One way in is to identify and rank for trending keywords before these big sites catch up and dominate the SERPs. Here’s how you can discover trending...
A few weeks ago, I optimized one of my blog posts for related keywords. Today, it gets an estimated 2,300 more monthly organic visits: In this...
This week’s Ask An SEO question comes from Carrazana in Cuba, who asks: “How do you find the right, long-tail keywords for articles? I can not...
Buyer intent keywords (or buyer keywords, high intent keywords) are search terms that suggest a user is ready to make a purchase in the near future....
In this guide, I’ll cover in detail how to make the best use of keywords in three steps: Finding good keywords: keywords that are rankable and bring...
Competitor keywords are the keywords your rivals rank for in Google’s search results. They may rank organically or pay for Google Ads to rank in the...
In the ever-evolving landscape of digital advertising, staying ahead of the curve is crucial for marketers. Traditional approaches to paid media, centered around extensive keyword lists...
Keyword clustering tools group keywords with the same or similar intent. This makes it easier to take action on your keyword research because it tells you...
Are keywords still important today? Keywords – ranging from single words to complex phrases – are still instrumental in shaping website content to boost relevant organic...
In a recent episode of “Search Off the Record,” Google’s Search Relations team provided information about upcoming changes to Google’s SEO Starter Guide. The team, composed...