SEO

How to Use HARO (And Alternatives) to Get Killer Backlinks

Published

1 year ago

November 25, 2022

How to Use HARO (And Alternatives) to Get Killer Backlinks

HARO link building has taken the SEO industry by storm over the last few years. But today, actually getting results is hard work. HARO is oversaturated, and results are not guaranteed.

So should you still try to get media coverage this way? Absolutely! There are tons of links up for grabs. Not just any links. Super high authority links that can drive traffic, leads, and sales.

But how do you get ahead of the competition? As someone who has had great success using earned media platforms like HARO as a means of building top-notch links over the years, I’m going to give you my tips and tricks on how to get killer backlinks using HARO and alternatives.

But first, let’s get familiar with everything HARO can actually do for you.

Help a Reporter Out, or HARO from Cision, is the best-known platform for journalists’ requests. You receive daily emails filled with opportunities across topics like marketing, lifestyle, business, etc.

But how does it work? First, you should sign up as a source.

After you sign up, you’ll get three emails a day—at 5:35 a.m., 12:35 p.m., and 5:35 p.m. ET from Monday to Friday.

The emails will be broken down into different categories. Here’s an example of an email you’ll receive:

Each request will have a title and an outlet in brackets. You’ll want to browse through the email and find relevant topics that you can contribute to.

Once you’ve given the service a spin, it’s definitely worth considering upgrading to a paid HARO account. There are many additional features that become available, which can give you a competitive edge when pitching.

Here’s a quick rundown on HARO Premium.

There are four subscription levels available (including the free option):

For most purposes, the Standard account at $19 a month will be more than sufficient.

The first advantage of a paid subscription is you can set up a profile/bio that will be automatically inserted into your pitches.

The bio includes links to web properties and social media. These all help to build credibility and authority when pitching to journalists.

You can also add details on your specific areas of expertise and any publications you have previously been featured in.

As with the free account, you can subscribe to opportunities in specific verticals. But with a paid subscription, you can also set up alerts for media requests that match specified keywords. You can even get SMS alerts if you are in the U.S.

In the example below, I have subscribed to the “Master Haro,” “Business and Finance,” and “High Tech” emails. I have also set up an alert for the keyword “SEO.”

From now on, I’ll get an email alert like this whenever new media requests include the keyword “SEO”:

Specific emails from HARO containing "SEO"

Another nice feature is the ability to browse and respond to queries directly through the online interface.

You can even search queries by keyword.

As you can see, the paid HARO accounts offer a nice bunch of extra features to help you secure media mentions.

When it comes to using digital PR, and in particular earned media techniques, there are a few things you need to take into consideration to be truly successful at building high-quality links:

Take your time
React quickly
Choose wisely
Focus on the right things
Craft quality pitches
Use the right platforms

Let’s take a look at these more closely.

Take your time

Here’s the thing about reactive PR: It’s a long game. Although you can gain incredible backlinks from super high authority websites like Forbes, The New York Times, WebMD, etc., this process isn’t instantaneous.

You have to remember that, with the nature of reactive PR, journalists are posting queries often before writing their content. So they need to filter through all of the responses to find a relevant one, get an article written and edited, as well as get it published.

All before you can get the glory of that one mega link.

Depending on how far in advance they prepare their content calendar, it can easily take six to eight weeks to see these queries published. That’s why when working with clients, I always tell them to expect to wait a minimum of six weeks to start seeing a steady flow of links.

But it is really important to be working away continuously in the background so that once you do start seeing movement, you’ve already built up a steady pipeline to maintain continued high-quality link acquisition.

React quickly

Journalists can get even thousands of responses to each query they post. Platforms like HARO are incredibly saturated with agencies and freelancers offering HARO link building services, and they are all trying to land killer links.

For two reasons, being as quick as possible when responding to queries improves your chances of being successful.

First, you stand a better chance of being seen by a journalist.

As journalists get so many queries, they will often stop reading new responses if they have already found what they are looking for. So even if you craft an amazing pitch, it may not be opened if someone else has beaten you to the punch.

Secondly, because of the high volume of responses journalists get, many are setting same-day deadlines for queries to avoid being bombarded with irrelevant pitches.

Recently, more and more queries are coming through with an end-of-day PST deadline. If you skip a day or don’t check for new queries until late afternoon, you could miss out on the chance to be featured on your dream site.

That being said, it can be difficult to reply to journalists quickly if you are relying on others (like clients or co-workers) to give expert commentary. Here are some things you can do to help you respond to your most relevant queries as quickly as possible:

Gather soundbites from your experts – Keep copies of all of the commentary you have previously sent on behalf of your clients. If a similar query comes up, you can send a quality response without needing to go back to your clients.
Use your client’s website for info – Similar to the point above, when working with a client, I’m always sure to gather some great speaking points from the content already available on their “about” page and blog that I can paraphrase as a quick response.
Set up filters and alerts – By using email filters and alerts, you can ensure you are being notified quickly about only the most relevant queries. That way, you don’t need to waste time reading every query in every email.
Use a paid HARO account – Again, this is similar to setting up an email filter. But a paid HARO account allows you to select the types of queries you want to be notified about. So you’ll only receive emails with queries that are relevant to you. Higher-tier plans even allow you to get the queries a bit sooner.

Choose relevant queries

First, make sure you meet the journalist’s requirements and are qualified to answer a specific query before wasting your (and the journalist’s) time.

If you’re replying to source requests (through @HelpaB2BWriter or otherwise), PLEASE read the requirements.

Case in point: I said “I can only take quotes from ecommerce merchants” and got people from travel comparison websites, agencies, and digital signature SaaS responding 🤬 pic.twitter.com/w6F6y63uLe

— Elise Dopson (@elisedopson) December 8, 2021

TIP

Only answer queries that are highly relevant. As journalists get so many queries, they blacklist emails they consider “timewasters.”

One mistake I see time and time again is people focusing on certain metrics rather than the queries they are most qualified to answer. In doing so, they hinder their chances of success.

Here’s one I’ve heard a million times before: “I only want dofollow links above DR 60 on a site in my niche.”

Here’s the thing: If you aren’t getting results that contribute toward your marketing objectives, these are simply vanity metrics.

With any earned media coverage, you should strive to achieve at least one of the following:

Get exposure to the target audience
Gain valuable link equity to help your content rank better in organic search
Convert referral traffic

That’s why it is important to establish a clear strategy with reactive PR. Using competitor analysis and truly understanding your target audience can allow you to focus your efforts on acquiring links that most offer value and increase the return on investment (ROI).

Filter domains worth pursuing

It is important to ensure any queries you respond to are for sites you actually want to be published on. You should check that the site aligns with your personal and professional viewpoints and is of high quality.

