AFFILIATE MARKETING
14 Best Podcasts on YouTube That Will Inspire You to Start One in 2023
Wondering what makes a great podcast? The best podcasts on YouTube are a great place to look for inspiration when it comes to starting your own perfect podcast. You might be surprised to learn that some of your favorite YouTubers are also dominating the podcast industry.
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The Best Podcasts on YouTube
1. Niche Pursuits
You’ve obviously found the blog, I mean, you’re literally on it right now—but did you know that Niche Pursuits also has an official podcast?
Sometimes listening to how Jason Mills makes $3K per month from a 6-month-old blog is more fun than reading a blog post about it.
The podcast is exactly what you would expect; though no longer hosted by Spencer himself, the wonderful Jared Bauman does a great job of coaxing valuable information from other online entrepreneurs to share with listeners.
Expect a mix of real-life advice, online business ideas, and a healthy dose of motivation to make your next online business venture a success.
Or listen to the podcast on your preferred platform. You can check out Niche Pursuits on Spotify, Apple, or Audible
2. Trash Taste
Launched in 2020, Trash Taste has amassed more than 1.5 million subscribers on YouTube alone, making it one of the top podcasts on the platform. They also have thousands more listeners across multiple platforms like Apple and Spotify.
The podcast follows Tokyo-based content creators Joey Bizinger, Garnt Maneetapho, and Connor Colquhoun as they discuss topics related to anime, manga, and life in Japan. It’s good light-hearted fun sprinkled with interesting insights into the lives of the popular YouTubers.
Listen to the Trash Taste podcast on Youtube, Spotify, or Apple.
3. Welcome to Our Podcast
Hosted by Mike Falzone and his wife Zoja, Welcome to Our Podcast has been going strong for over 10 years. Through his podcast and YouTube presence, Mike has been able to establish himself as a true comedian and been invited to some of the biggest stages across Canada and the US.
The podcast has no particular focus other than the two sharing stories about their life together.
Listen to Welcome to Our Podcast on YouTube or Spotify.
4. H3 Podcast
The H3 Podcast channel is just one of three run by Ethan Klein and his wife, Hila. The two YouTube creators started h3h3 Productions to share sketches and comedic reactions, whereas their podcast channel features hilarious guest interviews.
Additionally, they also have a third channel, H3 Podcast Highlights, which they use to promote their main podcast channel. Since their podcast episodes are close to two, sometimes three hours long, they use the highlights channel to share interesting clips that draw people in.
Listen to H3 on YouTube or Spotify.
5. Jenna and Julien Podcast
You can’t mention the best podcasts on YouTube without talking about the Jenna Julien Podcast. Put out by Jenna Marbles, one of the OG YouTube creators, Jenna is an example of one of the many YouTube stars that have used their channel to launch a podcast.
They talk about a wide variety of topics and make their podcast engaging by including fun games that you can play along with them.
Listen to Jenna and Julien on YouTube or Spotify.
6. The Joe Rogan Experience
Perhaps one of the most popular YouTube podcasts ever, the Joe Rogan podcast has a very loyal following.
New episodes are released regularly and include a mix of dumb questions and surprisingly deep topics as Joe interviews various guests.
Listen to Joe Rogan on YouTube or Spotify.
7. Joe Budden Podcast
Nicknamed the Howard Stern of hip-hop, Joe Budden’s podcast is a mix of hip-hop news, sports, business, and current events. He releases new episodes twice a week and occasionally features expert guests.
Listen to Joe Budden on YouTube or Spotify.
8. The Influencer Podcast
Hosted by none other than Julie Solomon, the Influencer Podcast is the best podcast for advice on how to grow your brand and increase visibility online. Expect great tips and some expert guests, and learn everything you need to know about being an influencer.
Listen to The Influencer on YouTube or Spotify.
9. Dear Hank & John Podcast
This popular YouTuber podcast hosted by John and Hank Green is a mix of humor and self-help. From answering life’s big questions and offering heartfelt advice, Hank and John Green are hilarious to watch and will leave you feeling uplifted.
