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Google Ads Makes it Easier to Appeal Disapproved or Limited Ads

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Google Ads is launching a feature that makes it easier for advertisers to appeal policy decisions and get ads approved.

It’s not always bad actors that get their ads disapproved for policy decisions. As Google explains, it can also happen to advertisers with good intentions:

“Our advertising policies exist in order to protect users, advertisers and publishers from bad actors and ensure only high-quality ads are served across our platforms. But we understand that sometimes well-intentioned advertisers make honest mistakes, and we want to empower every business to get their ads up as soon as possible.”

Appeal Policy Decisions Directly in Google Ads

This new feature allows advertisers to resubmit an ad immediately after fixing the policy issue.

Advertisers can also appeal the decision without having to leave the Google Ads interface. Previously, advertisers had to go through the Google Ads support team in order to appeal a policy decision.

To utilize this new feature, simply hover over a disapproved or limited ad. You’ll see an “appeal” link if the ad is eligible for an appeal.

Google Ads Makes it Easier to Appeal Disapproved or Limited Ads

Hover over an ad and click “appeal”

Google Ads Makes it Easier to Appeal Disapproved or Limited Ads

Appeal disapproved ads directly in Google Ads

After submitting an appeal you can monitor the status also by hovering over the disapproved or limited ad.

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Lastly, Google advises that processing appeals will take longer than usual as a result of the COVID-19 situation:

“An important note: We’ve been taking action to protect the health of our team members during the evolving COVID-19 situation and reduce the need for people to come into our offices. As a result, we are currently experiencing longer than usual times to process appeals of ad disapprovals.”

Source: Google Ads

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GOOGLE

Google Workspace vs. Microsoft 365: What’s the best office suite for business?

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Google G Suite vs. Microsoft Office

Once upon a time, Microsoft Office ruled the business world. By the late ‘90s and early 2000s, Microsoft’s office suite had brushed aside rivals such as WordPerfect Office and Lotus SmartSuite, and there was no competition on the horizon.

Then in 2006 Google came along with Google Docs & Spreadsheets, a collaborative online word processing and spreadsheet duo that was combined with other business services to form the Google Apps suite, later rebranded as G Suite, and now as Google Workspace. Although Google’s productivity suite didn’t immediately take the business world by storm, over time it has gained both in features and in popularity, boasting 6 million paying customers, according to Google’s most recent public stats in March 2020.

Microsoft, meanwhile, has shifted its emphasis away from its traditional licensed Office software to Microsoft 365 (formerly Office 365), a subscription-based version that’s treated more like a service, with frequent updates and new features. Microsoft 365 is what we’ve focused on in this story.

Nowadays, choosing an office suite isn’t as simple as it once was. We’re here to help.

Google Workspace vs. Microsoft 365

Google Workspace and Microsoft 365 have much in common. Both are subscription-based, charging businesses per-person fees every month, in varying tiers, depending on the capabilities their customers are looking for. Although Google Workspace is web-based, it has the capability to work offline as well. And while Microsoft 365 is based on installed desktop software, it also provides (less powerful) web-based versions of its applications.

Both suites work well with a range of devices. Because it’s web-based, Google Workspace works in most browsers on any operating system, and Google also offers mobile apps for Android and iOS. Microsoft provides Office client apps for Windows, macOS, iOS, and Android, and its web-based apps work across browsers.

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