Use Ahrefs’ Site Explorer to check out the website’s traffic and backlinks.

By simply plugging the potential site from the HARO query in Site Explorer, you can bring up a quick overview of the site’s metrics, including the Domain Rating (DR) and traffic.

So for this example, the metrics look great, with high authority and a huge amount of organic traffic. But we also want to take a look at the site’s backlink profile. Avoid anything that looks like it’s full of spam links. You can check this in the Backlinks report in Site Explorer:

Lastly, head over to the site and check out some of the most recent posts. Make sure the content is high quality and offers value to the reader.

The more you work with HARO, the more you realize there are a number of sites that essentially create an entire piece of content solely by collecting HARO responses. They are full of external links to sites (diluting that all-important link equity) and have questionable quality.

There is no point in getting links on a site in your niche solely because it is above a certain DR. Instead, aim to receive a link on a site that has huge visibility, has value to your target audience, and drives relevant traffic and qualified leads to your website with quality content.

Craft quality pitches

When it comes to HARO link building, it’s all about being pitch-perfect. Writing pitches that journalists want to include in their content is the key to success.

Here are some tried and tested proven techniques for writing pitches that convert into published links.

Work with multiple personas

My personal top tip when using HARO is to work with multiple personas.

Many people make the mistake of only pitching journalists on behalf of the CEO or founder of a company. But most companies have experts across multiple departments, such as the HR manager, chief marketing officer, head of content, and so on.

This not only gives you the opportunity to go after more queries, but it also gives a face and a voice to integral team members, building trust with potential customers.

Add value

Pitches must be unique. Ask yourself if each sentence is required and if it adds value for the journalist.

Be mindful of what is already ranked on the search engine results pages (SERPs) for the topic and consider how you may add value that goes beyond what is already out there. Think outside of the box and try to offer something different while still showcasing your expertise.

Showcase your personality

Every pitch is dependent on you, the subject matter expert. Your quotes should inform and entertain the journalist. When sharing your knowledge, use analogies and your personal viewpoints.

To connect with the journalist and their audience, write in a direct and casual style almost as if you were speaking to a friend. Be sure to also deliver your expertise in a non-patronizing way.

Keep it short

Journalists receive literally thousands of pitches for each inquiry. They definitely don’t want to read “War and Peace.”

Unless there is an occasion where you need to give exceedingly technical details, your pitch should generally be between 200 and 300 words.

Make sure your pitch covers what the journalist requested in the inquiry and addresses the topical subject.

Take time to include the essentials

Reading a journalist’s inquiry fully and taking the time to include some key essentials will make the difference when it comes to success. Here are my top things to consider:

Subject lines: Remember, journalists will skim their inboxes for the most relevant queries. Always include the title of the query, the person pitching, their role and company, and their experience. Example: “RE: How to screw in a light bulb – John Doe – Engineer at Phillips – 15 years of experience screwing in light bulbs.”
Personalize your pitch: Always include the journalist’s name where possible. More often than not, you can establish an ongoing relationship with them and become a go-to source outside of HARO. So taking the time to personalize your pitch makes a difference.
Intros and outros: Always include a short introduction that explains who you are and why you’re an expert on the topic you are pitching. Also, be sure to sign off by letting the journalist know you’re happy to answer any additional questions should they need to follow up. And add that you’ll be happy to share their article on social media when it goes live.

Pitch-perfect template

Here is my template for the perfect pitch:

Hey [JOURNALIST NAME],

[INTRO PARAGRAPH]

[PITCH]

[SIGN OFF]

As the pitch is the focus, it is important to ensure you answer different types of queries with different pitch styles. Let’s look at some examples of the different types of queries and publish-perfect pitches.

Advice queries

Query: How to respond when a date cancels on you

Pitch: The best response is to remain calm and relaxed and say something like “Thanks for letting me know” and leave it there. I wouldn’t at this point suggest another date for several reasons. They’ve canceled on you, so I’d leave the ball in their court to suggest another date. If you’re the one trying to rearrange, you run the risk of coming across as desperate and needy.

Business queries

Query: Challenges faced in building your business

Pitch: The top challenges I faced were fund management and hiring suitable people. The first staff I hired only stayed for about three weeks, as they found the job repetitive or realized it was just not for them. Finding people who live and breathe your mission is challenging. It took time to filter candidates to avoid the same thing happening again.

Product selection queries

Query: Choosing a gaming PC

Pitch: As an avid streamer on Twitch and a lover of gaming since I was a kid, here are my thoughts: PC gaming is in a class of its own. If you’re going to invest in a new gaming computer, here are some important things to consider before you start your search.

Budget: You have got to start with your budget, of course! You may be surprised to find that a custom-built gaming computer may not be out of your reach, so keep that in mind!

Graphics card: High-end graphics cards are rare, so it’s probably best to purchase a mid-range card and adjust your game settings accordingly.

RAM: When it comes to memory, it isn’t too expensive right now. So I’d suggest you go for at least 8 GB.

Storage and audio coms: Other things to consider are storage and audio coms. If you plan on playing online multiplayer games, you will also need a quality headset with a microphone.

Product recommendation queries

Query: Best travel duffel

Pitch: The Patagonia Black Hole Duffel is made for any type of trip. I’ve put mine through the paces, taking it on surf trips to Central America, having it during ski trips in the Rockies, and even using it as a giant cooler by packing it full of ice. It has never ripped, torn, or complained about how much stuff I’ve jammed inside it.

Another cool feature: This bag folds up into its front pocket for easy storage when not in use.

Use the right platforms

As mentioned previously, HARO has become incredibly saturated over the last few years. This means there is significantly more competition, and it takes a lot more time and dedication to land solid links.

Even those of us who have been doing HARO link building for a long time are lucky to get a success rate of around one link for every six pitches these days. For those with less experience, that’s going to look more like one link for every 10 or 12 pitches.

That means if you’re hoping to get 10 links per month, you’re probably going to need to send at least 100 pitches to see success.

But here’s the issue with that. As this technique is reactive, that means we can only respond to what journalists post. It’s not like guest posting, where we can find sites we want and pitch them our ideas for a new article.

Getting 100+ relevant queries on one platform is difficult, so the best option is to use multiple outlets. Because newer platforms have less competition, often meaning you can get success from fewer pitches. Also, because there are more available queries.

I’m going to talk you through my tried and tested favorite HARO alternatives, the pros and cons of each one, as well as my top tips for success. We’re going to look at Terkel, Help a B2B Writer, and PressPlugs.

Free and paid

Terkel is aptly named after Louis “Studs” Terkel, a writer and broadcaster who spent his career striving to give a voice to everyday people. It has a mission to offer a platform for small businesses to have their expertise shared across the biggest global outlets.

Terkel is an all-in-one platform that offers high-quality queries from some of the biggest platforms worldwide.

