Data security has become a key issue in social media circles over the past two years, and as we head into another US Presidential election cycle,...
While the holiday spirit is no doubt slowly starting to kick in, many of you are also probably beginning to map out your 2020 marketing approach,...
A publisher tweeted a question to Google’s John Mueller about commodity content. John Mueller’s response gave the general direction of what to do when your site...
Passivity isn’t something that the typical online retailer can afford. If you sit back and expect the shoppers to roll in (as they might for a...
Google has upgraded the built-in tool that shows up in search results for the query “mortgage calculator.” Now, the tool has many of the key features...
Google is making it easier to share keyword plans plans with other people without leaving the Keyword Planner tool. As Google points out, sharing plans with...
Facebook is expanding Crisis Response, its disaster-reporting and communications feature that’s been used in 300 crises in more than 80 countries. The company today is announcing...
Google confirmed an update affecting local search results has now fully rolled out, a process which began in early November. In early November, we began making...
What will 2020 look like in the social media space? Over the course of the decade, social platforms including Instagram and Pinterest launched and were swiftly...
We all know Facebook campaigns with Conversion objectives. The idea is to define a standard or custom event tracked by Pixel as a conversion action so...