Here is a weird Google issue where Google is showing a Google Ad slot in the search results that ends up leading to an error that...
With more and more people using the web to search for auto purchase options, Google is leaning into this trend, with new vehicle ads on Search,...
Microsoft Advertising announced yet another set of vertical ad formats for Bing Search – professional service ads for insurance services, real estate services and tax services....
Figures from omnichannel data-driven creative platform CreativeX suggest the advertising industry has little to celebrate about the representation of women in ad creative this International Women’s...
This is a weird one, Google is testing using a lighter font color for parts of the URLs displayed in the search ads in the search...
![What's A Good Google Ads CTR/CPC/CPA In 2022? [STUDY]](https://articles.entireweb.com/wp-content/uploads/2022/02/1646039160_Whats-A-Good-Google-Ads-CTRCPCCPA-In-2022-STUDY.png "What's A Good Google Ads CTR/CPC/CPA In 2022? [STUDY]")
“Is this a good click-through rate?” “Why is our cost per conversion high? Is this in line with our competitors?” “What’s a good conversion rate?” How...
![New Study Looks at How Static Ads Perform Against Video Ads on Pinterest [Infographic]](https://articles.entireweb.com/wp-content/uploads/2022/03/New-Study-Looks-at-How-Static-Ads-Perform-Against-Video.jpg "New Study Looks at How Static Ads Perform Against Video Ads on Pinterest [Infographic]")
The key to running a successful paid advertising strategy in 2022 is to look for new opportunities, and that includes taking into consideration advertising platforms that...
Last night Google announced it is temporarily pausing Google ads from serving to users located in Russia. This is due to the “ongoing war in Ukraine”...
As a marketer, understanding how your leads convert is crucial. It’s easy to have a disconnect between capturing a user’s information online as a lead, and...
This week in search, I reported how the Google page experience update for desktop has been fully rolled out. I also posted my monthly Google webmaster...