How does Terkel work?

First, you will need to head over to Terkel and sign up for a free account. This will allow you to answer five queries per month with basic information about the websites you’re pitching.

You will need to set up a profile that includes a high-quality headshot and your social links, as these will be a contributing factor as to whether your answers get used by journalists.

You can also select the different types of queries you want to respond to, such as marketing, business, lifestyle, etc.

Once set up, you will find everything you need within the Terkel platform. There’s no messing around with emails here; the current open queries are all listed under the “Questions” tab.

You can also answer queries directly on the platform itself.

Terkel has its own algorithm that calculates a source’s expertise based on the number of pitches they send and how many of those are successful. With that, each user is assigned an “expertise score,” which can help Terkel match sources with relevant queries.

That way, it only needs to send emails to let you know about the most relevant queries as and when they appear rather than on a set schedule. That’s why with Terkel, it is really important to only answer relevant queries. If you don’t, it can hinder your expertise score.

As an SEO geek, I also love that Terkel uses Bing’s API to pull in suggested keywords and displays these while you’re pitching, helping you meet search intent.

Terkel offers free and paid options. With the free version, you can send up to five pitches a month from a basic selection.

With the paid option (which is very affordable), you get unlimited pitches, exclusive opportunities, as well as additional information about the sites (which you can filter), such as DR and the type of link attribute.

Pros

One of my personal favorite features of Terkel is the “Track your answers” system.

Basically, the team at Terkel preapproves every query before sending the most relevant from the best experts to the journalists. This is a huge benefit for publishers (as they aren’t being bombarded with irrelevant pitches), and it also offers instant feedback.

Especially when you compare your pitches, which have been selected by the Terkel team, against those that have been used by journalists. You can use these comparisons to see where your pitches have fallen short and adjust your strategy moving forward.

Cons

The only thing that currently lets Terkel down for me is the fact that it is still a new platform, meaning there are fewer publishers on it than on others.

This is not a huge problem for a small business wanting to get the word out about itself. But for a full-time PR freelancer or an agency, it means you usually need to use Terkel in conjunction with something else to meet the number of links you need.

However, this likely won’t be an issue for long as more publishers sign up with Terkel by the day.

Tips for success

What better way to get a top tip than to find out from Terkel directly? I spoke with Brett Farmiloe, founder of Terkel, who gave this advice:

Quality comes first. We define quality using the “E-A-T” acronym. To be successful on Terkel, make sure you’re answering questions that speak to your expertise. Use your real identity so that publishers can trust your insights. And focus on being the authority of a specific area.

Free

Help a B2B Writer is a new platform that works in a similar way to HARO, sending daily emails with available opportunities across a number of different niches.

With Help a B2B Writer, the queries are often from super high authority, well-known B2B SaaS brands based in the U.S., such as Zapier. This is great for anyone working with small and medium B2B businesses.

How does Help a B2B Writer work?

You’ll need to start by registering as a source and selecting the types of queries you are interested in, such as social media marketing, SEO, etc.

Register as a source on Help a B2B Writer

From Monday to Friday at 3 p.m. BST, Help a B2B Writer emails sources with journo requests that look like this:

Help a B2B Writer is completely free. The platform proudly clarifies this: “Sources don’t need to pay anything to be on the list; it’s free for writers to submit requests.”

Pros

Something that makes Help a B2B Writer unique is that you can let the journalist know where you want them to link to. This is unlike HARO, where links are always to the homepage of your website. For this platform, you can specify an individual page, a portfolio, or a social channel.

This is great for helping to build topical authority. For example, if I’m quoted in an article about affiliate marketing and I link back to a page on my website on the same topic, this helps to build topical authority better than a general link to the homepage.

Cons

Help a B2B Writer is a relatively new platform, and I am still testing the waters. To date, I have seen queries from some amazing sites, but I have also seen a number of pitches published in articles without any links and, in some cases, without even a mention.

It seems a lot of the writers posting queries are using the responses to essentially write entire articles rather than using responses as a source for expert commentary as intended.

Keep that in mind when responding and try to go for as many opportunities as possible (where relevant, of course). But also, don’t be shy about reporting writers who are abusing the platform in this way.

Tips for success

Help a B2B Writer recommends using screenshots and data where possible to back up insights:

Screenshots and unique data are for writers what catnip is to cats. We love it. Not only does it save time, it helps writers illustrate points with enriching add-ons, like relevant data and visuals.

Paid

PressPlugs is one of my favorite resources for earning high-authority placements for the clients I work with in the U.K. The platform has received queries from journalists working for some of the biggest U.K. publications, including Metro, The Telegraph, and The Daily Mail.

Like Terkel, PressPlugs is a platform that hosts its own journo requests.

Notably, it is a paid platform. But as someone who works with U.K. clients, I find the small monthly fee is worth the number of opportunities available.

How does PressPlugs work?

You’ll need to start by signing up for a seven-day free trial in order to gain access to the platform.

Once you have an account, you can log in to the platform and access the available media opportunities, which you can filter by category, deadline, or even journalist.

When you find an opportunity that looks relevant to you, you can simply click on it to expand and see the full details.

Request details of an opportunity on PressPlugs

Pros

One of the great things about PressPlugs is that each request details the name of the journalist as well as their direct email. If you’re a PR pro, you can take this information and start building up a database that you can use to pitch relevant ideas and creative campaigns.

Cons

The number of emails you receive from PressPlugs is beyond excessive. You are likely to miss important emails if you keep these turned on. For me, I have to disable the email notifications (one email for every new query posted!) and work directly on the platform.

This platform is designed specifically for U.K. publications. So if you are a U.S. company, this platform may not offer as much value for you as some of the others.

Tips for success

I spoke with Tracy Nolan, co-founder at PressPlugs, to get her top tips for success when using the platform. She had this advice:

Always treat journalists with respect and only go after opportunities where you are a good match. Speculative long shots are not helpful and will mean the journalist will be more reluctant to look at future pitches. Always play the long game and be as helpful as you can.

Final thoughts

Unlike most link building tactics, HARO and other earned media platforms are excellent ways of generating high-quality backlinks and press mentions. Just keep in mind that they require a bit of patience, and you’ll need to provide high-quality responses to the inquiries.

Nevertheless, for the level of effort required compared to the potential gain, it’s definitely worth your time.

Got a favorite I didn’t mention? I want to know! Of course, if you have any questions, ping me on Twitter.

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Related Topics:Alternatives backlinks HARO killer seo

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SEO

The 17 Best Ad Networks For Content Creators In 2024

Published

7 hours ago

December 3, 2023

Max

The 17 Best Ad Networks For Content Creators In 2024

No room for doubt, we find ourselves firmly entrenched in the era of the creator economy.

