Connect with us

FACEBOOK

Facebook Shutting Down Facial Recognition via @sejournal, @martinibuster

Published

on

facebook facial recognition 6182295543e07 sej

Facebook announced that it is shutting down it’s use of facial recognition, including for uses related to the visually impaired. Facebook left the door open to exploring on-device facial recognition technologies that do not communicate with an external server.

Facebook cited general concern by individuals about the use of facial recognition and a lack of agreed-up regulations and standards as one reason they chose to do away with the use of facial recognition.

“There are many concerns about the place of facial recognition technology in society, and regulators are still in the process of providing a clear set of rules governing its use. Amid this ongoing uncertainty, we believe that limiting the use of facial recognition to a narrow set of use cases is appropriate.”

Advertisement

Continue Reading Below

Facebook Facial Recognition

Facial recognition technology was used for recognizing who users are from photos in the Memories feature, photos or videos. Tagging, where individuals name friends in an image will still be allowed.

Those who had opted into allowing Facebook to use facial recognition don’t have to do anything, Facebook will automatically delete the “template” used by Facebook to recognize the members.

According to the announcement:

Advertisement

“People will no longer be able to turn on face recognition for suggested tagging or see a suggested tag with their name in photos and videos they may appear in. We’ll still encourage people to tag posts manually, to help you and your friends know who is in a photo or video.

If you have opted into our Face Recognition setting, we will delete the template used to identify you. If you have the face recognition setting turned off, there is no template to delete and there will be no change.”

Advertisement

Continue Reading Below

While many may view this as a positive change the impact might be felt more keenly by those who are visually impaired and relied on the automatic facial recognition to tell them who is in a photo shared on Facebook.

Facebook noted:

“This change will also impact Automatic Alt Text (AAT), a technology used to create image descriptions for people who are blind or visually impaired. AAT currently identifies people in about 4% of photos. After the change, AAT will still be able to recognize how many people are in a photo, but will no longer attempt to identify who each person is using facial recognition.”

Facebook Facial Recognition is Not Going Away

Facebook indicated it will research ways to use facial recognition in ways that are useful in a way that respects users privacy.

Advertisement

Potential uses could be for people who need to verify their identity, particularly in situations where a person is locked out of their account.

Use of the facial recognition technology on the device and without accessing external servers was cited as an area to be explored.

Facebook stated:

“Facial recognition can be particularly valuable when the technology operates privately on a person’s own devices. This method of on-device facial recognition, requiring no communication of face data with an external server, is most commonly deployed today in the systems used to unlock smartphones.

We believe this has the potential to enable positive use cases in the future that maintain privacy, control and transparency, and it’s an approach we’ll continue to explore as we consider how our future computing platforms and devices can best serve people’s needs.

The changes we’re announcing today involve a company-wide move away from this kind of broad identification, and toward narrower forms of personal authentication.”

Advertisement

Advertisement

Continue Reading Below

Facebook to Explore On-device Facial Recognition

On-device use of facial recognition is a popular and accepted use of the technology, for example, for unlocking a device. Beyond that some may feel uncomfortable with it and Facebook’s decision to drop facial recognition may be a sign of Facebook understanding that they may need to be proactive of overextending technology in ways that might provoke concerns over privacy.

Citation

Read Facebook’s announcement of the end of Facebook’s use of facial recognition:

An Update On Our Use of Face Recognition

Searchenginejournal.com

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address