Google has again delayed its plan to phase out third-party cookies in the Chrome web browser. The latest postponement comes after ongoing challenges in reconciling feedback...
Image used for representative purpose (iStock) Ratan Tata backed company Earnkaro is a website that offers users an opportunity to earn an income via affiliate marketing....
Amazon has secured a landmark deal with Reach, the UK’s largest publisher, to access customer data for targeted advertising. The agreement, one of the first of...
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The long-expected crumbling of third-party cookies has begun. Google’s shift away from third-party cookies is a key moment in digital advertising’s ongoing move towards more privacy....
Google will roll out new features and integrations for Google Analytics 4 (GA4) for first-party data, enhanced conversions, and durable ad performance metrics. Beginning in Q1...
The term “world wide web” was accurate eons ago when there were a couple thousand websites. Fast forward to today, when we’re at 1.88 billion, and...
A police department is winning lots of love on the Internet after they responded to a little girl’s request for a DNA test on a cookie...
The demise of the cookie as we know it may have been given yet another stay of execution by Google, but let there be no doubt:...
Google AdSense has announced support for personalization with first-party cookies and also new improvements to the blocking controls navigation. First-Party Cookies For Personalization Google AdSense now...
Google blindsided the marketing and advertising industry last month by pushing back third-party cookie deprecation in Chrome until at least late 2025. The reason? Feedback on...
