marketing, sales, customer service, and content management needs.

However, one of the biggest drawbacks of using HubSpot is its price. The premium plans can get very expensive very fast.

Plus, there are multiple packages, which can be overwhelming and confusing for many users. For instance, there are separate prices for their marketing and sales tools, content management system (CMS), operations features, and others.

HubSpot pricing plansHubSpot pricing plans

While HubSpot offers free versions of its tools and the Starter plan for individuals and small teams starts from $20 per month, most of its powerful features are locked away in the higher-priced plans.

For example, you’ll need at least a Professional plan if you want to use omnichannel marketing automation, custom reporting, A/B testing, dynamic personalization, and blog creation.

This will set you back $890 per month (billed annually). Not to mention, there is also a one-time Professional Onboarding fee of $3,000 that you’ll have to pay if you subscribe to the Professional plan.

HubSpot is great for large organizations, but higher pricing rules out smaller businesses. That said, let’s look at some of the best HubSpot alternatives that are cheaper and more reliable.

1. Constant Contact (Email Marketing + CRM)

Constant ContactConstant Contact

Constant Contact is one of the best all-in-one digital and email marketing services. It is a perfect HubSpot alternative because it offers a wide range of tools at lower prices.

For instance, Constant Contact offers a drag-and-drop email builder, marketing CRM, social media marketing tool, marketing automation, landing page builder, A/B testing, SMS marketing, and more.


  • Use drag-and-drop email campaign builder
  • Choose from hundreds of email templates
  • Set up marketing automation
  • Conduct A/B testing
  • Get detailed analytics and reports
  • Seamless integration with 300+ apps


Why We Choose Constant Contact: It is ideal for startups, small businesses, and individual marketers who want all the features of HubSpot but at affordable prices.


Pricing: Constant Contact prices start from $12 per month, and you get a 14-day free trial.

2. Brevo (CRM Suite)

Is Brevo the right email marketing platform for you?Is Brevo the right email marketing platform for you?

Brevo (formerly Sendinblue) is the next HubSpot alternative on our list. It is a CRM suite that offers basic features that you’ll also find in HubSpot. You get a marketing platform that helps set up email marketing, SMS and WhatsApp campaigns, marketing automation, and more.

Besides that, Brevo comes with a sales platform that comes with automated deal tracking, call recordings, pipeline management, and sales reporting. With Brevo, you can also improve custom support. It lets you add live chat, chatbot, phone calls, and more using its platform.


  • Beginner-friendly CRM and marketing platform
  • Set up email marketing and marketing automation
  • Create SMS and WhatsApp campaigns
  • Add live chat, phone calls, and chatbots
  • Create landing pages and run Facebook ads


  • The marketing automation feature is not as powerful as HubSpot
  • Lacks a CMS solution that’s available in HubSpot

Why We Choose Brevo: If you’re looking for a HubSpot alternative that’s easy to use, offers basic CRM and marketing automation features, and isn’t expensive, then Brevo is for you.

Pricing: Brevo offers a free version that lets you send 300 emails per day. Its premium plans start from $25 per month.

3. Omnisend (Email Marketing for eCommerce)


Omnisend is a great HubSpot alternative for eCommerce store owners. It lets you create engaging newsletters, automate emails, create landing pages and popups, set up SMS marketing, segment your customers, and more.

What sets Omnisend apart from HubSpot is the email marketing features it offers. With solutions built with eCommerce businesses in mind, it makes it very easy to promote your products.


  • User-friendly omnichannel marketing platform
  • Use drag and drop email editor and landing page builder
  • Set up marketing automation
  • Sort customers with advanced segmentation
  • Send push notifications, SMS, and personalized messages
  • View campaign and automation reports


  • Limited social media marketing features compared to HubSpot
  • HubSpot offers more CRM capabilities

Why We Choose Omnisend: In our experience, there are not many beginner-friendly email marketing services focused on eCommerce users. Omnisend is the best HubSpot alternative if you have an online store and send transactional messages.

Pricing: Omnisend offers a free plan that lets you send 500 emails per month and store 250 contacts. However, if you want more features and higher email and contact limits, then there are premium plans that start from $16 per month.

4. OptinMonster (Lead Generation)

OptinMonster – The best WordPress popup pluginOptinMonster – The best WordPress popup plugin

OptinMonster is the best lead generation and conversion optimization software in the world. It helps you grow your email list, get more leads, and boost sales.

