Without freezing rows or columns in your Excel spreadsheet, everything moves when you scroll through the page, as shown in the gif below.
This can be frustrating if you can’t always see key data markers that explain what data is what, like column headers or row titles.
As with many things on Excel, there are tricks that help you make your spreadsheets easier to read, like the freeze function. In this post, learn how to freeze rows and columns in Excel to ensure that, when you scroll around, you’ll always be able to view the key data points that matter most.
How to Freeze a Top Row in Excel
The image below is the sample data set I’ll use to run through the explanations in this piece.
1. To freeze the top row in an Excel spreadsheet, navigate to the header toolbar and select View, as shown in the image below.
2. When the View menu options appear, Click Freeze Top Row, outlined in red in the image below.
Once selected, everything in the top row of your Excel spreadsheet (row 1) will be frozen, and you can scroll up and down in your spreadsheet, but the top rows won’t move, as shown in the gif below.
How to Freeze a Specific Row in Excel
While excel has native functions for freezing the top row of a data set and the first column of a data set, there are additional steps to take to freeze other elements of your data set that aren’t those two things.
1. To freeze a specific row in Excel, select the row number immediately underneath the one you want frozen. For this example, I’m selecting row number three to freeze row number two.
2. After selecting your row, navigate to View in the header toolbar and select Freeze Panes.
Once selected, you’ll be able to scroll up and down through your spreadsheet and always see row two.
Note that using the Freeze Panes function to freeze rows also freezes every row above the row you initially selected. For example, in the gif below, I selected row five which also freeze rows four, three, two, and one.
How to Freeze the First Column in Excel
1. To freeze the first column of your Excel spreadsheet (column A), navigate to the Excel header toolbar, select View, and click Freeze First Column.
Once selected, you’ll be able to scroll side to side within your sheet, and the first column of your data set will always be visible, as shown in the image below.
How to Freeze a Specific Column in Excel
1. If you want to freeze a specific column in excel, select the column letter that is immediately next to the column you want frozen and click Freeze Panes in the View header menu.
Once selected, you can scroll side to side through your entire data set and continue to see those columns. In the gif below, I’ve frozen columns A and B.
Using the freeze function in Excel makes your spreadsheets easier to understand, as you can ensure that critical rows and columns are always visible as you scroll through your data.
How is the Blockchain Shaping the Digital Marketing Automation Tools?
It is no doubt that most of us are aware of what blockchain is and how it has shaped the future of digital marketing automation. If you are reading this article, then you might be wondering what exactly is the difference between blockchain and digital marketing automation?
What Exactly Is Blockchain? The blockchain is a decentralized ledger system that records transactions between two parties. A block stores information about previous transactions, so each block contains a link to its previous transaction’s record to prevent double-spending.
The users will have their copy of the record on their device so they can keep track of all the changes made in that particular chain by any member of the network.
The Blockchain Is Creating a New World
The blockchain is a new technology. It’s based on the idea of decentralization and peer-to-peer networks, which makes it different from traditional centralized systems. Blockchain technology uses a distributed ledger to store information, making it impossible for a hacker to modify the data stored on the network.
The blockchain can get used in many ways, including cryptocurrencies like Bitcoin or Ethereum. But it also has applications in other industries such as digital marketing automation tools where marketers need fast access to information about their customers or prospects without having to go through an intermediary (like Google Analytics).
Some companies have started using this technology as part of their product offerings by providing users with access to their data through APIs that they can use however they wish (for example: visualizing trends over time).
How Digital Marketing Automation Tools Work
Digital marketing automation tools work by task automation like sending emails, creating landing pages, and tracking the performance of your marketing campaigns. These tools can help you save time and money by automating tasks.
For example, let’s say you want to reach out to more leads on LinkedIn but you don’t have time to send them an email every day. With a digital marketing automation tool like HubSpot or Marketo, you can set up an autoresponder sequence that will send out emails automatically so all you have to do is check-in once in a while and make sure everything’s running smoothly.
Prepare for the Future of the Blockchain Marketing
As technology continues to evolve, the blockchain will play a pivotal role in digital marketing. This is because it offers a secure and reliable platform that marketers can use to communicate with their audience. In addition, it also provides better transparency than traditional marketing methods because of its decentralized nature.
Below are some of the ways that marketers can benefit from using blockchain:
- Security: The blockchain offers greater security than traditional methods of digital marketing since it doesn’t rely on central servers or third parties.
- Efficiency: Using blockchain technology means there’s no need for middlemen or intermediaries when conducting transactions online. This improves efficiency by cutting out unnecessary steps between two parties looking to transact business with one another; this saves both time and money for both parties involved!
Secure Digital Marketing Tool Designed on Blockchain
A digital marketing tool designed on blockchain will be more robust and secure. Blockchain technology is a decentralized, distributed ledger technology that helps in recording transactions between two parties efficiently.
It also ensures that the records cannot be tampered with once they get recorded. This means that if you buy a product from an e-commerce website and pay for it using cryptocurrency (a form of digital currency), then no one can hack into the system and change your transaction record to avoid paying you the money.
In general, blockchain offers marketers several benefits:
- It allows for better data sharing and storage than traditional databases
- It offers enhanced security features because there is no single point of failure
- It can help companies boost productivity by integrating both humans and machines
Blockchain Protocol That Ensures Safety, Security
Don’t worry, you can still use digital advertising. You just need to trust the blockchain protocol that runs it.
Ad-blocking software has made digital advertising ineffective already and will soon make all digital advertising completely ineffective. You see, if you are using ad-blocking software on your computer or mobile device, then you’re not seeing any of the ads being served to people who aren’t using ad blockers.
This means that advertisers must pay for each impression (or view) of their ads, even when those impressions do not get seen by anyone at all!
By adopting a blockchain protocol for their digital advertising campaigns, marketers and publishers can verify which impressions are being seen by humans and prove whether or not they were delivered effectively before paying for them.
It is worth mentioning that the benefits can be multifold as is already visible from the other spaces like the cryptocurrency markets. Numerous traders are gaining from the rising cryptocurrency prices. So, digital markets too must watch out for this technology.
The entire industry benefits because everyone is working together instead of trying to scam each other through fake views on fake websites with fake content created solely for financial gain without any real value-added back into society whatsoever!
Digital Technology Is Changing Everything
You probably already know that digital technology is changing everything. But what you may not realize is that blockchain is one of the biggest and most important digital technologies to come out in years.
Blockchain can be a difficult concept to grasp, but it’s worth learning about because it’s changing the way we do business, marketing, and advertising—even as we speak! The best place to start learning is by understanding what blockchain means. It’s essentially a decentralized database that allows information (such as financial transactions) to be stored on multiple computers rather than in one location. This makes it more secure than traditional databases which are usually stored on just one server or computer system.
As you can see, the blockchain is changing the way we interact with technology. It’s also changing how we experience marketing automation tools, and how they work. The future of digital marketing will be shaped by this new technology, which means marketers need to start exploring how it can be applied to their jobs now.
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