With the latest examples of generative AI video wowing people with their accuracy, they also underline the potential threat that we now face from artificial content,...
Today’s ask an SEO question comes from Mark: “How can a small company that only ranks in its local markets begin to rank in another market?...
Despite delays, the plan to connect Tumblr’s blogging site to the wider world of decentralized social media, also known as the “fediverse,” is still on, it...
Table of Contents Effective planning is essential for successful business-to-business (B2B) marketing. To craft a winning B2B marketing strategy, having a well-defined set of objectives and...
Writing is a very solitary activity, but many creators are eager to get their work out into the world to be read and enjoyed by others....
For the original iTunes version, click here. This week, we covered another unconfirmed Google search ranking update that hit on February 14th and 15th. Google...
Customer loyalty is paramount, but brands are struggling to keep up with consumers’ evolving expectations and complex tech stacks. SAP Emarsys, a customer engagement platform, and...
While generative AI is evolving at a rapid rate, and the content being produced by AI tools is continuously improving, I do feel that the value...
How do you deliver value at every stage of the customer journey? It’s the single most important goal held by almost everyone from marketing to sales...
One of the big debates around Twitter/X, both before and after Elon Musk’s October 2022 acquisition of the social media platform, has been about “bots” on...