What: Reacting to COVID-19 Resources: Prior to getting into platform-specific updates, it’s essential to address COVID-19 and its impacts on the industry. The resources below were...
The vicissitudes of social distancing have taken many people by surprise, making video calls a new necessity for distant socializing. But which of the two dozen...
Google published a new Search Console training video all about how to use the index coverage report. Google’s Daniel Waisberg explains how to use Search Console...
Google this month announced that it is sunsetting Google Publisher Toolbar. Google will remove Google Publisher Toolbar from the Chrome Web Store, beginning of May 2020....
Google Ads has new policies, going into effect in May, on advertising government documents and official services. Government documents and official services now fall under the...
Google Ads is launching a feature that makes it easier for advertisers to appeal policy decisions and get ads approved. It’s not always bad actors that...
Google this month announced the deadline to remove all third party pixels from YouTube. Starting in June 1, 2020, all YouTube campaigns must have enable Ads...
Google this week announced that will introduce CTA (call-to-action overlays) on YouTube bumper and non-skippable ads. Call-to-action overlays enable advertisers to display an interactive element helping...
Pay-per-click (PPC) Advertising Market The latest 99+ page survey report on Global Pay-per-click (PPC) Advertising Market is released by HTF MI covering various players of the...
Connecting Google Ads and Google Analytics accounts offer several benefits to digital marketers. Analytics is a truly powerful and robust platform that will allow you to...