Google is introducing new extensions for YouTube ads, which are similar to the extensions for search ads. Like Google’s search ad extensions, the extensions for video...
Roku today released the third quarter 2019 results. In the letter to shareholders, Roku said that the “monetized video ad impressions again more than doubled YoY.”...
Triton Digital and Nationaal Luister Onderzoek (NLO) today announced the upcoming launch of Podcast Reports in the Netherlands, powered by Triton Digital’s Podcast Metrics measurement service....
Product managers have long been part of product marketing teams, but Kerry Bodine, customer experience expert and coach, says it’s time for businesses to consider a...
Advertisers will be facing a shorter time frame this year for the usual holiday hustle and bustle. However, eMarketer is still forecasting total US sales to...
Everyone knows that in our digital economy, data is more valuable than oil. But it’s what you actually do with data that makes it so valuable....
The new year is right around the corner. And I know you are already prepared because you read this blog and tons of other marketing blogs,...
Advertising in a new platform can be intimidating. Knowing where to start, what steps to complete, and how to complete each step can often stop advertisers...
LinkedIn today launched Open for Business globally, a tool that enables small business owners and freelancers to add the services they offer to their LinkedIn profiles....
The deregulation of major U.S. industries like telecom and energy in the 1970s and 80s sparked competition that lowered consumer prices and drove product innovation between...