Google flat out tells us that links help them evaluate a site’s reputation, and that search rankings are “partly based on analysis of those sites that...
A manual action can have a profound impact on a website’s appearance in Google. It’s capable of demoting a website’s content in search results and removing...
Inbound links are a ranking signal that can vary greatly in terms of how they’re weighted by Google. One of the key attributes that experts say...
Latent semantic indexing (LSI) is an indexing and information retrieval method used to identify patterns in the relationships between terms and concepts. With LSI, a mathematical...
In local SEO, a citation is a mention of key business information – your name, address, and phone number (NAP) – anywhere else on the web....
Quickly gaining a lot of links from other sites sounds like it should be a positive thing for any website. But could it actually hurt, rather...
You can’t throw a stone in SEO without hitting a link builder. Since Google’s earliest days, links are – and have always been – an integral...
“Nofollow” isn’t just a funny-sounding term SEO professionals use to sound more mysterious. Nofollow is an HTML attribute that’s been around for 14 years. At its...
Link stability and its connection to search rankings has been in question since a patent describing “link churn” surfaced in 2006. The stability of a website’s...
So it is now 2022 and some folks are asking if keyword density is an SEO Google search ranking factor. The answer is still no, according...