In today’s digital landscape, the influence wielded by content creators, influencers, and community builders has reached unprecedented heights. Their craft not only resonates with audiences but also opens up diverse avenues for revenue generation.

However, navigating this landscape is far from a walk in the park.

Bloggers, videographers, photographers, and creatives of various stripes are in a perpetual quest for innovative ways to monetize their work amid the unpredictable nature of the digital domain.

Enter display ad networks – a tried-and-true method for creators to maximize earnings while ensuring an exceptional user experience. The key lies in selecting the right one.

In the upcoming sections, we’ll delve into the most promising ad networks for content creators in 2024, equipping you with the tools to monetize your content effectively.

Understanding Ad Networks:

Let’s kick off with the basics: What exactly is an ad network?

An ad network acts as the intermediary between publishers (bloggers, content creators, etc.) seeking to sell ad space and advertisers eager to secure ad placements.

These networks bridge the gap, helping advertisers locate suitable websites aligning with their target audience and goals. Conversely, they enable publishers to connect with advertisers whose content aligns seamlessly with their own.

For bloggers and content creators, ad networks offer a hassle-free opportunity to monetize their content without the intricacies of direct negotiations with advertisers.

Contrary to sponsored posts or affiliate marketing, ad networks provide a more automated, hands-off approach, saving creators both time and stress.

Here’s a glimpse into the typical functioning of ad networks, though the specifics may vary based on your chosen network:

Joining the network: Submit your content for review; the network evaluates your content based on various criteria.
Ad placement: Once approved, the process of placing ads on your site begins. This may involve embedding a code snippet or inviting bids from advertisers.
Earnings generation: Users viewing or clicking on ads lead to revenue for you, as advertisers pay the network for serving their ads.
Payment: The network transfers your earnings through your chosen method, sometimes with a commission deducted.

Exploring Ad Network Types:

While ad network types are ever-evolving, some categories remain prevalent. Here are a few you might encounter:

Vertical Networks: Specialized in specific niches or industries, targeting a highly specific audience.
Premium Networks: Emphasize high-quality ad content, often collaborating with top-tier publishers and high-traffic websites.
Specialized or Inventory-Specific Networks: Focus on specific content types rather than industries, such as video-specific or podcast-only networks.
Targeted Networks: Aim for hyper-specific demographics or user segments, honing in on criteria like location and behavior.
Performance and Affiliate Ad Networks: Prioritize user actions over mere ad display, with payment tied to specific user actions.

Choosing the Right Ad Network:

While ad networks offer a recognizable avenue for income, not all are created equal. Consider the following factors:

Audience and Niche: Ensure alignment with your content and audience.
Ad Formats: Select networks offering ad types, sizes, and placements that suit your preferences.
Revenue Models: Understand payment models (revenue share, CPM, CPC, CPA) and choose what aligns with your goals.
Traffic Requirements: Be mindful of minimum traffic requirements, choosing a network that suits your platform’s reach.
User Experience: Prioritize networks that enhance user experience, delivering non-intrusive, relevant ads for increased audience satisfaction and revenue.

1. Google AdSense

Screenshot from GoogleAdsense, October 2023 The 17 Best Ad Networks For Content Creators In 2024

For those embarking on the journey of ad monetization, Google AdSense stands out as an excellent choice. As a product of Google, it reigns supreme among ad networks, appreciated especially by beginners for its user-friendly interface.

What makes it particularly enticing for novices is the absence of a minimum traffic requirement, and the fact that joining the self-service platform comes at no cost.

Once you secure approval, initiating the display of ads is as simple as embedding a code snippet into your site. The Auto Ads feature adds to the convenience, allowing effortless automation of ad placement on your website or selective deactivation for specific pages.

Google AdSense presents a diverse range of ad formats, including display, text, in-feed, and in-article ads. Moreover, it offers personalization options such as contextual and behavioral targeting.

Despite its user-friendly appeal, navigating Google AdSense comes with its set of challenges. Obtaining approval can be a rigorous process due to Google’s stringent policies and guidelines. Additionally, even after approval, there is a lingering risk of account suspension for any policy violations.

To cash in your earnings, a minimum of $100 must be accumulated. While AdSense does offer a decent income, it falls short in terms of revenue potential compared to some alternative platforms.

Here’s a breakdown of the revenue share: 68% goes to site owners, while 32% goes to Google AdSense. The payment model is based on cost-per-click (CPC), and fortunately, there are no traffic requirements to contend with.

Key Features:

Responsive Ads: AdSense ensures that your ad units automatically adjust to the user’s device, guaranteeing a seamless user experience.
Insights and Analytics: Dive into detailed performance reports to glean valuable information on your ads’ effectiveness. Track metrics like views, clicks, revenue, and more to optimize your ad placements.
Ad Review Center: Take control of the ads displayed on your site by utilizing the ad review center. This feature empowers you to review, approve, or deny specific ad categories, shaping the content that aligns with your platform’s ethos.

2. Media.net

Screenshot from media.net, October 2023

If you find yourself seeking an alternative to Google AdSense, look no further than Media.net. Powered by the dynamic duo of Yahoo! and Bing, this platform boasts an extensive pool of advertisers, making it an excellent choice to complement your AdSense endeavors.

Media.net has gained recognition for its emphasis on contextual ads. Unlike targeting ads based on user interests, it aligns with the content on your page, a strategy believed to enhance user engagement and clickthrough rates (CTRs). Picture this: If your blog explores serene beaches, Media.net might showcase ads for beach towels to your audience.

Much like AdSense, Media.net comes without a price tag and has no traffic requirements for joining. It offers a vast array of ads, optimized for seamless viewing on mobile devices.

One distinctive advantage of Media.net is its dedicated account managers, providing assistance with setup, issue troubleshooting, and optimization tips. This support sets it apart from many other platforms.

However, it’s essential to be aware of a few downsides, including a somewhat challenging approval process, a learning curve, a minimum payout threshold of $100, and limited payment options, confined to Payoneer or wire transfer.

It’s noteworthy that Media.net tends to shine brightest for sites in specific niches like health, tech, and finance. Sites outside these niches might experience comparatively lower earnings than on alternative platforms.

Here’s a snapshot of its features:

Dynamic Optimization: Media.net optimizes between various ad types to maximize the impact of your impressions, tailoring them to your audience.
Sizeless Ads: Publishers enjoy the flexibility to create ads with custom sizes and designs, ensuring a perfect fit for their site.
“Sticky” Ads: The platform introduces ads that stay fixed to the screen as users scroll or in-content ads automatically woven into your content, enhancing viewability.

3. Raptive (Formerly AdThrive)

Screenshot from Raptive, October 2023

Formerly known as AdThrive, Raptive has solidified its position as one of the most coveted ad networks for content creators, particularly those navigating the realms of travel, lifestyle, food, and parenting.