Listen to Dear Hank & John on YouTube or Spotify.
10. Ear Biscuits
Link Neal and co-host Rhett McLaughlin from Good Mythical Morning also have a weekly podcast, Ear Biscuits. The two are no strangers to having one of the best podcasts on YouTube, with over 18 million subscribers on their daily channel, and are slowly building Ear Biscuits with new episodes every week.
The two hosts themselves refer to their podcasts as “candid weekly conversations for your entertainment,” and they basically just talk about their lives. They keep it interesting by sharing the good, the bad, and the ugly, all with a touch of humor.
Listen to Ear Biscuits on YouTube or Spotify.
11. Not Too Deep
A woman of many talents, Grace Helbig, is an actress, comedian, and all-around YouTube star. Not Too Deep is her official podcast, on which she interviews a variety of different guests.
You’ll probably recognize some of her guests, like Chelsea Handler or Mayim Bialik; others are less well-known but have lots to share. She even interviewed fellow YouTube creator Hank Green in one of her episodes.
Listen to Not Too Deep on YouTube or Spotify.
12. The Create Unknown
One of the best podcasts to listen to if you want to learn more about how to earn money online, this podcast interviews successful online creators who share their tips and advice.
Hosted by Kevin Lieber and Matt Tabor, they ask creators how they got started and where they found their inspiration. They also talk at length about how unpredictable the content industry can be and how to tackle that as a beginner.
Listen to The Create Unknown on YouTube or Spotify.
13. Psychobabble
Psychobabble is a weekly podcast put out by YouTube creator Tyler Oakley and his best friend, Korey Kuhl.
New episodes are half an hour long, and they just talk about pop culture, the week’s news, and typical things that friends would talk about. The only difference is they are sharing it with the world.
Being best friends, the hosts have a really easy to listen to dynamic, and each episode is good fun to listen to.
Listen to Psychobabble on YouTube or Spotify.
14. Think Media
Hands down one of the best podcasts on YouTube for learning how to make money on YouTube. This podcast focuses on strategies, tips, and tricks for building a successful YouTube channel and how to use video to build your personal brand or business.
Hosted by Sean Cannell from Think Media, each episode usually involves a guest interview and covers a new topic around how to grow your YouTube channel and different ways to monetize your videos.
They cover everything from how to tackle YouTube’s algorithm and how to protect your account from being hacked to how to make money on YouTube without actually making any videos at all.
For anyone looking to leverage YouTube as a platform for earning money online, this is a great one to listen to.
Listen to Think Media on YouTube or Spotify.
Why Put Out a Podcast?
You might already be writing a blog or putting out videos, so why is a podcast different? Regardless of what you’re already doing online, there is actually still a reason to push out a regular podcast.
- Position yourself as an authority in your niche. Podcasts are a great alternative to writing long-winded blog posts that can help demonstrate your knowledge on a subject. The more of a reputation you can build as an expert in your industry, the more opportunities you might find are open to you.
- Expand your audience. First of all, most successful online creators are on more than one platform. Not only can you put out a podcast on multiple platforms, but audio content is sometimes more convenient than text or video (people like to listen on the go).
- Diversify your income stream. If you listen to the Niche Pursuits podcast or read the blog regularly, you know making a living online is all about having multiple income streams. And starting a podcast doesn’t cost very much (if anything at all) to get started.
All of these things are related to marketing yourself. Take a look at our helpful guide on how to use podcasts as a marketing tool whether you’re looking to grow yourself, or your business.
Helpful Tips to Get You Started
- Most search terms are for shows, not “how to” content. Creating how to content is often touted as being a great way to show up on search engines and gain traffic to your blog or YouTube channel. However, while this works for blogs and videos, podcasts are a little bit different. The most popular podcasts are focused on things like life’s big questions, personal passions, and pop culture news. As a result, more listeners search for specific podcasts on YouTube rather than search terms. This means to grow your podcast you need to ensure making your name recognizable is a priority.
