YouTube continues to steadily merge more commerce elements into its app, this time through the implementation of direct shopping in its 2022 Beauty Fest streams. As...
In a new partnership, Salesforce will make it easier for merchants using Salesforce Commerce Cloud to engage with TikTok users and make their products discoverable on...
YouTube has announced the addition of weekly frequency capping for video ad campaigns, as well as a coming live-stream shopping upgrade, as part of its Brandcast...
Pinterest continues to evolve its video offerings, this time via the launch of a new, separate ‘Pinterest TV Studio’ app, which is designed to enable live-stream...
Snapchat has held its annual Partner Summit, where it announced a range of new tools and features , including advanced AR tools for eCommerce brands, improved...
Predicting the future of social media marketing trends is always difficult, with new functions continuously emerging, and the sheer amount of apps gaining attention at any...
Customer engagement platform Braze has announced a new package of products under the name Braze for Commerce. Aimed at retail and e-commerce brands, Braze for Commerce...
Today, Shopify introduces Linkpop, a link-in-bio tool that allows creators and followers to quickly get to promoted products and buy them. Creators on social media platforms...
Adobe announced a critical vulnerability affecting Adobe Commerce and Magento Open Source. Adobe Commerce merchants have been attacked and the exploitation of the vulnerability is in...
Organizations involved in international commerce are constantly looking to gain a competitive edge over their rivals. Such organizations can certainly attain the market dominance they so...