Renowned for catalyzing substantial revenue growth through meticulous ad placement and performance optimization, Raptive distinguishes itself by prioritizing publishers. Creators can expect to receive payment irrespective of whether Raptive has received payment from its advertisers.

Among the advantages of Raptive are a dedicated support team catering to creators, flexible payment options, personalized site recommendations, the capability to host and monetize video content, and a user-friendly dashboard offering insights into earnings and impressions.

However, like any platform, there are certain drawbacks to consider.

Foremost, Raptive sets a high bar for entry, necessitating a minimum of 100,000 pageviews to qualify for its traffic requirements. This requirement can pose a challenge for newer or smaller creators.

Additionally, Raptive predominantly caters to English content, with a prerequisite for a majority of traffic originating from the US, CA, UK, AU, or NZ. Some reports indicate that Raptive might have a high ad density, potentially impacting the user experience, a factor creators need to weigh.

Breaking down the revenue share, 75% goes to site owners, while 25% goes to AdThrive. The payment model operates on a cost-per-click (CPC) basis, and the traffic requirement is set at 100,000 pageviews per month.

Key Features:

Auto Ad Placement: Raptive’s algorithms ensure that ads are automatically positioned for optimal performance.
Experimentation: Creators can engage in A/B ad testing, experimenting with various ad types and placements to find the most effective combination.
Learning Resources: Raptive enriches creators with a range of expert webinars, tutorials, and articles, empowering them to enhance their earnings through insightful guidance.

4. Adcash

Screenshot from Adcash, October 2023

Adcash stands out as a self-serve ad network designed to cater to the needs of both creators and advertisers, with a global reach that spans across diverse audiences.

Its reputation is anchored in the extensive array of traffic sources and ad formats it offers. From pop-unders, native ads, and interstitials to display ads, banners, push notifications, and beyond, Adcash provides a comprehensive toolkit.

This global perspective translates into a significant advantage for content creators, enabling them to connect with users in more than 196 countries – a testament to the platform’s adaptability.

Beyond global reach, Adcash boasts real-time performance reporting, optimization tools, and a noteworthy feature: anti-adblock technology. This technology empowers creators to continue generating revenue from visitors who employ ad-blocking tools.

Getting started with Adcash is relatively straightforward, and the platform supports multiple payment options.

However, like any platform, Adcash presents certain considerations. Some ad formats, such as interstitials or pop-unders, might impact the user experience negatively. The minimum payment threshold is set at $25 USD/EUR, and the CPM rates, while competitive, tend to be slightly lower than the market average.

Here are some key attributes of Adcash:

Anti-Adblock Technology: A unique feature that allows ads to be shown to users, even when they are utilizing ad-block tools.
High Fill Rate: Adcash maintains consistently high fill rates, ensuring creators can monetize a significant portion of their impressions.
Live Reporting: The Publisher Platform Reports section in Adcash offers live reporting, allowing creators to track revenue in real-time as it accrues.

5. Amazon Publisher Services

Screenshot from Amazon Publisher Services, October 2023

Amazon Publisher Services offers publishers and content creators a comprehensive suite of tools designed to streamline the management of their ad inventories and optimize content monetization.

One of its major draws is the gateway it provides to Amazon’s expansive advertising ecosystem. Content creators can leverage cloud-based solutions such as the transparent ad marketplace, unified ad marketplace, and shopping insights. Additionally, creators gain access to Amazon’s substantial ad demand, enhancing their revenue potential.

However, it’s crucial to note that Amazon Publisher Services is tailored more towards established creators with significant website traffic, as it mandates a minimum of 5,000 unique daily visits. For newcomers, the platform might appear daunting due to its complexity, requiring time and technical know-how for effective implementation.

Breaking down the features:

Transparent Ad Marketplace (TAM): Amazon’s server-side header bidding solution takes a cloud-based approach, enhancing speed and efficiency in ad transactions.
Unified Ad Marketplace (UAM): This feature empowers creators to efficiently manage multiple demand partners, securing optimal bids for their inventory by consolidating demand from various sources.
Shopping Insights: A distinctive attribute providing data insights based on shopping behaviors. This allows publishers to fine-tune their delivery strategies for maximum optimization.

While the revenue share and payment model details are undisclosed, Amazon Publisher Services operates on a cost-per-thousand-impressions (CPM) basis. The minimum traffic requirement is set at 5,000 unique daily visits, reinforcing its focus on creators with substantial online presence.

6. PropellerAds

Screenshot from PropellerAds, October 2023

PropellerAds stands out as a welcoming ad network tailored for beginners, with a primary focus on display ads. Its appeal lies in its user-friendly interface and hassle-free onboarding process – no minimum traffic threshold required.

The platform boasts a global reach and an extensive advertiser pool, ensuring publishers from various regions can capitalize on its monetization options. PropellerAds offers a diverse range of ad formats, spanning popunders, push notifications, native banners, interstitials, and more.

Employing a combination of technology and manual reviews, PropellerAds diligently monitors the quality and content of ads. This proactive approach enables the removal of any unsafe or suspicious content, ensuring that the right ads reach the right audience.

Additional advantages of PropellerAds include a 100% monetized inventory, providing creators with flexible payment options, dedicated account manager assistance, and access to optimization tools.

However, there are certain considerations to bear in mind. PropellerAds has been noted for its lenient approach with advertisers, raising concerns about the potential for low-quality and intrusive ads. It’s also predominantly limited to display ads, which may be a relevant factor for some creators.

Here’s a closer look at the key features:

Real-time Reporting: PropellerAds provides instant access to real-time reporting, allowing creators to track the performance of their ads with immediacy.
Account Manager: While this benefit is more limited to larger publishers, those eligible can enjoy the assistance of a dedicated account manager to address concerns and optimize performance.
Referral Program: PropellerAds introduces a referral program, enabling users to boost their earnings by referring fellow creators to the network.

7. Infolinks

Screenshot from Infolinks, October 2023

Infolinks positions itself as an ad network with partnerships with some of the globe’s major advertisers, including Amazon, Microsoft, and eBay.

What sets this network apart is its specialization in cutting-edge, “intent-driven” banner ad formats meticulously designed to seamlessly integrate with website content, combating banner ad blindness. These distinct ad types go by names like InFold, InText, InTag, InFrame, and InScreen.

For creators seeking to diversify beyond traditional banner ads or explore alternatives, Infolinks presents itself as a compelling option. The absence of minimum traffic requirements means creators of all sizes can easily join, and the setup process is straightforward.

An interesting facet is that Infolinks allows you to use its ads on the same website alongside AdSense ads, offering the potential for a synergistic income boost.