You can use OptinMonster as a HubSpot alternative for creating personalized messages and targeting the right audience. OptinMonster comes with a drag-and-drop builder for creating stunning optin forms. Plus, it offers powerful display rules that display your campaigns based on user behavior.


  • Drag and drop campaign builder
  • Choose from pre-built templates and campaign types
  • Powerful display rules
  • Seamless integration with email marketing tools and plugins
  • Get detailed analytics
  • A/B test your optin forms


  • Focuses on creating popups and optin forms

Why We Choose OptinMonster: We highly recommend OptinMonster to anyone looking to create personalized campaigns for their audience. It is super easy to use and helps increase conversions.

Pricing: OptinMonster pricing plans start from $9 per month (billed annually). There is also a free version of OptinMonster that you can use to get started.

5. Zoho (Complete CRM Tool)


Zoho is a powerful marketing platform, just like HubSpot. It offers all the popular features for marketing, sales, customer service, emails, and project management.

Zoho goes a step further than HubSpot and even offers tools for finance and accounting, human resource, legal, security and IT management, and more. With all these features, what makes Zoho a great alternative to HubSpot is its price.


  • Complete marketing platform
  • Easily integrates with third-party apps, plugins, and tools
  • More affordable pricing plans compared to HubSpot
  • Powerful filters to segment users, tasks, and other activities
  • Generate different reports and custom dashboards


  • Limited customer support options (no live chat support)

Why We Choose Zoho: If you’re looking for a like-for-like replacement or HubSpot alternative, then Zoho is the closest option in the market. It offers a complete CRM and lots of features for every department at affordable prices.

Pricing: Zoho prices each tool differently. For instance, its CRM prices start from $14 per user per month. Plus, there is also a free trial you can use to try the software.

6. ActiveCampaign (Email Marketing + CRM)


ActiveCampaign is another HubSpot alternative that offers powerful features. Just like HubSpot, you get marketing automation, email marketing, eCommerce marketing, and CRM tools. Plus, it easily integrates with over 900 apps, WordPress plugins, and other platforms.


  • Easily automate email and marketing tasks
  • Create forms, landing pages, popups, and more
  • AI-powered predictive sending feature
  • Set up split automation
  • Conduct A/B testing
  • 24/7 chat and email support
  • Custom reporting option


  • There is no free version
  • It can be difficult for beginners to navigate and use ActiveCampaign

Why We Choose ActiveCampaign: What makes ActiveCampaign different from others is its AI-power predictive sending feature and superior reporting features. It uses AI to send emails when users are most likely to engage. Besides that, most of the features it offers are cheaper than HubSpot.

Pricing: ActiveCampaign premium plans start from $29 per month (billed annually). If you want the Predictive Sending feature and advanced reporting options, then you can upgrade to higher pricing plans.

7. Drip (Email Marketing + Automation)


Drip is a popular email marketing platform that allows you to create automated email sequences and release them based on users’ actions. It offers pre-built templates and a visual builder. Plus, it integrates with over 200 tools. Plus, you can create different segments in your contact list.


  • Easy-to-use email automation tool
  • Use pre-built templates and visual builder to customize emails
  • Set up automated email campaigns
  • A/B test your emails
  • Easily segment audience
  • Get detailed analytics and reports of your email performance


  • It doesn’t offer a free version
  • Lacks other features offered by HubSpot like a CRM, marketing and sales platform, and more

Why We Choose Drip: If you’re looking for a HubSpot alternative that’s great for email marketing automation, then Drip is the best option. It’s very easy to use, and you can create automated workflows with ease. Plus, there are different email templates and customization options to choose from.

Pricing: Drip will cost you $39 per month, and you get a 14-day free trial.

8. GrooveHQ (Customer Support Solution)

Groove review: Is it the right help desk for your WordPress website?Groove review: Is it the right help desk for your WordPress website?

GrooveHQ is the best help desk plugin for WordPress and small businesses. It is a great HubSpot alternative for customer service and offers features like shared inboxes, live chat, knowledge base, and more. GrooveHQ also integrates with popular CRMs, apps, and payment platforms.


