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Pinterest Announces New Activations for Mental Health Month, Along with New In-App Support Resources

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Pinterest has announced a new slate of events and activations for Mental Health Awareness Month, including an expansion of its in-app mental health support tools and an IRL life ‘Pinterest haven’ in NYC.

First off, Pinterest is launching a ‘Mind Your Wellness’ group board, which will highlight content focused on mental health and emotional wellbeing.

Creators from around the world will contribute to the board, providing a breadth of resources to help Pinners in need.

Pinterest is also partnering with the Mental Health Coalition (MHC) to highlight additional resources and content.

“The organization will join dozens of Creators in sharing their ideas and best practices on mindfulness, living with intention and digital wellness. This content can be found in our Mind Your Wellness group board, including our newest Pinterest Havens: A Whole Mood.”

Pinterest 'A Whole Mood'

The latter is also the focus of a new, immersive experience in the real world, with a Pinterest bringing its haven to life in New York.

“The activation will showcase six different installations and will feature speakers including iconic fashion clothing designer and Mental Health Coalition founder Kenneth Cole, Stop the Shame founder Shanti Das, and experts from wellness concept HealHaus, to name a few.”

Pinterest has experimented with various real world installations, but this is the first with a focus on mental health, addressing rising demand from Pinners (‘feeling stressed’ searches have increased 8X over the past year) and ongoing need for additional resources and assistance, where possible.

Finally, Pinterest is also expanding its compassionate search tools to 11 more markets.
Compassionate search, which Pinterest first launched in 2019, provides links to a collection of interactive activities and tools to help Pinners connect with supportive resources when they go searching for related terms.

“For example, if Pinners search for content that indicates they may be feeling down like “sad quotes” or “work anxiety’, they will see a prompt asking if they’d like to be guided through steps to practice self-compassion.”

Up till now, the option has only been active in 12 regions, but from this week, the feature will also be available to users in France, Italy, Spain, Austria, Switzerland, Japan, Sweden, Mexico, Argentina, Colombia and Chile. Users can also find the same resources by searching the hashtag #PinterestWellbeing.

Mental Health Awareness Month is an increasingly important event, as we work to remove the stigmas associated with mental health, and help more people find the help and support that they need. Many mental health concerns have been exacerbated by the pandemic, and with social platforms becoming an increasingly important connective tool, they can often become people’s primary link to the outside world, and are therefore increasingly influential on this front.

As such, all platforms have a duty of care, to at least some degree, to provide links to resources and assistance tools to help people get help when they need.

Pinterest has been developing its systems on this front for some time, and these new additions and expansions are another positive step.

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TikTok Encourages Creators To Make Longer Videos, With Focus On Ad Revenue 11/30/2023

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TikTok Encourages Creators To Make Longer Videos, With Focus On Ad Revenue 11/30/2023

With a need to expand its advertising business, TikTok is now fully focused on the output of long-form videos.

A new report by The Information shows the company’s recent efforts to convince
creators to put out longer videos in order to provide more room for ad placements.

According to the …



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X Adds Option To Embed Videos in Isolation From Posts

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X Adds Option To Embed Videos in Isolation From Posts

Next time you go to embed an X post, you may notice a new step:

Now, X will enable you to choose whether you want to embed the video element in isolation, or the whole post, as normal.

And if you do choose to embed just the video (or GIF), it’ll look like this:

Which could be a helpful way to present X-originated video on third-party websites, and add context to, say, your blog post, without the clutter of the full X framing.

But it could also reduce brand exposure for X, which is likely why Twitter didn’t enable this before, though it did once provide an “embedded video widget” which essentially served the same purpose.

X embeds

Twitter gradually seemed to phase that out as the platform evolved, and there’s no specific reason that I can find as to why it removed it as an option. But either way, now, it’s back, so you have more options for using X-originated content, and putting more focus on video elements specifically.

Though I don’t know why they didn’t also take the opportunity to remove the ‘Tweet’ reference. Since the re-brand to X, the platform seems to have gone to little effort to weed out all the tweet and bird terminology, but then again, with 80% fewer staff, that’s probably understandable as well.



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TikTok stars are using Fanova to generate income from social media

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TikTok stars are using Fanova to generate income from social media

Image courtesy of Fanova

Opinions expressed by Digital Journal contributors are their own.

In recent years, Latin American influencers and content creators have witnessed a remarkable surge in popularity. Despite boasting substantial and highly engaged fan bases, these influencers often find themselves in the shadows, overlooked for lucrative brand deals and partnerships. This oversight is especially pronounced, given their substantial influence over a diverse, global audience.

The moment is ripe for these creators to carve out a dedicated space where they can effectively monetize their exceptional talents. Such a platform would empower Latin American influencers and create fresh opportunities for profound collaborations and enhanced engagement with audiences worldwide.

This is where Fanova comes into play, revolutionizing the Latin American creator economy. In an environment where the creator market is still in its nascent stage, and many talented individuals remain underserved, Fanova is pioneering a new era for creators to make real money doing what they love.

Latin America’s creative minds have often found their potential hindered by a lack of opportunities. Fanova is here to break the barriers and provide a platform that allows them to monetize their content and recognize the value of their unique talents. The creator economy in the region is brimming with untapped potential, and Fanova seeks to unleash it. Creators with massive, loyal followings often find themselves unable to monetize their social media presence effectively or are overlooked by brand deals. Fanova aims to change that narrative.

With Fanova, creators have the freedom to set their monthly subscription prices, giving them the ability to provide exclusive content to their most devoted fans while ensuring a steady, reliable income month after month. Additionally, they have the flexibility to establish their own pricing for direct messages, creating a direct avenue for intimate one-on-one interactions with their followers.

By using Fanova, creators can deepen their connection with their audience by sharing a wide range of captivating content, such as behind-the-scenes glimpses, travel adventures, workout routines, insightful blogs, engaging podcasts, exclusive photos, and much more. It’s a dynamic platform that enables creators to monetize their craft and foster a stronger, more personal bond with their fan base.

Fanova is attracting top talent in the Latin American creator economy. Melissa Andress recently joined the platform. Renowned as @melissaandress on Instagram and @melipandaa on TikTok, Melissa boasts a significant and dedicated following of 1.6M and 13.7M followers, respectively. She uses Fanova to share daily behind-the-scenes of her life with her followers, treating it like a private story.

“I was immediately interested in the general concept of this platform: having a place to document behind-the-scenes content and not relying solely on brand deals seemed great to me,” Melissa explained.

Her impressive online presence has contributed to Fanova’s success in a significant way. Her engagement and credibility have introduced countless new creators and users to the platform.

Fanova is already leaving its mark in the Latin American creator economy, having attracted 150 creators. Even more impressive, Fanova has paid out over $100,000 to these creators. This is not just a promise; it’s a proven reality.

Fanova is a clean subscription platform, so nudity and explicit content is not permitted. The platform employs a team of moderators as well as artificial intelligence to monitor content.

For creators in Latin America, Fanova represents a new beginning. It’s an opportunity to be part of a transformative journey where your passion can be your paycheck. It’s a place where talent meets technology, and creators are valued. The new application is leading the charge to monetize content in Latin America, one passion at a time. For more information, visit www.fanova.io.



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