Connect with us

NEWS

FTC Reviewing How Dark Patterns May Affect Consumers

Published

on

FTC Reviewing How Dark Patterns May Affect Consumers

The United States Federal Trade Commission (FTC) announced the agenda for a Workshop on Dark Patterns. The outcome of this workshop could indicate how far the US government will go to regulate tech companies on privacy and online purchases. Research to be discussed at the workshop advocates for more laws to stop consumer manipulation.

This workshop is a fact-finding step in a multi-step process for understanding how business may be harming consumers and to discuss ways to mitigate that harm. Potential solutions to be discussed range from building awareness to proposing new laws.

What comes from this meeting could give an idea of potential future disruptions in how consumers make purchases online.

Dark Patterns

Dark Patterns is a user interface design practice that purposely tries to nudge users into taking a desired action that isn’t always in their best interest.

That can mean being nudged into buying things they don’t need to abusing a cognitive bias by coaxing a user to give away long-term control over their privacy in exchange for a short-term gain.

Research Paper to Be Discussed at FTC Workshop

The research paper to be discussed at the workshop gives an idea of where the FTC may be leaning.

Published in March 2021 the paper is titled, Shining a Light on Dark Patterns. Researchers created a scientific study with a control group to identify if dark patterns can in fact manipulate users.

They discovered that what they called mild dark patterns were able to manipulate users twice as much as the control group and that more aggressive dark patterns were able to manipulate users four times as much.

They noted that aggressive dark patterns had the tendency to create a backlash among consumers but that mild dark patterns did not.

Researchers Make a Case for Legal Intervention

The researchers concluded that there was substantial evidence for supporting laws against mild dark patterns.

According to the abstract summary published by the researchers:

“First, whereas aggressive dark patterns generated a powerful backlash among consumers, mild dark patterns did not – suggesting that firms employing them generate substantial profits.

Second, less educated subjects were significantly more susceptible to mild dark patterns than their well-educated counterparts.

Both findings suggest that there is a particularly powerful case for legal interventions to curtail the use of mild dark patterns.”

Topics Under Discussion

The agenda consists of these five panels:

“Panel 1:What Are Dark Patterns, and Why Are They Employed?

This panel will discuss the characteristics of dark patterns, different types of dark patterns, the factors and incentives that give rise to dark patterns, and similarities and differences among dark patterns and between dark patterns and analogous sales tactics in the brick-and-mortar environment.”

The above panel will hear from a variety of academics as well as a product designer from Spotify and Harry Brignull, the person who coined the term Dark Patterns and publishes the DarkPatterns.org website.

Panel 2: How Do Dark Patterns Affect Consumers?
We’ll hear from consumer advocates, user experience design experts, and researchers about the effects that dark patterns have on consumer choices and behavior regarding privacy, purchasing, and content selection, the potential harms of dark patterns, and what can make a dark pattern deceptive or unfair.

Panel 3: How Do Dark Patterns Specifically Affect Communities of Color?

Panel 4: How Do Dark Patterns Target Kids and Teens?

Panel 5: How Can We Best Continue to Address Dark Patterns? Potential Strategies for Dealing with Dark Patterns
The panel will discuss the current legal regime and enforcement challenges, how to prioritize efforts to combat dark patterns, as well as potential regulatory,
educational, technological, and self-regulatory solutions for mitigating the harmful effects of dark patterns on consumers.”

Examining the of Full Scope of Dark Patterns

There exists prior research (Deceived by Design) that focused on companies such as Google and Facebook on the issue of privacy. They discovered that they both consistently made it easy for users to act against their self-interest and made it hard to protect their privacy.

They wrote:

“Dark patterns are considered ethically problematic, because they mislead users into making choices that are not in their interest, and deprive them of their agency.”

What the FTC is looking into encompasses more than just user privacy. They will examine how consumers make purchases online and the cognitive tricks companies use to nudge them into acting against their best interests. This has the potential to disrupt how businesses sell online.

How to Participate in Virtual FTC Workshop

The workshop can be streamed from the FTC.gov website.  The Dark Patterns workshop is scheduled for April 29, 2021 at 10:30am EDT.

The FTC is also accepting comments and research until May 29, 2021 at Regulations.gov.

Citations

Bringing Dark Patterns to Light: An FTC Workshop

FTC Releases Final Agenda for Dark Patterns Workshop on April 29

Shining a Light on Dark Patterns (Web Page Summary of Research)

Deceived By Design (PDF)
How tech companies use dark patterns to discourage us from exercising our rights to privacy

Advertisement

Continue Reading Below

Searchenginejournal.com

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address

FACEBOOK

Facebook Faces Yet Another Outage: Platform Encounters Technical Issues Again

Published

on

By

Facebook Problem Again

Uppdated: It seems that today’s issues with Facebook haven’t affected as many users as the last time. A smaller group of people appears to be impacted this time around, which is a relief compared to the larger incident before. Nevertheless, it’s still frustrating for those affected, and hopefully, the issues will be resolved soon by the Facebook team.