However, like many ad networks, the potential impact on the user experience is a key consideration. While Infolinks’ non-traditional formats are less intrusive than large banners or pop-ups, they can still influence the overall user experience.

It’s important to note that Infolinks maintains a $50 minimum payment threshold, provides relatively limited customization options compared to some platforms, and may not match the earning potential of other networks.

Here are some key features:

InText: This ad format scans content, highlighting relevant keywords. When users hover over these keywords, relevant ads are displayed.
InFold: Overlay ads that often appear as a footer ad in relation to search intent.
InTag: This ad type compiles your content’s most valuable keywords into a tag cloud on the page. Users can view relevant ads by hovering over a keyword.
InFrame: Banner ads strategically placed in the margins of your website’s page, utilizing previously unused screen space.

The revenue share with Infolinks is 70% to publishers and 30% to Infolinks, and the payment model encompasses CPM, CPC, CPA, CPV, CPI, and Auction. Importantly, there are no traffic requirements for creators to get started.

8. Monumetric

Screenshot from Monumetric, October 2023

Formerly recognized as The Blogger Network, Monumetric emerges as an enticing choice for publishers able to meet the minimum traffic benchmark of 10,000 pageviews per month.

Monumetric stands out for its extensive pool of advertisers, offering a lucrative earning potential coupled with a diverse array of ad formats. This flexibility allows you to tailor your ad choices to align seamlessly with your audience and content.

A notable advantage of Monumetric lies in its dynamic approach. Rather than presenting a single static ad per user session, it continually delivers different relevant units based on the audience, enhancing engagement.

Perhaps the standout feature is the personalized service extended by Monumetric to content creators, bloggers, and publishers leveraging its services. The Monumetric team offers support to comprehend your goals, collaborate on an ad revenue strategy, and even assist in its setup.

On the flip side, there are a few considerations. Beyond the minimum traffic prerequisites, there is a one-time setup fee of $99 to join Monumetrics, although this is waived for those surpassing 80,000 monthly pageviews. The payout schedule operates on a net-60-day basis, with a minimum payout threshold of $10. A critical point to note is that Monumetric exclusively supports WordPress and Blogger websites.

Key Features:

Dynamic Ads: Monumetric’s approach involves dynamic ad placements tailored to the audience and content.
Managed Ad Platform: The company distinguishes itself by offering hands-on support, managing the placement and oversight of your ads.
Personal Support: Monumetric provides one-on-one attention through its dedicated team, aiding in the development of a customized ad strategy for your blog.

The revenue share with Monumetric can reach up to 70% for publishers, and the payment model operates on a CPM basis. Meeting the traffic requirement of 10,000 pageviews per month is essential to unlock the benefits of this platform.

9. Taboola

Screenshot from Taboola, October 2023

Taboola stands out as a frontrunner in the realm of content recommendations and suggestions. Wondering what that entails?

Consider the last time you perused a blog or article, and at the bottom, you encountered a section suggesting other articles or videos from external sources. These are native ads, also known as sponsored links, often facilitated through an ad network like Taboola.

By enrolling in Taboola, publishers and creators grant the network the authority to present ads through native content suggestions, be they articles or videos.

The advantage of this advertising approach lies in its seamless integration with your site’s content, delivering a more organic user experience compared to disruptive banner ads.

Taboola empowers you to curate the types of content presented to your audience, offering an uncomplicated setup process and the potential for substantial earnings.

However, there’s a noteworthy drawback: Taboola imposes a significantly high minimum traffic requirement for enrollment. Qualification necessitates a minimum of 500,000 pageviews on your blog each month. If this threshold seems daunting, you’re not alone.

For those who meet the criteria, it’s important to be aware that some suggested content on your site may not align perfectly or could be perceived as spam.

Key Features:

Native Ad Format: Taboola’s ads are meticulously crafted to blend seamlessly with your site’s content, minimizing disruption to your users.
User-Friendly Interface: The platform offers a straightforward and easy-to-use interface, streamlining the process for publishers and creators.
Content Discovery Engine: Taboola’s algorithm delves into the interests of your audience, curating content recommendations that align with those interests, ensuring the most relevant suggestions.

Revenue is shared on a 50-50 basis, with 50% going to publishers and the remaining 50% to Taboola. The payment model encompasses CPC and CPM. To unlock Taboola’s features, meeting the minimum traffic requirement of 500,000 pageviews per month is imperative.

10. Revcontent

Screenshot from RevContent, October 2023

If you’re eyeing the content recommendation space but find Taboola’s minimum traffic requirements a bit steep, consider exploring Revcontent!

With a more attainable minimum threshold of 50,000 pageviews per month, Revcontent emerges as a viable option for bloggers and content creators. While it may not match Taboola’s scale, Revcontent positions itself as a robust competitor, emphasizing performance and quality.

Revcontent distinguishes itself by offering publishers unique customization options, allowing them to ensure that native ads seamlessly align with their site’s design and branding. The network provides various placement options, ranging from the bottom of blog posts to newsletters and even video ads.

Known for its stringent approval process, Revcontent ensures a focus on quality content and sensible placements, enhancing the overall user experience.

However, there are considerations. Despite having a considerably lower minimum monthly traffic requirement, hitting the 50,000-pageviews threshold still requires a decent amount of traffic. The approval process, while maintaining quality, may pose challenges for some creators. While not as expansive as competitors like Taboola and Outbrain, Revcontent has a minimum payout of $100.

Key Features:

Widget Customization: Revcontent allows publishers to customize the appearance of content on their site through widget customization.
Content Recommendation Technology: The platform employs a proprietary algorithm to ensure that recommendations are both relevant and engaging for the audience.
Viral Content Discovery: Recognize a piece of content with viral potential? Revcontent provides a feature allowing publishers to promote such content, maximizing revenue opportunities.

The revenue share with Revcontent leans heavily towards publishers, with an 80-20 split in favor of creators. The payment model encompasses CPC and CPM, and the minimum traffic requirement is set at 50,000 pageviews per month.

11. BidVertiser

Screenshot from BidVertiser, October 2023

If you’re exploring options beyond the major players in the advertising realm, BidVertiser, a direct advertising network, might pique your interest.

Having launched in 2003, BidVertiser has expanded its reach to serve over 80,000 publishers and advertisers globally. It offers a diverse array of ad formats, including slider ads, popunder ads, and native ads.

What sets BidVertiser apart is that creators earn not only for clicks on ads but also receive additional income if those clicks lead to conversions or sales for the advertiser.

BidVertiser boasts a low payment threshold of $10, coupled with no minimum traffic requirements. Similar to Revcontent, it equips creators with tools for customizing the design of ad units, ensuring seamless integration with their websites and content. Additionally, it maintains a 100% fill rate.

