Nasuni Corporation, a provider of file data services, has acquired the technology and products of DBM Cloud Systems. Founded in 2016 by Dixon Doll, Jr., DBM...
Could this be another victim of Apple’s iOS data tracking change? Meta is quietly changing the way that it uses Location Services in Facebook, with the...
Google’s Search Advocate John Mueller address two questions about structured data in a recent Google Search Central SEO office-hours hangout. While the first question was specifically...
Karen Naves, SVP of global demand generation at Tealium, recently gave a presentation on the benefits — and necessity — of connecting customer data to marketing...
Google has confirmed that between April 25th 5:32PM ET and April 26th 3:24 PM ET there was a data reporting issue with those who pulled in...
How prepared is your organization for the imminent loss of third-party data? Are you ready for first-party data to take center stage in your marketing strategy?...
Customer data platforms (CDPs) centralize data from customer touchpoints. In B2B buying decision-making is often spread out over many individuals within an organization, marketers can use...
A 2021 Wyzowl report found that the use of video content from brands has increased roughly 25% over the past six years.
Imagine you’re looking at a bar chart of Google Ads conversions by month in Google Data Studio. You want to know how brand campaigns are affecting...
There’s so much data, from so many different sources, with so many different reporting tools, that you could just drown in reports, attribution, and meetings. With...
