SEARCHENGINES

Cookie Support For Signed Exchanges

Published

2 weeks ago

June 14, 2022

Google has recently added new information around Vary: Cookie support in the signed exchanges Google Search help documents. This comes shortly after Google decided to bring support signed exchanges for some desktop sites.

You can find the new details on the Signed Exchanges help document under the implementation section, where it says this new line:

To make sure that content displays properly when served on multiple devices, do the following. Move personalized content, such as shopping carts, into lazy-loaded elements that are outside of the SXG. Alternatively, add the Vary: Cookie signed header; SXGs with this header will be shown only to visitors without a cookie for your site.

The line use to say “Move personalized content, such as shopping carts, into lazy-loaded elements that are outside of the SXG. For instance, only sign resources where the Cache-Control header includes the public directive.”

Now the line says “Move personalized content, such as shopping carts, into lazy-loaded elements that are outside of the SXG. Alternatively, add the Vary: Cookie signed header; SXGs with this header will be shown only to visitors without a cookie for your site.”

That seems to be the full change here.

Forum discussion at Twitter.

Source: www.seroundtable.com

Related Topics:Cookie Exchanges Signed Support

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SEARCHENGINES

Google Product Grid Results Are Organic

Published

3 hours ago

June 30, 2022

Entireweb News Bot

Google Search Results Rolls Out Much More Visual Design

We’ve been seeing a lot of grid-like formats with products and shopping results. We know some are ads and some are organic. John Mueller of Google just added official Google representative confirmation that many of these are organic – if you don’t trust that there is no ad label on them as evidence enough.

The other day, Dan Shure posted on Twitter this screenshot (click it to enlarge) of this grid product format and said “This is quite the search result page – there are up to SIXTEEN products below a SINGLE organic listing (in addition to the image carousels) and desktop is infinite scroll.”

Well, yea, these are organic. John responded on Twitter saying “They’re organic results too. This is one of the reasons it’s good to dig into our ecommerce site guidance if you sell products.”

They’re organic results too. This is one of the reasons it’s good to dig into our ecommerce site guidance if you sell products :). https://t.co/dUWxZmCDOq & https://t.co/U0FPRkmO3m
— 🐝 johnmu.csv (personal) weighs more than 15MB 🐝 (@JohnMu) June 28, 2022

Honestly, like I said before, I am not a huge fan of these grid formatted results for products. At least, they should be in some “click to expand” feature so you can see more. So show one line of these results with a click to expand. It is just too much in my opinion, even if Google is confident of the intent of the query.

Also, not all of these image snippets need markup to work, although these with the pricing and reviews probably do…

Forum discussion at Twitter.

Source: www.seroundtable.com