An appealing aspect of BidVertiser is its automated approval process. Meeting the joining requirements results in instant approval, enabling creators to commence revenue generation promptly.

However, BidVertiser does have its drawbacks. The ads it serves may not always align perfectly with your audience, as it lacks contextual targeting, potentially leading to lower click-through rates. Creators are required to provide a list of preferred advertisers; otherwise, BidVertiser randomly selects them. While BidVertiser has a global reach, those with non-US traffic may not experience substantial earnings.

Key Features:

Direct Advertising Platform: Facilitates direct connections between creators and advertisers, eliminating middlemen.
Geo-Targeting: Enables publishers to segment their audience based on demographics and geography, presenting targeted ads for enhanced revenue generation.
Transparency: BidVertiser provides creators with comprehensive details on incoming bids, winning bids, and revenue earned, ensuring transparency in the process.

BidVertiser’s revenue share remains undisclosed, and it operates on a CPC, CPM, and CPA payment model. Importantly, there are no traffic requirements for creators to join.

12. Mediavine

Mediavine stands out as a preferred ad network for numerous bloggers and content creators, celebrated for its commitment to optimizing earning potential while ensuring a positive user experience for audiences.

Let’s delve into the advantages.

Mediavine boasts faster ad delivery compared to many other ad networks, resulting in reduced wait times for users to view ads. Remarkably, Mediavine asserts that its ads load 200% faster than those of competitors.

Prioritizing user experience extends to other facets, including SEO-optimized website scripts and high-quality ad placements striking a balance between revenue generation and user experience.

Renowned for having some of the highest revenue per mille (RPM) in the industry, Mediavine features a substantial pool of top publishers and advertisers. It further fosters a robust community of creators who not only support one another but also engage in mutual learning and networking at conferences and events.

Similar to many ad networks, Mediavine does have a notable downside – its minimum traffic requirement. While not as daunting as some, a minimum of 50,000 sessions per month, predominantly from the USA, is necessary for qualification.

Additionally, Mediavine mandates 100% exclusivity from its publishers, meaning concurrent usage of other ad networks on the same site is prohibited.

Key Features:

Strong Community: Publishers gain access to Mediavine’s dedicated Facebook group, facilitating networking with industry experts and fellow content creators.
Dynamic Ad Placements: Mediavine prioritizes high-quality ads, emphasizing a superior user experience and enhanced viewability.
Transparent Reporting: Both creators and advertisers benefit from detailed insights and analytics provided by Mediavine. The platform includes a dashboard showcasing top posts and RPMs.

Mediavine operates on a revenue share model, with 75% allocated to publishers and 25% to Mediavine. The payment model is based on CPM, and the traffic requirement for qualification is set at 50,000 monthly sessions.

13. Adsterra

Screenshot from Adsterra, October 202

Adsterra stands out as a reputable and dependable ad network, providing global coverage and serving as a compelling alternative to larger networks. It particularly caters to creators seeking extensive worldwide coverage and a diverse range of ad types.

Presenting itself as the premier ad network for publishers, Adsterra boasts a swift 10-minute approval process, a 100% fill rate, and a network comprising over 12,000 advertisers. Notably, there is no minimum traffic requirement for joining.

As a self-serve platform, Adsterra ensures ease of use, offering publishers a selection of ad types such as Popunder, social bar, in-page push, native banners, and standard banners. Beyond typical desktop and mobile website traffic, Adsterra allows monetization of social and mobile app traffic.

Adsterra brings additional advantages, including a three-level anti-fraud system for a secure experience, flexible payment options tailored to individual needs, and a Partner Care support system. The support system provides 24/7 multilingual chat assistance for users.

On the downside, Adsterra maintains a minimum payment threshold of $100, and CPM rates may vary based on location.

Key Features:

Referral Program: Adsterra offers a referral program for publishers, enabling them to earn 5% of the revenue generated from anyone they refer.
Strong Security: Employing a combination of in-house and third-party fraud detection tools, along with manual human reviews, Adsterra is committed to providing top-notch security.
Customer Support: With 24/7 support available in multiple languages, Adsterra ensures assistance is readily accessible for its users.

Adsterra operates with an undisclosed revenue share model and supports various payment models, including CPC, CPM, CPI, CPA, and CPL. Notably, there are no traffic requirements for publishers to join.

14. Sovrn (Formerly VigLink)

Screenshot from Sovrn, October 2023

Sovrn operates as a supply-side platform (SSP), providing a suite of tools and services to publishers and creators for effective content monetization. Its approach integrates traditional ad-serving techniques with advanced methods such as automated affiliate linking, powered by VigLink, a company acquired by Sovrn.

Creators utilizing Sovrn gain access to the Sovrn Data Collective, recognized as the “world’s largest publisher collective for deep consumer insights and enriched audience data.” Currently serving over 60,000 sites, Sovrn offers an array of services including an ad exchange, ad management, and more.

Setting up Sovrn’s tools and integrating them with your website is a straightforward process. Notably, Sovrn can automatically convert relevant links to affiliate links, even on older content. The platform provides customizable ad formats to suit your audience.

While Sovrn does not impose minimum traffic requirements for joining, it does have a minimum payout threshold set at $25 ($50 for wire transfer). The approval process is relatively strict, and payments follow a net-60 structure.

Key Features:

Signal: Sovrn’s Signal feature empowers publishers to delve into their audience’s behavior, utilizing these insights to tailor their ad units.
Automated Affiliate Conversion: Formerly known as VigLink, this feature enables the automatic conversion of standard links into affiliate links.
Access to Sovrn Data Collective: Publishers can leverage data from Sovrn’s collective to understand which ads audiences are engaging with, aiding in revenue optimization.

Sovrn operates on a revenue share model, allocating 75% to publishers and retaining 25%. It supports various payment models, including CPM, CPC, and CPA. Sovrn does not impose traffic requirements for participation.

15. BuySellAds

Screenshot from BuySellAds, October 2023

BuySellAds operates as an ad marketplace, facilitating revenue generation for publishers by directly connecting them with advertisers across websites, newsletters, and podcasts.

The process involves publishers listing their available ad inventory and CPM in a centralized marketplace. Advertisers can then submit bids for these ad placements, with creators reviewing and approving the proposed creative before the ads go live on their sites.

BuySellAds prides itself on offering an easy-to-use platform, featuring non-disruptive ad types, contextual brand sponsorships aligned with content, and a dependable payment schedule.

While the platform offers numerous advantages, there’s a slight learning curve for beginners. Additionally, there are minimum payment thresholds, ranging from $20 for PayPal to $500 for wire transfer.