  • Complete customer support solution
  • Add live chat and email support to your site
  • Receive support requests in shared inboxes
  • Manage your customers from a beginner-friendly dashboard


  • Lacks other CRM and marketing automation features
  • There is no free version

Why We Choose GrooveHQ: If you’re looking for a HubSpot alternative just for your customer support tasks, then GrooveHQ is for you. It streamlines your support workflow and offers robust features at affordable prices.

Pricing: GrooveHQ pricing plans start from $4.80 per user per month.

9. Freshsales CRM (Sales-Focused CRM)

Freshsales CRMFreshsales CRM

Freshsales by Freshworks is a sales-focused CRM that is another HubSpot alternative you can consider. It is beginner-friendly to use and offers features like live chat, email, phone, social media management, marketing and email automation, custom reports, and multiple AI-powered tools.


  • Easily manage and organize contacts
  • Send personalized messages across multiple channels
  • Use built-in chat, email, and phone to connect with customers
  • Create custom reports and dashboards
  • AI-powered contact scoring
  • Get insights and the next best action through AI
  • AI-powered forecasting


  • The free version doesn’t offer reporting features
  • You get more features with HubSpot’s CRM, even in the free plan

Why We Choose Freshsales CRM: After going through multiple HubSpot alternatives, Freshsales is great for sales teams. It offers affordable pricing plans and basic features.

Pricing: Freshsales CRM is available for free. There are premium plans starting from $15 per user per month that offer more features.

10. FunnelKit Automations (Marketing Automation for WooCommerce)

Is FunnelKit Automations the right marketing automation plugin for you?Is FunnelKit Automations the right marketing automation plugin for you?

FunnelKit Automations is one of the best marketing automation plugins for WooCommerce stores. It helps you create automated workflows, launch email and SMS campaigns, create drip sequences, and more. You can use it to reduce abandoned carts, nurture leads, send automated coupons, and more.


  • Use drag and drop builder to create campaigns
  • Set up automated email workflows
  • Send personalized emails and SMS messages to your audience
  • Segment customers into different lists or categories
  • Conduct A/B tests with different variants
  • View detailed analytics and improve campaign performance


  • Limited customer support options
  • The free plugin offers basic features compared to HubSpot
  • Premium plans can be expensive for small businesses

Why We Choose FunnelKit Automations: It is the best marketing and email automation solution for WooCommerce store owners. All its features are designed specifically for WooCommerce, which makes it easy to increase retention and boost sales.

Pricing: FunnelKit prices start from $99.50 per year. There is also a free FunnelKit WordPress plugin you can use to get started.

11. Pipedrive CRM (Affordable CRM for Sales Team)

Pipedrive CRMPipedrive CRM

Pipedrive CRM is the next HubSpot alternative on our list, and one of the most affordable. It is a sales-driven CRM solution that helps manage your sales pipeline, set up sales reporting, track activity, sales forecasting, and more. Pipedrive also easily integrates with email marketing services and other WordPress plugins.


  • Simple and easy-to-use interface
  • Easily monitor your sales activities and communications
  • Set up marketing automation
  • Get metrics customized for your business
  • 400+ integrations with tools, plugins, and apps
  • Affordable pricing plans


  • There is no free version
  • Lacks advanced reporting and automation features

Why We Choose Pipedrive CRM: If you’re looking for an affordable CRM for your sales needs, then Pipedrive CRM is the best HubSpot alternative.

Pricing: Pipedrive offers 5 different pricing plans that start from $9 per user per month.

12. FluentCRM (Email Automation for WordPress)


FluentCRM is a self-hosted CRM and email automation plugin for WordPress. What makes it different from HubSpot is that all the data is stored in your WordPress database instead of a cloud service. Plus, it offers features like email campaign management, email sequencing, and more.


  • Beginner friendly interface
  • Store your data in the WordPress database
  • Set up email automation
  • Create email drip campaigns
  • Get in-depth reports
  • Easily integrates with eCommerce WordPress plugins


  • The free plugin offers limited features compared to HubSpot
  • Lacks social media and CMS features

Why We Choose FluentCRM: It is a great HubSpot alternative if you have a WordPress site and want to manage customers, email campaigns, and automated workflows from your WordPress dashboard. Plus, it keeps your data secure and doesn’t rely on a third-party cloud service.

Pricing: FluentCRM pricing plans start from $90 per year. There is also a FluentCRM free WordPress plugin.

