An official set of recommendations concerning SEO for AMP stories is now available from the AMP Open Source Project. AMP stories are similar to stories on...
The latest episode of Google’s Search for Beginners video series goes over the best (and worst) practices for SEO. As the title of the series suggests,...
Regardless of what you do with your days and nights, you’d be hard-pressed to never have used Google at some point in your life. Chances are,...
In a rare move, a Hollywood studio changes a movie title after its release date to make it more search-friendly. This past weekend, Warner Bros. released...
One of the questions I get asked often is: “What’s better, organic website traffic, or Pay-per-click (PPC) ads on Google?” In 2019, Google reported 113.26 billion...
There is no benchmark for what is considered an optimal crawl budget for websites, Google’s John Mueller says. This was stated in response to a Reddit...
Google’s John Mueller advises SEOs on the correct, and incorrect, ways to use hreflang attributes on a web page. In a thread on Reddit, a user...
What will your key SEO points of focus be in 2020, and what new developments do you need to keep in mind in order to ensure...
It’s a well known fact that PPC and SEO are always butting heads, however with all of the continuous changes to the digital landscape – mainly...
Effective retail SEO strategies to help marketers optimise across complex consumer journeys and convert as much traffic as possible. Optimising a retail website for search is...
