Here’s one for the big ad nerds out there, getting into even deeper analytics. Google has today announced some new updates to its Ads Data Hub...
A new study from Sterling Sky shows that putting keywords in the local reviews on business listings does not help improve the local listings ranking in...
For many businesses, if you’re only tracking conversions that occur directly on your website, you’re likely missing a complete picture of how ads impact sales. A...
Microsoft Advertising is rolling out a solution within its Google Import tool that allows advertisers to duplicate their Google Ads Performance Max campaigns. Microsoft is launching...
Satyajeet Salgar from Google shared some funny wall art and abstracts at the Google office. He shared this on Twitter and said “Extra points to whom...
Earlier this month, we reported that there was a bug where the Search Consoles queries report in Google Analytics, specifically Universal Analytics 3, was missing all...
Google is pushing the sunset date of Universal Analytics 360 to 2024, giving enterprise users more time to transition to Google Analytics 4 (GA4). The last...
Here is a photo of a locker room at the Google Poland office. I think this is part of the yoga and relaxation space at the...
Google for years has recommended against SEOs changing URLs for the purpose of adding keywords to the URL. If you can keep the same URLs and...
Google announced new features and reporting for Google Analytics 4 including behavioral modeling in real-time reporting, custom channel reporting for data-driven attribution, and integration with Campaign...