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Pay-per-click (PPC) Advertising Market: Study Navigating the Future Growth Outlook

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Global Pay-per-click (PPC) Advertising Market Size, Status and Forecast 2019-2025 is latest research study released by HTF MI evaluating the market, highlighting opportunities, risk side analysis, and leveraged with strategic and tactical decision-making support. The study provides information on market trends and development, drivers, capacities, technologies, and on the changing investment structure of the Global Pay-per-click (PPC) Advertising Market. Some of the key players profiled in the study are Google, Bing, Yahoo, Ask.com, AOL.com, Baidu, Wolframalpha, DuckDuckGo & Sogou.

Pay-per-click is commonly associated with first-tier search engines (such as Google AdWords and Microsoft Bing Ads). With search engines, advertisers typically bid on keyword phrases relevant to their target market. In contrast, content sites commonly charge a fixed price per click rather than use a bidding system. PPC “display” advertisements, also known as “banner” ads, are shown on web sites with related content that have agreed to show ads and are typically not pay-per-click advertising. Social networks such as Facebook and Twitter have also adopted pay-per-click as one of their advertising models.

Pay-per-click (PPC) Advertising Market Overview:

If you are involved in the Pay-per-click (PPC) Advertising industry or intend to be, then this study will provide you comprehensive outlook. It’s vital you keep your market knowledge up to date segmented by Middle and Small-sized Enterprise & Large-scale Enterprise, , Flat-rate PPC & Bid-based PPC and major players. If you want to classify different company according to your targeted objective or geography we can provide customization according to your requirement.

You can get free access to samples from the report here: https://www.htfmarketreport.com/sample-report/1809376-global-pay-per-click

Pay-per-click (PPC) Advertising Market: Demand Analysis & Opportunity Outlook 2025

Pay-per-click (PPC) Advertising research study is to define market sizes of various segments & countries by past years and to forecast the values by next 5 years. The report is assembled to comprise each qualitative and quantitative elements of the industry facts including: market share, market size (value and volume 2014-19, and forecast to 2025) which admire each countries concerned in the competitive examination. Further, the study additionally caters the in-depth statistics about the crucial elements which includes drivers & restraining factors that defines future growth outlook of the market.

Important years considered in the study are:

Historical year – 2014-2019 ; Base year – 2019; Forecast period** – 2020 to 2025 [** unless otherwise stated]

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The segments and sub-section of Pay-per-click (PPC) Advertising market are shown below:

The Study is segmented by following Product Type: , Flat-rate PPC & Bid-based PPC

Major applications/end-users industry are as follows: Middle and Small-sized Enterprise & Large-scale Enterprise

Some of the key players/Manufacturers involved in the Market are – Google, Bing, Yahoo, Ask.com, AOL.com, Baidu, Wolframalpha, DuckDuckGo & Sogou

Enquire for customization in Report @ https://www.htfmarketreport.com/enquiry-before-buy/1809376-global-pay-per-click

If opting for the Global version of Pay-per-click (PPC) Advertising Market analysis is provided for major regions as follows:

• North America (USA, Canada and Mexico)

• Europe (Germany, France, the United Kingdom, Netherlands, Russia , Italy and Rest of Europe)

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• Asia-Pacific (China, Japan, Australia, New Zealand, South Korea, India and Southeast Asia)

• South America (Brazil, Argentina, Colombia, rest of countries etc.)

• Middle East and Africa (Saudi Arabia, United Arab Emirates, Israel, Egypt, Nigeria and South Africa)

Buy this research report @ https://www.htfmarketreport.com/buy-now?format=1&report=1809376

Key Answers Captured in Study are

Which geography would have better demand for product/services?

What strategies of big players help them acquire share in regional market?

Countries that may see the steep rise in CAGR & year-on-year (Y-O-Y) growth?

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How feasible is market for long term investment?

What opportunity the country would offer for existing and new players in the Pay-per-click (PPC) Advertising market?

Risk side analysis involved with suppliers in specific geography?

What influencing factors driving the demand of Pay-per-click (PPC) Advertising near future?

What is the impact analysis of various factors in the Global Pay-per-click (PPC) Advertising market growth?

What are the recent trends in the regional market and how successful they are?

Read Detailed Index of full Research Study at @ https://www.htfmarketreport.com/reports/1809376-global-pay-per-click

There are 15 Chapters to display the Global Pay-per-click (PPC) Advertising market.

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Chapter 1, About Executive Summary to describe Definition, Specifications and Classification of Global Pay-per-click (PPC) Advertising market, Applications [Middle and Small-sized Enterprise & Large-scale Enterprise], Market Segment by Types , Flat-rate PPC & Bid-based PPC;

Chapter 2, objective of the study.

Chapter 3, to display Research methodology and techniques.