13. EngageBay (All-in-One Marketing Platform)


EngageBay is a powerful all-in-one platform for your marketing, sales, and customer support needs. It is a great replacement for HubSpot, as you get almost similar features even in the free version. For instance, you can create email broadcasts, access CRM, helpdesk, live chat, and more.


  • Store and manage contacts in CRM
  • Set up marketing automation
  • Use email builder and choose pre-built email templates
  • Manage support tickets with the help desk
  • Add live chat to your site


  • Free version only allows 250 contacts
  • Limited integration options compared to HubSpot

Why We Choose EngageBay: EngageBay is a like-for-like alternative to HubSpot. The free version offers similar features, and even its paid plans are more affordable than HubSpot.

Pricing: You can get started with EngageBay for free. Its paid pricing plans start from $12.74 per user per month.

Which HubSpot Alternative Should You Use?

After testing multiple software and plugins, we believe that Constant Contact is the best HubSpot alternative.


It is a complete marketing and email automation solution that offers powerful features at affordable prices compared to HubSpot. You can easily create email campaigns, conduct A/B tests, get a marketing CRM, manage social media, set up SMS marketing, build landing pages, and more.

On the other hand, you may also want to check out Brevo (formerly Sendinblue) and Omnisend. Both of them offer similar features as HubSpot, but in lower prices.

We hope this article helped you learn about the best HubSpot alternatives. You may also want to see our ultimate guide to WordPress SEO and the best WooCommerce plugins.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

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7 Best WooCommerce Points and Rewards Plugins (Free & Paid)




7 Best WooCommerce Points and Rewards Plugins (Free & Paid)

Are you looking for a points and rewards plugin for your WooCommerce store?

Since there are hundreds of reward system plugins available on the market, choosing the right one for your needs can be intimidating.

To help you easily choose the right one for your site, we tested some of the most popular plugins on the market. While testing, we examined different factors like ease of use, features, and pricing.

In this article, we will show you some of the best WooCommerce points and rewards plugins.

Best WooCommerce points and rewards plugins

In a hurry? No worries! Here are our top picks so you can quickly choose the best WooCommerce points and rewards plugin for your site.

How We Test & Review WooCommerce Points Plugins

A WooCommerce points and rewards plugin allows you to offer incentives to customers with points for their purchases and actions. These points can then be redeemed for different rewards like free products, discounts, free shipping, and other benefits.


Picking the right plugin for your WooCommerce store can be tricky because there are hundreds of options. To help you out, we tested and reviewed some of the best WooCommerce rewards plugins on the following criteria:

  • Hands-on testing – Over the last 16+ years, we’ve tested thousands of WooCommerce plugins. We went through multiple WooCommerce points and rewards plugins and shortlisted the 7 best options.
  • Easy of Use – When testing the plugins, we considered how easy they were to use and configure. We looked for options that were beginner-friendly, offered a simple setup process, and didn’t require coding.
  • Features and Other Benefits – In addition to offering a reward system for your WooCommerce store, we also looked for other features and benefits.

Why Trust WPBeginner?

At WPBeginner, we have over 16 years of experience in WordPress, design, and online marketing. Our team of WordPress experts extensively reviews each plugin that is featured in this article and thoroughly tests them on real websites. To learn more, see our complete editorial process.

That said, let’s look at some of the best WooCommerce rewards and points plugins.

1. Loyalty Program by Advanced Coupons

Loyalty Program for WooCommerce by Advanced CouponsLoyalty Program for WooCommerce by Advanced Coupons

Loyalty Program by Advanced Coupons is the best WordPress coupon code plugin. It offers a WooCommerce loyalty program feature that makes it very easy to add points and rewards to your online store.

In our testing, the plugin was very easy to set up. The best part is that you can use the default settings out of the box and start a loyalty program within a few minutes.

Advanced Coupons also makes it super simple for customers to keep track of the points they’ve earned. You can add customizable notices to inform customers about their points, how the reward system works, and how they can easily redeem the points at any time.

Redeem points in advanced couponsRedeem points in advanced coupons

Another interesting feature we found during our testing was the different ways you can allow customers to earn points. With a click of a button, you can reward customers for purchasing products, leaving a review, commenting on a blog post, and more.

Besides that, Advanced Coupons offers other features like free gift coupons, BOGO deals, shipping discounts, and more. It also lets you set up conditional logic where a coupon can automatically applied based on products in the cart, subtitle, or recently added products.


