26% of Android ad transactions are invalid traffic, Pixalate identifies
This month, Pixalate released the 2019 Mobile Advertising Supply Chain Safety Report – series Google Play Store – where it states that 26% of Android ad transactions are invalid traffic,…
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Criteo launches Direct Bidder for App
Criteo this week announced the launch of Direct Bidder for App, a new product for publishers to monetize inventory in-app, that uses header bidding. According to Criteo, Direct Bidder for…
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Facebook Has Launched Another Teen Focused App, This Time to Make Memes
For pretty much its entire history, Facebook has been afraid of losing touch with the kids. Well, maybe not since its inception, as it came to prominence by superseding former…
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Google AdSense to sunset the iOS and Android apps
Google is sunsetting the AdSense iOS and Android apps. The AdSense apps are used by publishers to have access to reporting on their earnings. Only one third of the users access AdSense…
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