Chapter 4 and 5, to show the Pay-per-click (PPC) Advertising Market Analysis, segmentation analysis, characteristics;

Chapter 6 and 7, to show Five forces (bargaining Power of buyers/suppliers), Threats to new entrants and market condition;

Chapter 8 and 9, to show analysis by regional segmentation[United States, Europe, China, Japan, Southeast Asia, India & Central & South America ], comparison, leading countries and opportunities; Regional Marketing Type Analysis, Supply Chain Analysis

Chapter 10, to identify major decision framework accumulated through Industry experts and strategic decision makers;

Chapter 11 and 12, Global Pay-per-click (PPC) Advertising Market Trend Analysis, Drivers, Challenges by consumer behavior, Marketing Channels

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Chapter 13 and 14, about vendor landscape (classification and Market Ranking)

Chapter 15, deals with Global Pay-per-click (PPC) Advertising Market sales channel, distributors, Research Findings and Conclusion, appendix and data source.

Thanks for reading this article; you can also get individual chapter wise section or region wise report version like North America, Europe or Asia or Oceania [Australia and New Zealand].

About Author:
HTF Market Report is a wholly owned brand of HTF market Intelligence Consulting Private Limited. HTF Market Report global research and market intelligence consulting organization is uniquely positioned to not only identify growth opportunities but to also empower and inspire you to create visionary growth strategies for futures, enabled by our extraordinary depth and breadth of thought leadership, research, tools, events and experience that assist you for making goals into a reality. Our understanding of the interplay between industry convergence, Mega Trends, technologies and market trends provides our clients with new business models and expansion opportunities. We are focused on identifying the “Accurate Forecast” in every industry we cover so our clients can reap the benefits of being early market entrants and can accomplish their “Goals & Objectives”.

Contact US :
Craig Francis (PR & Marketing Manager)
HTF Market Intelligence Consulting Private Limited
Unit No. 429, Parsonage Road Edison, NJ
New Jersey USA – 08837
Phone: +1 (206) 317 1218

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NEWS

Google December Product Reviews Update Affects More Than English Language Sites? via @sejournal, @martinibuster

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Google’s Product Reviews update was announced to be rolling out to the English language. No mention was made as to if or when it would roll out to other languages. Mueller answered a question as to whether it is rolling out to other languages.

Google December 2021 Product Reviews Update

On December 1, 2021, Google announced on Twitter that a Product Review update would be rolling out that would focus on English language web pages.

The focus of the update was for improving the quality of reviews shown in Google search, specifically targeting review sites.

A Googler tweeted a description of the kinds of sites that would be targeted for demotion in the search rankings:

“Mainly relevant to sites that post articles reviewing products.

Think of sites like “best TVs under $200″.com.

Goal is to improve the quality and usefulness of reviews we show users.”

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Google also published a blog post with more guidance on the product review update that introduced two new best practices that Google’s algorithm would be looking for.

The first best practice was a requirement of evidence that a product was actually handled and reviewed.

The second best practice was to provide links to more than one place that a user could purchase the product.

The Twitter announcement stated that it was rolling out to English language websites. The blog post did not mention what languages it was rolling out to nor did the blog post specify that the product review update was limited to the English language.

Google’s Mueller Thinking About Product Reviews Update

Screenshot of Google's John Mueller trying to recall if December Product Review Update affects more than the English language

Screenshot of Google's John Mueller trying to recall if December Product Review Update affects more than the English language

Product Review Update Targets More Languages?

The person asking the question was rightly under the impression that the product review update only affected English language search results.

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But he asserted that he was seeing search volatility in the German language that appears to be related to Google’s December 2021 Product Review Update.

This is his question:

“I was seeing some movements in German search as well.

So I was wondering if there could also be an effect on websites in other languages by this product reviews update… because we had lots of movement and volatility in the last weeks.

…My question is, is it possible that the product reviews update affects other sites as well?”

John Mueller answered:

“I don’t know… like other languages?

My assumption was this was global and and across all languages.

But I don’t know what we announced in the blog post specifically.

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But usually we try to push the engineering team to make a decision on that so that we can document it properly in the blog post.

I don’t know if that happened with the product reviews update. I don’t recall the complete blog post.

But it’s… from my point of view it seems like something that we could be doing in multiple languages and wouldn’t be tied to English.

And even if it were English initially, it feels like something that is relevant across the board, and we should try to find ways to roll that out to other languages over time as well.

So I’m not particularly surprised that you see changes in Germany.

But I also don’t know what we actually announced with regards to the locations and languages that are involved.”

Does Product Reviews Update Affect More Languages?

While the tweeted announcement specified that the product reviews update was limited to the English language the official blog post did not mention any such limitations.

Google’s John Mueller offered his opinion that the product reviews update is something that Google could do in multiple languages.

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One must wonder if the tweet was meant to communicate that the update was rolling out first in English and subsequently to other languages.

It’s unclear if the product reviews update was rolled out globally to more languages. Hopefully Google will clarify this soon.

Citations

Google Blog Post About Product Reviews Update

Product reviews update and your site

Google’s New Product Reviews Guidelines

Write high quality product reviews

John Mueller Discusses If Product Reviews Update Is Global

Watch Mueller answer the question at the 14:00 Minute Mark

[embedded content]

Searchenginejournal.com

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