Sponsored by Copy.ai What’s next for content marketing? As writers look to streamline their creative processes and scale their ability to craft engaging, impactful marketing conversations,...
Email marketing is the use of email messages to market a product, service or event. Email Marketing has been around since the late 1990s. Almost everyone...
Measurement is a challenge to every aspect of marketing from attribution to campaign optimization. To meet that challenge, marketers need insights into the vast quantities of...
Marketing teams have access to an unprecedented amount of data and customer insights, but too many aren’t actionable or useful. It may be fascinating that 40%...
Google Play is rolling out a new safety section aimed at giving users more detail about what data apps collect and how it’s used. What it...
The truth is, video marketing NEEDS to be part of every business’s marketing strategy. It converts better than text or pictures. It educates your target audience...
Consistently creating high-quality, engaging, and relevant content across social channels can be incredibly difficult and time-consuming for marketers.
E-commerce platform Edgemesh has announced a new feature aimed at identifying and protecting brands against ad and click fraud at the infrastructure-level. What it does. Ad...
What makes an influencer, speaker, mentor, or leader successful? What’s different about them? Is it the mysterious “X-FACTOR??” Our friend, financial expert, master influencer, teacher, breakthrough...
eCommerce conversion rates are adequate indicators of your online marketing strategy’s success. It simply represents a key to generating more revenues. However, if you’re spending too...