  • Create a loyalty program within minutes
  • Select how customers can earn points
  • Show personalized notices for points earned
  • Allow customers to easily redeem points
  • View reports of points earned and redeemed


  • The loyalty program feature isn’t available in the free version

Why We Recommend Advanced Coupons: After testing different points and rewards WooCommerce plugins, Advanced Coupons is the best option for all types of online stores. It is beginner-friendly and offers lots of features compared to other plugins on the list.

Pricing: You’ll need the Advanced Coupons ‘Plugin Bundles’ plan to access the Loyalty Program option, which will cost $119 per year.

2. FunnelKit Cart

FunnelKit cartFunnelKit cart

FunnelKit Cart (formerly called WooFunnels) is a user-friendly WooCommerce sales funnel builder. It lets you create high-converting lead pages, upsells, and checkout pages, as well as offer rewards to customers to boost sales.

With FunnelKit, you can gamify the shopping experience for customers. When a user adds items to the cart, they can unlock a special gift when the price reaches a certain threshold. Basically, it lets you add milestone-based rewards and incentives to your WooCommerce cart.

For example, if a customer adds items worth $25, they can enjoy free shipping. If they spend $50 or more, they get an additional 10% discount.

When testing the plugin, we found that it offers 3 types of rewards. These include free shipping, a discount coupon, or a gift.

Besides that, FunnelKit offers other features to boost sales on your online store. For example, you get a template library, pre-built automation options, A/B testing, conversion pixel tracking, integrations, and more.


  • Add rewards to your cart
  • Easily optimize your sales funnel for conversions
  • Beginner-friendly to use and set up
  • Seamless integration with other plugins and themes
  • A/B test your sales funnels


  • Upsell or cross-sell features are not available in the free version
  • Limited templates in the free version

Why We Recommend FunnelKit Cart: If you’re looking for a WooCommerce plugin that lets you optimize your sales funnel and add a reward system to cart pages, then we highly recommend FunnelKit Cart.

Pricing: FunnelKit Cart prices start from $99.50 per year. There is also a free version you can use to get started.

3. YITH WooCommerce Points and Rewards

YITH WooCommerce points and rewardsYITH WooCommerce points and rewards

YITH WooCommerce Points and Rewards is the next plugin on our list. It helps you create a loyalty program for your online store and reward customers for their actions.

Our first impression was that the plugin would be complicated to use. However, that’s not the case. It is very easy to use and offers different settings to customize the points system.

For instance, you can automatically assign points for each purchase or manually award points to different customers. There are 4 types of points to choose from, which include assigning a fixed amount of points, setting a percentage amount, setting a fixed amount based on product price, or not assigning any points.

Besides that, YITH WooCommerce Points and Rewards offers a bunch of extra points options. You can reward customers when they register, first login, referral link signup, customer’s birthday, and more. The plugin also shows custom banners to encourage users to spend more and collect more points.


  • Automatically award points to customers
  • Show custom banners to encourage more points
  • Send email notifications to customers regarding their rewards
  • Allow customers to view and redeem earned points
  • Easily track users and the points they’ve earned
  • Award extra points based on user actions


Why We Recommend YITH WooCommerce Points and Rewards: It is perfect for anyone who wants to add a reward program to their WooCommerce store. The plugin is very easy to use and offers lots of options to customize the points system.


Pricing: YITH WooCommerce Points and Rewards is a premium plugin that will cost you $139.99 per year.

4. Points and Rewards for WooCommerce

Points and rewards for WooCommercePoints and rewards for WooCommerce

Points and Rewards for WooCommerce is a free plugin that offers almost all the features you’d find in a premium plugin to create a loyalty program for your eCommerce store.

For instance, you can award points to customers based on different actions like signing up, clicking a referral link, spending above a specific amount, purchasing a particular product, and more.

One feature that stood out for us was that store owners could assign points on previous orders that were fulfilled before installing this plugin. It’s a great way to increase customer loyalty and boost sales.

Other than that, the plugin also offers different user levels and badges to customers. It even offers a spin-to-win wheels option where users can win more points.


  • Simple and easy-to-use plugin
  • Seamless integration with WooCommerce
  • Assign points on previous orders
  • Allow customers to redeem points in the cart or at checkout
  • Membership system for exclusive offers


  • Doesn’t offer personalized banners
  • Points expiration and product purchase are not available in the free version

Why We Recommend Points and Rewards for WooCommerce: If you want a free plugin for setting up points and rewards in WooCommerce, then this is the best option. It offers great features that you’d find in different premium plugins.

