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Daily Search Forum Recap: March 8, 2022

Published

2 years ago

March 8, 2022

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google is testing multiple shades of URLs in the search ads snippets. Microsoft Advertising launched professional service ads units. Google Business Profiles now integrates with Woo. Is Google showing more indented results for subdomains? Google has relaunched Shabbat Jewish times and information.

Search Engine Roundtable Stories:

Can You Gain More Intended Google Search Results With Subdomains?

When it comes to “dominating” the search results, most SEOs define that as taking up as much of the search results on page one as possible. Sometimes that means on one domain, sometimes subdomains and sometimes different domains completely. Jonas Sickler shared on Twitter indented Google results with subdomains and then Ahmed Alaa showed four indented results.

Google Ads Testing Lighter Parts URLs

This is a weird one, Google is testing using a lighter font color for parts of the URLs displayed in the search ads in the search results. So the main domain is a solid dark font, but the parts around it is a lighter gray font.

Connect Your Google Business Profiles To Woo Promo

Google is sending out a notice via Google Business Profiles that you can connect your business profile on Google Maps to Woo. Ben Fisher spotted this the other day and shared a screenshot of this notification on Twitter.

Google Search Adds Jewish Shabbat Times Again

Back in 2011 Google first launched prayer time rich results but then a year later Google sunset those results. Then in 2018, Google relaunched native prayer times for Islamic prayer times. Now, in 2022, Google has launched partial prayer times for Judaism – to tell Jews when Shabbat (Shabbos) starts, ends and what the weekly Torah portion is.

New Microsoft Advertising Professional Service Ads For Bing Search

Microsoft Advertising announced yet another set of vertical ad formats for Bing Search – professional service ads for insurance services, real estate services and tax services. “Professional Service Ads aim to do just that for anyone that’s looking to get connected with a certain agent, advisor, consultant, or any sort of professional,” Microsoft wrote.

GIF Of Noogler Propeller Hat Spinning

A Noogler, new Googler, posted a video on Instagram of his Noogler propeller hat spinning around. So I naturally made it into a GIF and shared it below.

Other Great Search Threads:

The page experience update finished its desktop rollout yesterday. If your traffic is down, keep in mind that with the war in Ukraine, ppl may be consuming content about that rather than yours-and also some SERPS wil, Dr. Marie Haynes on Twitter

Anyone else notice that “entities” are getting more Image Thumbnails (desktop) lately? This wasn’t the case when searching for people in the recent past. Def seen a shift here- there was s/t that updated in the K, Mordy Oberstein on Twitter

Apple has disabled Apple Search Ads in the App Store in Russia until further notice https://t.co/cNRk2bsmUZ, Barry Schwartz on Twitter

I found a great post in a black hat SEO forum couple of years ago, about finding low competition keywords. I wrote it to myself in a note, and I’ll make it available for you now., DylanSeoSmasher on Twitter

If you have a lot of these, I’d just do a cleanup on how text is displayed. Rewriting them manually seems like a recipe for adding bias. “I’ll fix the casing” / “I’ll fix the spelling” / “I’ll use synonyms”, John Mueller on Twitter

It looks like you are getting some impressions, just not a lot. Perhaps you’re targeting something with low activity, or your content is not “competitive” enough., John Mueller on Twitter

There is no fixed time – for rendering we cache aggressively, not like in the testing tool. That said, if your pages rely on a lot of resources to be loaded (content not visible otherwise), it would be good to, John Mueller on Twitter

XML Sitemaps & crawling -> Via @johnmu: Sitemap files are not crawled at the same time… Google tries to figure out how often each sitemap changes, & how often they provide useful information, & then it will crawl them at dif, Glenn Gabe on Twitter

Search Engine Land Stories:

Feedback:

Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.

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SEARCHENGINES

Google Volatility, Bing Generative Search, Reddit Blocks Bing, Sticky Cookies, AI Overview Ads & SearchGPT

Published

3 hours ago

July 28, 2024

Entireweb News Bot

Google Volatility, Bing Generative Search, Reddit Blocks Bing, Sticky Cookies, AI Overview Ads & SearchGPT

This week, we covered yet again more Google Search ranking volatility. Microsoft is testing its new Bing generative search experience. Reddit blocked Bing and other search engines that won’t pay for its content. Google is not going to deprecate third-party cookies in Chrome. Google will test ads in AI Overviews soon. Google tests link icons citations in the AI Overviews. Google is testing a save button for AI Overviews. Google has AI Overviews for video descriptions. Google added links to Gemini responses. OpenAI launched SearchGPT, its own AI search tool. Google knowledge panels are using AI-generated images. Google is testing larger sitenames and favicon. Google’s John Mueller said don’t use LLMs for SEO advice. Appel Maps launched its web version in beta. Google Local Service ads has a new budgeting option. Google Ads has a new sitelinks interface. Google Ads Editor version 2.7 is out. Microsoft Advertising has new brand lists for Performance Max campaigns. Google reported earnings, showing ad revenue up 11%, with huge profits and earnings. That was the search news this week at the Search Engine Roundtable.

SPONSOR: This week’s video recap is sponsored by Duda, the Professional Website Builder You Can Call Your Own.

