From Barbie-themed ketchup to exploding owl butts, these PR campaign examples prove that with the right data, timing, and a bit of creativity, you can win...
Paid search advertising is a powerful way to drive traffic and conversions for your brand. However, setting up your first campaign can feel overwhelming if you’re...
In the modern landscape of e-commerce, ensuring your products stand out against others is crucial. Millions of shoppers turn to Google Shopping on a daily basis....
As PPC experts, we rarely have the luxury of harnessing 100% of our efforts and energy into a single account. When we do, it’s usually substantial,...
With all the tools available online, there’s no limit to how you can advertise your eCommerce brand to consumers. With over 12-24 million eCommerce websites across...
LinkedIn Connected TV (or CTV as it’s also known) Adverts have been a growing opportunity for digital first advertisers. LinkedIn has just announced a whole heap...
Public Relations (PR) campaigns are designed to manage the public perception of an individual or a brand. These campaigns are set out to create positive relationships...
Former prime minister Imran Khan’s party has redefined election campaigning in Pakistan with its social media rallies and use of AI technology – Copyright AFP Aamir...
Snapchat has launched a new promotional campaign, in which it seeks to present its platform as the anti-social media, in order to distance itself from the...
This online disinformation campaign blamed on Russia involves not just the spreading of anti-Ukrainian fake news but also challenges Western media outlets to verify it –...