Pricing: The Points and Rewards for WooCommerce plugin is free to use.


5. WPLoyalty


WPLoyalty is a powerful WooCommerce rewards and points plugin that allows you to create customized loyalty programs. It offers lots of features and lets you reward customers for multiple actions.

We particularly like the feature of customized campaigns and rewards. The plugin comes with pre-built campaigns that you can use for your WooCommerce store. For example, you can create a campaign for points for purchase, rewards based on spending, writing a review, birthdays, and more.

Besides that, it is very easy to customize each campaign and set the point system. WPLoyalty lets you add different levels to the loyalty program, set an expiration date, send email notifications, and integrate with multi-currency plugins.

The best part is that you can choose from different reward types. These include percentage discounts, free shipping, free products, and more.


  • Create customizable loyalty programs
  • Choose from pre-built campaigns
  • Beginner-friendly to use
  • Set expiration date for campaigns
  • Reward customers based on multiple actions
  • Manage customers and points with easy to understand dashboard


  • The free version has limited features

Why We Recommend WPLoyalty: It is a perfect plugin for new WooCommerce websites that want a premium points and rewards plugin. The plugin is packed with features and offers affordable pricing plans along with a free version.

Pricing: WPLoyalty prices start from $9 per month. There is also a free version you can use to get started.

6. WooCommerce Points and Rewards

WooCommerce points and rewardsWooCommerce points and rewards

WooCommerce Points and Rewards is a WooCommerce extension that lets you award points for purchases and other actions performed by a user. It is a basic and clean plugin that makes it very easy to set up a loyalty program.

When testing the plugin, we found that you can only redeem the points for discounts. Unlike other WooCommerce points and rewards plugins, there isn’t an option to offer other incentives to customers.


That said, you can define the value of points for each purchase and action. It also lets you control the maximum discount that can be applied to the cart or any product. Plus, the plugin shows a log of all the points earned by customers and lets you manage them from the WordPress dashboard.


  • Clean and beginner-friendly plugin
  • Offer points that can redeemed for discounts
  • Easily manage customer points from your dashboard
  • Award points for different user actions
  • Control values of points and discounts


  • Lacks features offered by other premium plugins
  • Expensive pricing plan

Why We Recommend WooCommerce Points and Rewards: The plugin is great for WooCommerce store owners who want to offer points to customers that can only be redeemed as discounts.

Pricing: WooCommerce Points and Rewards will cost you $159 (billed annually).

7. Gratisfaction


Gratisfaction is another free WooCommerce loyalty plugin. The plugin lets you award points to users based on actions and allow them to redeem the points for discounts.

The best part about using Gratisfaction is that it offers a wide range of customer actions for awarding points. For example, you can offer points for subscribing to an email list, sharing on social media, watching a video, and more.

Besides that, you get pre-built templates to create multiple types of programs, including loyalty programs, instant win campaigns, contests, giveaways, and purchase-to-win campaigns.


  • Pre-built campaign templates
  • Reward points based on different actions
  • Create multiple campaigns
  • Lightweight and simple plugin


  • Lacks customization options
  • Offers only discounts as rewards

Why We Recommend Gratisfaction: We recommend this plugin to anyone looking for a free WooCommerce loyalty plugin and who wants to create other types of campaigns to boost sales.

Pricing: Gratisfaction is a free WordPress plugin.

Which Is the Best WooCommerce Points and Rewards Plugin?

Overall, we found Loyalty Program by Advanced Coupons to be the WooCommerce points and rewards plugin.

It gives you full control over the points you might want to award for different user actions. For instance, users can earn points for purchasing products, leaving comments, reviewing a product, and more.

Plus, you can offer different incentives like free shipping, free products, discounts, BOGO deals, and other rewards to customers for redeeming their points.

With all these features, affordable pricing plans, a free plugin version, and a beginner-friendly interface, Advanced Coupons is the best solution for creating a loyalty program in WooCommerce.

FAQs about WooCommerce Points and Rewards Plugins

Here are some commonly asked questions about points and rewards plugins for WooCommerce.


1. How do I add reward points in WooCommerce?

There are lots of WooCommerce plugins you can use to create a loyalty program and award points to customers. These can be for performing different actions or purchasing products. We recommend using the Advanced Coupons plugin because it offers a lot of features and is very easy to use.