- YouTube is the preferred platform for podcasts. According to a survey done by Voice, most podcast listeners in America are tuning in on YouTube. Spotify comes in as a close second, and Apple podcasts rank third. These are the top three platforms you need to get on to hit the podcast market.
- Take advantage of feedback in the comments. Read the comments on your page. What do your listeners want? What do they like, and what do they not like? This is valuable information to implement in new episodes in order to maintain and grow your viewership.
- Create a second channel with short clips that can go viral to promote full episodes. It can be hard to entice new listeners with an hour-long podcast episode if they don’t know what to expect. Cut your podcast down to bite-sized snippets and share them on YouTube, TikTok, and Instagram to encourage people to want to listen to the whole thing.
- Use a hosting platform. YouTube podcasts are just the tip of the iceberg when it comes to the podcast industry. Take advantage of different hosting platforms, like Castos, which allows you to send podcast content to directories like Apple, Spotify, etc.
Castos is great because it includes WordPress and YouTube integration but the major downside is that there is no free version for those just starting out. For anyone just starting out and looking to keep things exceptionally budget-friendly, Buzzsprout is a great alternative that does offer a free version you can take advantage of. Or check out our list of the Best Podcast Hosting Platforms to push your podcasts to numerous directories.
Conclusion
Podcasts on YouTube are a great way to diversify your income stream and grow your audience. They are also just a nice way to pass the time. So whether you’re looking for inspiration to start your own podcast or you just want something new to listen to, check out one of our top picks above!
AFFILIATE MARKETING
With Its Novel Affiliate Model, The Sporting News Bets on Lifetime Value
Sports publisher The Sporting News raised $15 million in Series A funding in September, in large part because of the unique affiliate marketing model it employs.
The company, like a growing number of sports media newsrooms, generates revenue from referring its readers to sportsbooks and gambling operators.
But unlike traditional affiliate models—where retailers like Amazon pay publishers like Wirecutter on a cost-per-acquisition basis each time a customer makes a purchase—The Sporting News uses a revenue-share structure, meaning that it receives a percentage of the lifetime value of the new customers it sends to gambling operators.
“When it comes to delivering a customer to a platform with a longer use case, it is short-sighted to take a one-time fee,” The Sporting News CEO Rich Routman said. “If I send someone to a streaming platform, and they spend $10 a month for five years, why would I take a $20 bounty? I’ll take $2 a month for five years.”
The model enables The Sporting News to act more as a long-term partner to the sportsbooks it works with, sharing in their successes by generating revenue when their referrals spend money. This year, the sports-betting industry in the U.S. is projected to generate $7.62 billion in revenue, according to Statista.
Interest in this kind of model has risen as publishers look to diversify their revenue streams.
While affiliate marketing and commerce are critical in these efforts, they are challenging because publishers have to stack up thousands—if not millions—of individual purchases to make the operation worthwhile.
But revenue-share models let publishers generate recurring income from the customers they generate while placing the onus on them to source quality referrals—a dynamic similar to performance advertising.
Potential in other publishing sectors
The revenue-share model is commonplace in Europe, where the sports-betting market is more mature. The Dutch firm Better Collective, for instance, projects 2023 revenues of $345 million, according to company filings.
But it’s rarer in the U.S., where gambling on sporting events became legal federally just five years ago. So far, only sports publishers have embraced the model, as it functions best in industries in which customers have high lifetime values.
But there is no technical reason why it wouldn’t suit other media companies with similar market dynamics, such as software sales or subscription services, said Bryce Widelitz, vice president of publisher innovation at partnerships management platform impact.com.
AFFILIATE MARKETING
How Creators Are Powering Social Commerce
Storyboard
In the ever-evolving landscape of social media and shopping, a profound shift is underway as retail giants like Amazon and Walmart, along with social media platforms such as TikTok and YouTube, rely on creators to delve deeper into social commerce.
At the forefront of this transformative journey are creators, emerging as pivotal players in steering the course of social commerce.
From Walmart launching its own creator marketplace to the emergence of TikTok Shop, here are the key developments.
