Earning a degree is a good thing for some professions. After all, you wouldn’t want a doctor who learned his trade via YouTube videos taking out...
As digital marketing specialists, it’s easy to “have the blinkers on” and focus solely on the channel or channels nearest to your heart. In my case, this...
A Google research paper named Generative Models are Unsupervised Predictors of Page Quality paints a negative connotation of SEO practices. It has a section named “attempts...
Here’s a flowchart to drill home the message: So… why do people keep saying it is? Let’s discuss. People often say that SEO is dead because...
Pillar pages have been an effective way to group and present website content to users and search engines for some time. In this post, I will...
30-second summary: A failing SEO strategy can happen to the best of us No doubt it’s disheartening when your competitors are miles ahead and your business...
Can you imagine the hassle of finding an electrician if every Google search returned global SEO results? How many pages of search results would you have...
Nothing is more frustrating than when your team creates outstanding content, and nobody reads it. If you want the content to work in your favor, you...
In today’s growing market, it is essential for businesses to keep up with any changes that may affect the way they reach their audience. One of...
Google’s John Mueller was asked what SEO skills does one need in 2023. To which he replied, “curiosity and persistence” are needed. Pretty straightforward, right? Here...