2. How do I increase sales in WooCommerce?

There are different ways to boost sales in WooCommerce, such as providing discounts, running flash sales or giveaways, and offering points to customers that they can redeem for free prizes.

3. Is Shopify better than WooCommerce?

Shopify is considered to be more user-friendly, but WooCommerce offers more flexibility and features. For more details, please see our comparison of WooCommerce vs Shopify.


Best Guides for Your WooCommerce Store

Here are some additional resources you can go through to take your WooCommerce store to the next level:

We hope this article helped you learn about the best WooCommerce points and rewards plugins. You may also want to see our guide on the best live chat software for small businesses and how much it costs to build a website.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

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How to Make $5000 of Passive Income Every Month in WordPress




How to Make $5000 of Passive Income Every Month in WordPress

Are you looking for a low-maintenance side gig to generate some extra income? Selling digital downloads might be the answer.

I’ve been personally selling digital downloads for over a decade. It’s a painless way to make money because you don’t have all the overhead of selling physical goods, and you can set up an online store with little effort using a free WordPress plugin.

Let me share my experiences with you and tell you how you can make $5000 of passive income per month selling digital downloads on WordPress.

Note: Keep in mind that running an online business takes time and requires your constant attention. Selling digital downloads, however, is as close to passive as it gets.

This is a guest post by Chris Klosowski, the president of Easy Digital Downloads, the best digital eCommerce plugin for WordPress. This is an expert column that we publish every Thursday, where we invite a WordPress expert to share their experiences with our readers.

How to Make K of Passive Income Every Month in WordPress

Why Digital Downloads Are a Great Way to Make Passive Income

You’ve heard the expression, ‘No pain, no gain.’ This means that achieving something worthwhile normally requires sacrifice and hard work.

But what if I told you that you can make money with your WordPress website while you sleep?

That’s passive income.

Passive income is money that you earn with little to no ongoing effort. Think of earning interest on your savings account or renting out a spare room.

Or selling digital downloads.

Compared with selling physical products, digital downloads are a breeze. There’s no need to keep track of inventory, no running out of stock, no need to hire storage space or workers to manage it, and no shipping and handling.

Like everything, it requires a little setup. You’ll have to create or obtain the files you want to sell. And you’ll need to set up a WordPress website and install an eCommerce plugin.


Easy Digital Downloads (EDD) is one example of a plugin designed specifically for digital downloads. It lets you get started for free, and you can purchase extensions to add the features you need as you grow.

Once your online store is set up, you can continue to sell your digital product over and over again. So, the money you make will require very little ongoing effort.

You can even use automation to save time and effort and make the income truly passive.

How Much Passive Income Can You Earn With Digital Downloads?

The amount of money you can make by selling digital downloads varies a lot, depending on your skills, experience, and the type of digital products you are selling.

When starting out, it’s typical for beginners to make just a few hundred dollars a month in initial sales.

That being said, in time, it’s not uncommon for established sellers with a loyal audience to achieve $5,000 or more per month.


For example, Emily McDermott tells the story of how she made a promising $700 in her first month of selling attractive business documents. After just three months, she was making over $7,000 a month. Plus, she spends just a couple of hours a week working on her online store.

The potential doesn’t stop there. Top earners make tens of thousands of dollars each month. But this is rare and will take more effort.

This extra work may take it out of the ‘passive’ income category. But with that sort of revenue, you’ll probably want to spend more time working on your online store anyway.

A number of our Easy Digital Downloads customers have achieved this. For example, Set Sail Studios has made $236,000+ selling fonts, and Escape Room Geeks has made $390,000+ selling printable escape room kits.

Set Sail Studios Make Money Selling Unique FontsSet Sail Studios Make Money Selling Unique Fonts

Are you interested in making this kind of passive income? Your first step is to decide on a digital product to sell.

The Best Types of Digital Products for Passive Income

The best digital products for creating passive income have a high perceived value but require little ongoing maintenance. They should generate a profit and line up with your business niche.

Potential customers will only buy your digital download if it solves a problem or meets a need. A unique product in a specific niche will help you stand out and attract an engaged audience.


To create passive income, you need to choose digital products that don’t require ongoing effort.

For example, software products like WordPress plugins and themes can be quite profitable, but they often require continuing development and support. That takes an ongoing investment in time, so they are not the best options for a side gig that makes passive income.