Key Features:

Range of Products: Creators can monetize various platforms, including websites, newsletters, and podcasts.
Pricing Control: Publishers have the flexibility to set their own rates through BuySellAds, giving them more control over their earnings.
Marketplace: BuySellAds’ marketplace facilitates direct connections between publishers and advertisers, ensuring that ad placements align with the goals of both parties.

BuySellAds operates on a revenue share model, allocating 75% to publishers and retaining 25%. The payment model is primarily based on CPM, and there are no specific traffic requirements for participation.

16. Ezoic

Screenshot from Ezoic, October 2023

Ezoic stands out as a technology-driven ad network that harnesses the power of AI to optimize ad placements, enhance revenue, and maintain a positive user experience for publishers.

As a Google Certified Publishing Partner, Ezoic adheres to industry standards in serving ads on websites. It distinguishes itself by being the first in the industry to integrate AI and machine learning into its features. These technologies enable Ezoic to conduct tests on various ad placements, formats, and sizes, determining the most effective formula for publishers to maximize earnings while ensuring a superior user experience.

Ezoic provides creators with the flexibility to choose placeholders for ad locations or specify user experience metrics, such as page load time. The AI considers these preferences when deciding how to serve ads to the audience. Notably, there is no minimum traffic requirement for signing up, and Ezoic caters to global traffic, allowing creators to generate income from diverse sources.

However, it’s important to note that significant earnings may be more likely with US traffic, and there might be a learning curve as creators familiarize themselves with Ezoic’s tools. Temporary performance issues may also arise as Ezoic experiments with different layouts and placements to optimize results.

Key Features:

Mediation: Ezoic’s Mediation feature enables publishers to integrate and manage multiple ad networks, including Google AdSense, alongside Ezoic. This allows networks to compete for ad inventory, ensuring creators receive the highest possible bids.
Leap: An exclusive toolset, Leap provides creators with insights and tips to improve speed metrics, page load times, and Core Web Vitals scores.
Humix: An innovative video tool that allows creators to share and display videos from other publishers on their own website.

Ezoic operates on a revenue share model, allocating 90% to publishers and retaining 10%. The payment model includes CPM and Earnings Per Thousand Visitors (EPMV). The traffic requirement for participation is 10,000 monthly visitors.

17. RevenueHits

Screenshot from RevenueHits, October 2023

RevenueHits distinguishes itself as a self-service, performance-driven ad network tailored for creators with high-intent audiences likely to engage in actions like making purchases or signing up for advertisers.

The core of RevenueHits’ model revolves around a performance-based approach, particularly emphasizing cost per action (CPA). In this framework, creators earn income when users click an ad on their site and successfully complete an action, such as making a purchase or signing up for the advertiser’s service.

Key Highlights:

CPA Model: Publishers receive payments based on user actions, such as sales, sign-ups, registrations, form fills, or other predefined activities.
Ad Formats: RevenueHits offers a range of ad formats, including display banners, shadow box, floating banners, footer sticky, in-page push, and more.
Referral Program: Creators can participate in a referral program, earning up to 10% of the earnings generated by publishers they refer for a year.

Noteworthy Aspects:

No Minimum Traffic Requirement: RevenueHits welcomes publishers without a minimum traffic requirement, offering flexibility in participation.
High Earnings Potential: With payouts of up to $50 per acquisition, there is a substantial earnings potential for creators, especially those with a high-intent audience.
Payment Thresholds: Publishers should be aware of minimum payment thresholds, set at $20 for PayPal and $500 for wire transfers.
Payment Model: RevenueHits operates on multiple payment models, including CPA, CPL (Cost Per Lead), and CPM (Cost Per Mille).
Ad Quality and User Experience: While RevenueHits presents an opportunity for earnings, it may not have the same reputation for high-quality ads that prioritize a positive user experience compared to some other networks.
Undisclosed Revenue Share: The specific revenue share percentage that RevenueHits retains is undisclosed.

In summary, RevenueHits offers an alternative approach with a focus on performance-driven models, making it suitable for creators seeking opportunities based on user actions. The absence of a minimum traffic requirement and the potential for high earnings based on user conversions contribute to the appeal of this ad network. However, creators should consider the trade-offs, including the minimum payment thresholds and potential variations in overall earnings.

Selecting the right ad network is a crucial decision for content creators, bloggers, and publishers. The process involves understanding the nuances, weighing the pros and cons of each platform, and grasping their diverse payment models and methods.

The key factor is ensuring that the chosen platform aligns with your content goals and values. Before making a decision, it’s essential to clarify what matters most to you – whether it’s the quality of ads, user experience, or payout frequency – and verify that these priorities are reflected in the ad network you opt for.

Whether you’re a novice blogger embarking on the journey to monetize your content or an experienced creator reevaluating your revenue strategy, this guide aims to assist you in making well-informed decisions to maximize your earnings.

SEO

State Of Marketing Data Standards In The AI Era [Webinar]

Published

1 day ago

December 2, 2023

Max

State Of Marketing Data Standards In The AI Era [Webinar]

Claravine and Advertiser Perceptions surveyed 140 marketers and agencies to better understand the impact of data standards on marketing data, and they’re ready to present their findings.

Want to learn how you can mitigate privacy risks and boost ROI through data standards?

Watch this on-demand webinar and learn how companies are addressing new privacy laws, taking advantage of AI, and organizing their data to better capture the campaign data they need, as well as how you can implement these findings in your campaigns.

In this webinar, you will:

Gain a better understanding of how your marketing data management compares to enterprise advertisers.
Get an overview of the current state of data standards and analytics, and how marketers are managing risk while improving the ROI of their programs.
Walk away with tactics and best practices that you can use to improve your marketing data now.

Chris Comstock, Chief Growth Officer at Claravine, will show you the marketing data trends of top advertisers and the potential pitfalls that come with poor data standards.

Learn the key ways to level up your data strategy to pinpoint campaign success.

View the slides below or check out the full webinar for all the details.

Join Us For Our Next Webinar!

SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend

Join us and learn a unique methodology for growth that has driven massive revenue at a lower cost for hundreds of SaaS brands. We’ll dive into case studies backed by real data from over $150 million in SaaS ad spend per year.

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SEO

GPT Store Set To Launch In 2024 After ‘Unexpected’ Delays

Published

2 days ago

December 2, 2023

Max

GPT Store Set To Launch In 2024 After 'Unexpected' Delays

OpenAI shares its plans for the GPT Store, enhancements to GPT Builder tools, privacy improvements, and updates coming to ChatGPT.

OpenAI has scheduled the launch of the GPT Store for early next year, aligning with its ongoing commitment to developing advanced AI technologies.
The GPT Builder tools have received substantial updates, including a more intuitive configuration interface and improved file handling capabilities.
Anticipation builds for upcoming updates to ChatGPT, highlighting OpenAI’s responsiveness to community feedback and dedication to AI innovation.

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