Facebook had another problem today (March 20, 2024). According to Downdetector, a website that shows when other websites are not working, many people had trouble using Facebook.

This isn’t the first time Facebook has had issues. Just a little while ago, there was another problem that stopped people from using the site. Today, when people tried to use Facebook, it didn’t work like it should. People couldn’t see their friends’ posts, and sometimes the website wouldn’t even load.

Downdetector, which watches out for problems on websites, showed that lots of people were having trouble with Facebook. People from all over the world said they couldn’t use the site, and they were not happy about it.

When websites like Facebook have problems, it affects a lot of people. It’s not just about not being able to see posts or chat with friends. It can also impact businesses that use Facebook to reach customers.

Since Facebook owns Messenger and Instagram, the problems with Facebook also meant that people had trouble using these apps. It made the situation even more frustrating for many users, who rely on these apps to stay connected with others.

During this recent problem, one thing is obvious: the internet is always changing, and even big websites like Facebook can have problems. While people wait for Facebook to fix the issue, it shows us how easily things online can go wrong. It’s a good reminder that we should have backup plans for staying connected online, just in case something like this happens again.

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

NEWS

We asked ChatGPT what will be Google (GOOG) stock price for 2030

Published

on

We asked ChatGPT what will be Google (GOOG) stock price for 2030

Investors who have invested in Alphabet Inc. (NASDAQ: GOOG) stock have reaped significant benefits from the company’s robust financial performance over the last five years. Google’s dominance in the online advertising market has been a key driver of the company’s consistent revenue growth and impressive profit margins.

In addition, Google has expanded its operations into related fields such as cloud computing and artificial intelligence. These areas show great promise as future growth drivers, making them increasingly attractive to investors. Notably, Alphabet’s stock price has been rising due to investor interest in the company’s recent initiatives in the fast-developing field of artificial intelligence (AI), adding generative AI features to Gmail and Google Docs.

However, when it comes to predicting the future pricing of a corporation like Google, there are many factors to consider. With this in mind, Finbold turned to the artificial intelligence tool ChatGPT to suggest a likely pricing range for GOOG stock by 2030. Although the tool was unable to give a definitive price range, it did note the following:

“Over the long term, Google has a track record of strong financial performance and has shown an ability to adapt to changing market conditions. As such, it’s reasonable to expect that Google’s stock price may continue to appreciate over time.”

GOOG stock price prediction

While attempting to estimate the price range of future transactions, it is essential to consider a variety of measures in addition to the AI chat tool, which includes deep learning algorithms and stock market experts.

Finbold collected forecasts provided by CoinPriceForecast, a finance prediction tool that utilizes machine self-learning technology, to anticipate Google stock price by the end of 2030 to compare with ChatGPT’s projection.

According to the most recent long-term estimate, which Finbold obtained on March 20, the price of Google will rise beyond $200 in 2030 and touch $247 by the end of the year, which would indicate a 141% gain from today to the end of the year.

2030 GOOG price prediction: Source: CoinPriceForecast

Google has been assigned a recommendation of ‘strong buy’ by the majority of analysts working on Wall Street for a more near-term time frame. Significantly, 36 analysts of the 48 have recommended a “strong buy,” while seven people have advocated a “buy.” The remaining five analysts had given a ‘hold’ rating.

1679313229 737 We asked ChatGPT what will be Google GOOG stock price
Wall Street GOOG 12-month price prediction: Source: TradingView

The average price projection for Alphabet stock over the last three months has been $125.32; this objective represents a 22.31% upside from its current price. It’s interesting to note that the maximum price forecast for the next year is $160, representing a gain of 56.16% from the stock’s current price of $102.46.

While the outlook for Google stock may be positive, it’s important to keep in mind that some potential challenges and risks could impact its performance, including competition from ChatGPT itself, which could affect Google’s price.


Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

NEWS

This Apple Watch app brings ChatGPT to your wrist — here’s why you want it

Published

on

Apple Watch Series 8

ChatGPT feels like it is everywhere at the moment; the AI-powered tool is rapidly starting to feel like internet connected home devices where you are left wondering if your flower pot really needed Bluetooth. However, after hearing about a new Apple Watch app that brings ChatGPT to your favorite wrist computer, I’m actually convinced this one is worth checking out.

The new app is called watchGPT and as I tipped off already, it gives you access to ChatGPT from your Apple Watch. Now the $10,000 question (or more accurately the $3.99 question, as that is the one-time cost of the app) is why having ChatGPT on your wrist is remotely necessary, so let’s dive into what exactly the app can do.

What can watchGPT do?

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

Trending