On the other hand, a simple software program or web application that solves a common problem may be perfect. The EDD Software Licensing add-on can be used to activate the buyer’s copy of the software without your direct involvement.

eBooks are another profitable option. If your blog contains a lot of useful information, then you can easily repurpose the content as an eBook. You could create multiple books by choosing blog posts on specific topics, such as your most engaging and popular posts in specific categories.

Editing or Duplicating Posts in MPL-PublisherEditing or Duplicating Posts in MPL-Publisher

Alternatively, you may be able to repurpose the content as an online course and sell ongoing subscriptions to access the material. This offers more value than eBooks but also takes more time to set up. I will talk more about subscriptions later.

Perhaps you gained a lot of insights when you set up your business and are passionate about helping others do the same. You could sell an eBook about the key steps to creating a successful business or offer useful business documents and Excel templates.

Just make sure you choose a product you have expertise in. For example, Sam Parrett from Set Sail Studios creates and sells unique brush fonts, and this aligns well with his graphic design website.


Photographers could create a stock photo library, and designers could sell digital art products, printables, or Canva templates.

Add canva pageAdd canva page

The types of digital products that can generate passive income are endless. For inspiration, you can read about the pros and cons of many categories in this post on the most popular digital products to sell on the EDD blog.

How to Reduce Your Workload With Automation

When making passive income, you’ll want to be as hands-off as possible. In my experience, the best way to do this is to use automation to work smarter, not harder.

Luckily, you can get your website to perform many routine tasks automatically using automation.

These include email marketing, social media, customer service, admin tasks, and more. It’s simply a matter of choosing the right automation tools and setting them up correctly.

If you are using Easy Digital Downloads, then the software will automatically email purchase receipts and order confirmations to your customers. You can even personalize your automated eCommerce emails, leading to increased customer engagement.

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Using some extra tools, you can also automate your email marketing. This means that instead of writing emails manually one by one, you write them just once and set up triggers based on user activity to personalize the emails and send them automatically.

Personalized emails based on user activity are 320% more effective than generic emails.


You can set up the triggers using the FunnelKit Automations plugin for WordPress and send out the emails using a top email marketing service like Constant Contact.

Email automation typeEmail automation type

Additionally, you can use automation to reduce cart abandonment. By offering incentives and reminding visitors about their forgotten purchases, you will be able to build customer loyalty and encourage future purchases that contribute to your passive income stream.

For example, OptinMonster‘s exit-intent technology will watch the user’s mouse to determine when they are about to leave your website. It can then automatically display a popup just in time, offering an incentive to complete the visitor’s purchase.

1713560172 271 How to Make 5000 of Passive Income Every Month in1713560172 271 How to Make 5000 of Passive Income Every Month in

There are plenty of other automated workflows you can use while selling digital downloads. To learn about the best automation tools, see how to use eCommerce automation to save time and money.

Marketing Strategies to Boost Your Passive Income

I mentioned earlier that you can get started selling digital downloads by using the free version of Easy Digital Downloads. Let me introduce you to some paid marketing tools and add-ons that can help you make even more passive income.

In my last guest post, I talked about how order bumps are one of the best ways to encourage customers to spend more money on digital downloads. This is when you offer the buyer extra or upgraded products during checkout.

This is a great strategy when you are selling multiple digital products. You can automatically add order bumps with the EDD cross-sell and upsell add-on to boost your sales.

For example, if you sell music downloads and a customer purchases a song, you can offer them the option of purchasing the entire album while checking out. They may appreciate the suggestion and make the larger purchase.

Upselling Digital Products With an EDD Add-onUpselling Digital Products With an EDD Add-on

Alternatively, if you are selling your digital products through WooCommerce, then you can see this tutorial on how to create an order bump for WooCommerce.

Another strategy is to turn a one-off payment into ongoing income by offering subscriptions or recurring payments.

This is a good strategy when you are selling online training or access to cloud-based software. Subscriptions allow your customers to avoid a large initial bill and bring in ongoing revenue to your business.

Subscriptions are easy to set up with the EDD recurring payments add-on. And because it’s an automated system, you will get fewer late or missing payments.

I hope these tips help you make passive income from your WordPress website. You may also want to see these guides on the right way to create an email newsletter and the best AI chatbots for your website.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

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