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Search Topics of Discussion:

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Daily Search Forum Recap: July 26, 2024

Published

1 day ago

July 27, 2024

Entireweb News Bot

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google Gemini added related content and verification links. OpenAI launched its search engine called SearchGPT. Google says don’t use LLMs for SEO advice. Google has a related image carousel below the image box. Google local has this book online button that leads to call business. And I posted the weekly SEO video recap.

Search Engine Roundtable Stories:

Google Volatility, Bing Generative Search, Reddit Blocks Bing, Sticky Cookies, AI Overview Ads & SearchGPT

This week, we covered yet again more Google Search ranking volatility. Microsoft is testing its new Bing generative search experience. Reddit blocked Bing and other search engines that won’t pay for its content…

Google Gemini Adds Related Content & Verification Links

Google pushed out a large update to Gemini (formerly known as Bard) and this update includes more links to both related content and also links to verify the content that Gemini is responding with.

SearchGPT – OpenAI’s AI Search Tool

OpenAI has announced SearchGPT, its AI search tool that looks and feels a lot like ChatGPT but gives you more sources and answers through links. OpenAI wrote, “We’re testing SearchGPT, a temporary prototype of new AI search features that give you fast and timely answers with clear and relevant sources.”

Google’s John Mueller: Don’t Use LLMs For SEO Advice

Google’s John Mueller said on LinkedIn he does not recommend you use LLMs (AI tools) for SEO advice. He wrote, “please don’t use LLMs for SEO advice.” “They learn from all the bad SEO information out there,” he added.

Google Search With Related Images Carousel Below Image Box

Google is testing showing a related images carousel right below an images box in the mobile search results. As you scroll through the search results, you are presented with an images box and if that is not enough for you, Google Search shows you a related images carousel right below that.

Google Local Book Online CTA For Call Business

Google seems to be testing a new option for the Book Online call to action option that does not use an online booking service but rather lets you call the business directly. The button says “call business” and then will dial the business from your mobile phone.

Google Chrome Dinosaur Game Crochet

Here is the Google Chrome dinosaur game in some sort of crochet art, or tapestry art. I found this on Instagram and this was the person’s first crochet or tapestry, not sure the difference.

Other Great Search Threads:

Google discover test highlight text snippets with also asking to add note on links that visited, Khushal Bherwani on X

Google asking to add notes, Khushal Bherwani on X

Google AIO thinks “Psoriasis” is a viral disease that affects plants. This isn’t some tiny specific medical case. If AIO gets something this big wrong what does that mean for all the smaller health searches AIO is showing up for? We, Matt Smith on X

Sound Search is expanding from @YouTube to @YouTubeMusic! Search for music in a brand new way by humming, singing or playing a song in the background. More info, Neal Mohan on X

To clarify, the system will prioritize the keyword that is identical to the query. It will not prioritize keywords that aren’t eligible to serve (e.g. the campaign or ad group is paused). However, if you, AdsLiaison on X

update: despite receiving this email June 12th, our rep confirmed that these 2 accounts aren’t required to make the switch., Greg on X

Search Engine Land Stories:

Feedback:

Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.

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Daily Search Forum Recap: July 25, 2024

Published

2 days ago

July 26, 2024

Entireweb News Bot

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Bing launched its new generative search experience and it does seem to prioritize links to publishers. Reddit blocked Bing Search and other search engines but not Google. Google says again it will test ads within the AI Overviews. Apple Maps launched a beta version of its web version. Google Local Service Ads tests expanding the phone number.

Search Engine Roundtable Stories:

Microsoft Now Testing Bing Generative Search Experience

Microsoft announced yesterday it has begun testing its new Bing generative search experience – so Bing GSE (versus Google SGE). “By combining the power of generative AI and large language models (LLMs) with the search results page, Bing’s generative search creates a bespoke and dynamic response to a user’s query,” Microsoft wrote.

Reddit Blocked Bing Search & Others But Not Google

On July 1, 2024, Reddit updated its robots.txt file to prohibit most search engine and AI crawlers from accessing its content – including blocking Microsoft Bing. Reddit did not block Google Search, which we covered here a few weeks ago.

Google Again: We Will Test Ads In AI Overviews Soon

Google said it again, it will soon test ads within its AI Overviews. Philipp Schindler, senior vice president and chief business officer for Google, said this in the earnings call on Tuesday night. He said, “soon we’ll actually start testing search and shopping ads in AI Overviews for users in the U.S.”

Apple Maps Web Version Launches Beta

Apple has launched a public beta version of Apple Maps on the web after launching the mobile app back almost 12 years ago on September 19, 2012. “Apple Maps on the web is available in public beta, allowing users around the world to access Maps directly from their browser,” Apple wrote.

Google Local Service Ads Shows Phone Number On Hover

Google Local Service Ads can now show the business’s phone number in the ad unit when you hover over your mouse cursor over the ad. It will then dynamically expand the ad to show the advertiser’s phone number.

Tree House & Hippie Van At Google Boulder Office

We have seen this area at the Google Boulder, Colorado office before, but I have not seen this hippie-looking van with flowers on it and such. This gives off a certain vibe for the office, don’t you think?