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TikTok’s Working on a New ‘Clear Mode’ Which Removes App Function Buttons from the Playback Window

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TikTok's Working on a New 'Clear Mode' Which Removes App Function Buttons from the Playback Window

You ever watch a TikTok video where the on-screen text or other detail is obscured by the username, the profile bubble, the like count, hashtags, description, etc?

There may soon be a solution – check this out:

As you can see in these screenshots, posted by @aj_malakai (and shared by Matt Navarra), TikTok is currently testing a new ‘Clear Mode’ option, which, when selected, would display your chosen video without the app function buttons and video description details on screen.

That could improve the viewing experience overall, but there could also be some negatives in this revised UI approach.

For one, it would make likes, comments and sharing less immediate, which could reduce engagement, while it would also open up opportunities for screenshots without the user details on screen, which could lead to new conflicts with TikTok’s creator community (TikTok’s already working to appease creators on the revenue front).

And then there are TikTok’s ad content and in-stream shopping options. Removing these would directly harm TikTok’s business – so in many ways, it seems like a potentially good idea for users, but not a great one from any other perspective.

That’s likely why TikTok’s relatively non-committal about the trial at present.

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As reported by TechCrunch:

TikTok said it doesn’t have much to share on the test at this time. Considering clear mode is in limited testing, it’s unknown when or if TikTok plans to roll it out more widely.

I would hazard a guess that this won’t ever get released, and if it does, it will only be available on an individual video basis, so you won’t be able to make it your default viewing setting. Which means that you’d need to tap through and switch to Clear Mode every time you want to use it, which most people just won’t do.

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Considering that, maybe it could get a launch, if TikTok sees that it won’t cause major disruption to its metrics. But still, it seems risky.

But, it’s a possibility, and it could be a handy option to have in situations where the content is obscured by the various buttons and text.

There’s not much info as yet, but we’ll keep you updated on any progress.

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Facebook Adds New Option to Assign Community Managers to Moderate Live Broadcasts

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Facebook Adds New Option to Assign Community Managers to Moderate Live Broadcasts

Facebook Live managers, rejoice – you can now assign a Community Manager to moderate comments during your Live streams.

Which has actually been available for Facebook Gaming broadcasters for some time, and was added to Instagram Live back in March.

But now, you have the same capacity on Facebook Live broadcasts as well, providing another way to manage your Facebook interactions in a more integrated, dynamic way, along with the extra capability to assign a moderator who lives in, say, another state, or another country, via the allocation tools within the app.

Because, really, you’ve been able to add a moderator to your Live streams forever, by getting a friend or colleague to take care of that element as you present on-screen. But this option adds a systematic, coordinated aspect to the process, which will enhance your management options.

As explained by Facebook:

Community Managers moderate using their personal profiles, can turn on a Community Moderator badge visible to other viewers, and moderate streams without direct permissions or admin access to your Page.

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So it’s more official and transparent, which could help to enhance engagement in your streams.

If you’re a regular Facebook Live user, however, you may also have to update your settings.

Roles with Moderator-level Task access can no longer perform live stream moderation, and will need to be invited as Community Managers.”

Outside of that, the process will provide more capacity to manage your broadcasts, which should open up more options in your process.

You can learn more about how to add a Community Manager to moderate your Facebook Live streams here.



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