AFFILIATE MARKETING
Cyber Monday 2023: The best extended deals from Amazon, Walmart, Best Buy, Apple and more
As a participant in multiple affiliate marketing programs, Localish will earn a commission for certain purchases. See full disclaimer below*
There is still time for Cyber Monday savings. If you didn’t have time to pick stuff up on Cyber Monday, don’t worry as many of your favorite brands still have extended Cyber Monday sales. Here is every major brand’s extended Cyber Monday and Black Friday 2023 sales that you need to know. Check out best Cyber Monday deals under $100 and best Cyber Monday deals on Amazon.
Deals from top retailers
Amazon’s Cyber Monday event has ended, but there’s still time for holiday shopping with sales up to 71% on all things tech, household appliances and more.
This is your last chance to get the Apple Airpods 2nd Gen for under $100.
The most powerful Beats headphones yet, the Studio Pro is on sale for more than 50%.
Hisense 58-Inch ULED 4K Smart Fire TV
The crisp Hisense TV is on sale for 41% off.
Walmart’s Cyber Monday Deals is live until supplies last, with massive sales on items from Dyson, Sony, Apple and more.
PlayStation 5 Spider-Man 2 Bundle
The PS5 bundle comes with the hit Marvel’s Spider-Man 2 disc for 10% off.
The Xbox Series S bundle comes with an additional Xbox controller and a 3-month Game Pass subscription.
The fan-favorite Bissell Vac-and-Steam All-in-one is on sale for nearly $100 off.
Home Depot is offering Cyber Monday deals online and in stores now through 11/29, with up to 60% off on home appliances.
Best home products deals
Gordon Ramsay’s favorite cookware brand is offering 50% off their excellent pan and pot sets for Cyber Monday 2023.
HexClad 12-piece Cookware Set
At 40% off, you could have Gordon Ramsey’s favorite 12-piece cookware set for the lowest price ever.
Dyson deals are the best, with many of its revolutionary hair products and vacuums now on sale for up to 50%.
Dyson Supersonic Hair Dryer
Dyson’s revolutionary Supersonic Hair Dryer is on sale for the first time this year – grab this excellent product for 25% off.
West Elm is giving 70% off on many of its best luxury furniture for extended Cyber Monday sales.
Roar & Rabbit Geo Inlay Nightstand
This beautiful nightstand is going for 30% off at West Elm.
Solo Stove is the best fire pit retailer on the market, so get their warmth for up to 40% off.
Secure some holiday warmth with the table top Mesa fire pit for 22% off.
Tech and entertainment
Take advantage of Hulu’s amazing Black Friday deal for a limited time! Subscribe to the Hulu (With Ads) plan for 99 per month for one year, current regular monthly price after. Get this deal now by clicking here. Ends 11/28/23. Eligibility restrictions and terms apply.
Best jewelry, clothing and fashion deals
Crocs’ Cyber Week sale are hosting sales up to 50%.
The Classic Clog is a classic for a reason at 25% off.
UNIQLO is having its only sale of the year, with amazing Cyber Week deals for your online shopping experience.
Nordstrom has Cyber Monday deals until midnight tonight, offering up to 82% off across all categories like Nike, UGG, Calvin Klein, Tory Burch and more.
The popular athleisure wear company has a number of great extended Cyber Monday finds, especially in their “We Made Too Much” page for the holiday shopping season.
Best haircare and cosmetics deals
Find deals from Ulta, Sephora and more.
Ulta’s Cyber Monday sales are now live and ends Tuesday November 28th, with up to 50% select beauty products.
The Walt Disney Co. is the parent company of Hulu and this ABC station.
* By clicking on the featured links, visitors will leave Localish.com and be directed to third-party e-commerce sites that operate under different terms and privacy policies. Although we are sharing our personal opinions of these products with you, Localish is not endorsing these products. It has not performed product safety testing on any of these products, did not manufacture them, and is not selling, or distributing them and is not making any representations about the safety or caliber of these products. Prices and availability are subject to change from the date of publication.
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